Shoe Carnival Reports March Sales; Comparable Store Sales Increase 10 Percent

Apr 12, 2001, 01:00 ET from Shoe Carnival, Inc.

    EVANSVILLE, Ind., April 12 /PRNewswire/ -- Shoe Carnival, Inc.
 (Nasdaq: SCVL), a leading retailer of value-priced footwear and accessories,
 today reported sales for the five-week period ended April 7, 2001 increased
 27.9 percent to $45.8 million from sales of $35.8 million for the five-week
 period ended April 1, 2000.  Comparable store sales increased 10.0 percent in
 March 2001.
     Mark Lemond, president and chief executive officer, commented, "Our strong
 sales for the month were attributable to an earlier Easter and warmer weather
 late in the month.  While the month started slowly due to cool and wet
 weather, sales of Spring product, particularly sandals, improved significantly
 with warmer weather late in the month.  Additionally, sales of fashion
 athletic product continues to be our hottest category.
     "We are very pleased that the strong sales momentum we saw in the last
 week of March is continuing as we enter the first week of April."
     The Company noted that one week of the Easter selling period shifted from
 April last year into March this year.  March and April results should be
 combined for a more meaningful comparison to last year.
     Sales for the nine-week period ended April 7, 2001 increased 24.9 percent
 to $76.5 million from sales of $61.3 million for the nine-week period ended
 April 1, 2000.  Comparable store sales increased 4.4 percent for the two-month
 period.
     The Company also announced the opening of two new stores in March, one
 each in St. Louis, MO area and Richmond, VA area.
     This release contains certain forward-looking statements that involve a
 number of risks and uncertainties.  Among the factors that could cause actual
 results to differ materially are the following:  general economic conditions
 in the areas of the United States in which the Company's stores are located;
 changes in the overall retail environment and more specifically in the apparel
 and footwear retail sectors; the impact of competition, weather patterns,
 consumer buying trends and the ability of the Company to identify and respond
 to emerging fashion trends; the availability of desirable store locations and
 management's ability to negotiate acceptable lease terms and open new stores
 in a timely manner; higher than anticipated costs associated with the closing
 of underperforming stores; and other factors described in the Company's form
 10-K for fiscal year 1999.
     Shoe Carnival is a chain of 168 footwear stores located in the Midwest,
 South and Southeast.  Combining value pricing with an entertaining store
 format, Shoe Carnival is a leading retailer of name brand and private label
 footwear for the entire family.  Headquartered in Evansville, IN, Shoe
 Carnival trades on the Nasdaq Stock Market under the symbol SCVL.  Shoe
 Carnival's press releases and annual report are available on the Company's
 website at http://www.shoecarnival.com/ .
     To hear Shoe Carnival, Inc.'s pre-recorded March sales message, log onto
 Shoe Carnival's corporate information page at www.shoecarnival.com for an
 audio replay beginning today at 7:30 a.m. Eastern time.  This replay will be
 accessible for two weeks.
 
 

SOURCE Shoe Carnival, Inc.
    EVANSVILLE, Ind., April 12 /PRNewswire/ -- Shoe Carnival, Inc.
 (Nasdaq: SCVL), a leading retailer of value-priced footwear and accessories,
 today reported sales for the five-week period ended April 7, 2001 increased
 27.9 percent to $45.8 million from sales of $35.8 million for the five-week
 period ended April 1, 2000.  Comparable store sales increased 10.0 percent in
 March 2001.
     Mark Lemond, president and chief executive officer, commented, "Our strong
 sales for the month were attributable to an earlier Easter and warmer weather
 late in the month.  While the month started slowly due to cool and wet
 weather, sales of Spring product, particularly sandals, improved significantly
 with warmer weather late in the month.  Additionally, sales of fashion
 athletic product continues to be our hottest category.
     "We are very pleased that the strong sales momentum we saw in the last
 week of March is continuing as we enter the first week of April."
     The Company noted that one week of the Easter selling period shifted from
 April last year into March this year.  March and April results should be
 combined for a more meaningful comparison to last year.
     Sales for the nine-week period ended April 7, 2001 increased 24.9 percent
 to $76.5 million from sales of $61.3 million for the nine-week period ended
 April 1, 2000.  Comparable store sales increased 4.4 percent for the two-month
 period.
     The Company also announced the opening of two new stores in March, one
 each in St. Louis, MO area and Richmond, VA area.
     This release contains certain forward-looking statements that involve a
 number of risks and uncertainties.  Among the factors that could cause actual
 results to differ materially are the following:  general economic conditions
 in the areas of the United States in which the Company's stores are located;
 changes in the overall retail environment and more specifically in the apparel
 and footwear retail sectors; the impact of competition, weather patterns,
 consumer buying trends and the ability of the Company to identify and respond
 to emerging fashion trends; the availability of desirable store locations and
 management's ability to negotiate acceptable lease terms and open new stores
 in a timely manner; higher than anticipated costs associated with the closing
 of underperforming stores; and other factors described in the Company's form
 10-K for fiscal year 1999.
     Shoe Carnival is a chain of 168 footwear stores located in the Midwest,
 South and Southeast.  Combining value pricing with an entertaining store
 format, Shoe Carnival is a leading retailer of name brand and private label
 footwear for the entire family.  Headquartered in Evansville, IN, Shoe
 Carnival trades on the Nasdaq Stock Market under the symbol SCVL.  Shoe
 Carnival's press releases and annual report are available on the Company's
 website at http://www.shoecarnival.com/ .
     To hear Shoe Carnival, Inc.'s pre-recorded March sales message, log onto
 Shoe Carnival's corporate information page at www.shoecarnival.com for an
 audio replay beginning today at 7:30 a.m. Eastern time.  This replay will be
 accessible for two weeks.
 
 SOURCE  Shoe Carnival, Inc.