SHYM Technology Re-Launches Web Site

SHYM Assigns Re-Launch to PARTNERS and Simons



www.shym.com



Apr 17, 2001, 01:00 ET from SHYM Technology Inc.

    NEEDHAM, Mass., April 17 /PRNewswire/ -- SHYM Technology Inc., provider of
 plug-in security and trust management solutions for critical business
 applications, has re-launched their web site with the help of PARTNERS &
 Simons, a Boston-based integrated marketing communications company.
     After completing an agency "Brand Traction Review," the PARTNERS & Simons
 team worked with SHYM's Executive Vice President, Mike Rothman, and Manager of
 Marketing Programs, Lynn Hausner, to create an online information resource for
 both existing and potential clients.
     "We were delighted to be chosen to work with SHYM," says Gib Trub,
 Principal at PARTNERS & Simons.  "Companies in emerging market sectors provide
 the greatest marketing communications challenges and give us the opportunity
 to really be our best. The projected growth in the online application security
 space is enormous and SHYM is perfectly positioned to capitalize on it."
     "The goal was to create a more streamlined yet information rich site,"
 says Lynn Hausner.  "SHYM has the critical security knowledge as well as the
 technology that allows companies to achieve success in bringing their
 applications online securely.  We hope our new site will become a resource for
 companies who need to learn more about their security and trust management
 options as well as a tool for our clients already implementing our solutions."
 
     About SHYM
     SHYM Technology provides plug-in security and trust management solutions
 for critical business applications.  SHYM's snAPPsecure(TM) and PKEnable(TM)
 solutions accelerate the adoption of strong authentication and digital
 certificates as the basis for Internet transactions. Combining leading
 integration products and a cutting edge trust management platform, SHYM
 quickly and cost-effectively delivers new levels of trust to today's e-
 business applications. Founded in 1998, the company is privately held and
 maintains its corporate headquarters in Needham, Mass. with EMEA headquarters
 in Reading, UK, and regional offices in Atlanta, Ga., New York, NY, San Diego,
 Calif., Silicon Valley, Calif., and McLean, Va. Information is available on
 the Web at www.shym.com, via phone at (781) 455-1100, or via e-mail at
 info@shym.com.
 
     PKEnable, Securing e-Business Applications, Snap-In Application Security,
 snAPPsecure, and SHYM are trademarks of SHYM Technology, Inc. All other
 trademarks are properties of their respective owners.
 
     About PARTNERS and Simons
     PARTNERS & Simons is $90 million marketing communications firm offering
 brand-building advertising communications integrated across all traditional,
 new media and interactive platforms to a roster of clients that includes Blue
 Cross and Blue Shield of Massachusetts, HP HOOD, FolioFN, Jones Knowledge,
 eSupportNow.com, BJ's Wholesale Club, and Millipore.
 
      Contact:  Wendy Sweet
                SHYM Technology
                781.455.1100 x124
                wsweet@shym.com
 
 

SOURCE SHYM Technology Inc.
    NEEDHAM, Mass., April 17 /PRNewswire/ -- SHYM Technology Inc., provider of
 plug-in security and trust management solutions for critical business
 applications, has re-launched their web site with the help of PARTNERS &
 Simons, a Boston-based integrated marketing communications company.
     After completing an agency "Brand Traction Review," the PARTNERS & Simons
 team worked with SHYM's Executive Vice President, Mike Rothman, and Manager of
 Marketing Programs, Lynn Hausner, to create an online information resource for
 both existing and potential clients.
     "We were delighted to be chosen to work with SHYM," says Gib Trub,
 Principal at PARTNERS & Simons.  "Companies in emerging market sectors provide
 the greatest marketing communications challenges and give us the opportunity
 to really be our best. The projected growth in the online application security
 space is enormous and SHYM is perfectly positioned to capitalize on it."
     "The goal was to create a more streamlined yet information rich site,"
 says Lynn Hausner.  "SHYM has the critical security knowledge as well as the
 technology that allows companies to achieve success in bringing their
 applications online securely.  We hope our new site will become a resource for
 companies who need to learn more about their security and trust management
 options as well as a tool for our clients already implementing our solutions."
 
     About SHYM
     SHYM Technology provides plug-in security and trust management solutions
 for critical business applications.  SHYM's snAPPsecure(TM) and PKEnable(TM)
 solutions accelerate the adoption of strong authentication and digital
 certificates as the basis for Internet transactions. Combining leading
 integration products and a cutting edge trust management platform, SHYM
 quickly and cost-effectively delivers new levels of trust to today's e-
 business applications. Founded in 1998, the company is privately held and
 maintains its corporate headquarters in Needham, Mass. with EMEA headquarters
 in Reading, UK, and regional offices in Atlanta, Ga., New York, NY, San Diego,
 Calif., Silicon Valley, Calif., and McLean, Va. Information is available on
 the Web at www.shym.com, via phone at (781) 455-1100, or via e-mail at
 info@shym.com.
 
     PKEnable, Securing e-Business Applications, Snap-In Application Security,
 snAPPsecure, and SHYM are trademarks of SHYM Technology, Inc. All other
 trademarks are properties of their respective owners.
 
     About PARTNERS and Simons
     PARTNERS & Simons is $90 million marketing communications firm offering
 brand-building advertising communications integrated across all traditional,
 new media and interactive platforms to a roster of clients that includes Blue
 Cross and Blue Shield of Massachusetts, HP HOOD, FolioFN, Jones Knowledge,
 eSupportNow.com, BJ's Wholesale Club, and Millipore.
 
      Contact:  Wendy Sweet
                SHYM Technology
                781.455.1100 x124
                wsweet@shym.com
 
 SOURCE  SHYM Technology Inc.