SLFR President and CEO James H. Eickhoff Jr. To Speak at EFMA Conference in Paris

Apr 03, 2001, 01:00 ET from Student Loan Funding Resources, LLC

    CINCINNATI, April 3 /PRNewswire/ -- Student Loan Funding Resources, LLC,
 (SLFR) a full-service student loan originator and provider of financial aid
 services, today announced that James H. Eickhoff Jr. will be a featured
 speaker at the European Financial Management and Marketing Association's
 (EFMA) conference in Paris on April 9 and 10.  Eickhoff serves as SLFR's
 president and chief executive officer.
     The conference, with 13 slated speakers from the banking industry, will
 focus on "the youth market" -- specifically how financial institutions court
 young individuals and convert them into lifelong, loyal customers.
     Eickhoff will be addressing the evolution of SLFR, and how the company
 relied upon research, branding and marketing to solidify its position in the
 student loan marketplace, while remaining true to the company's core business
 of education finance.
     Other presenters include: Kathy Cannon of Bank of America; Dirk Schyvinck
 of Dexia Banque Belgique; Christine Chiquet of AXA France Assurances; Sabine
 Triebe of Creditanstalt; and Susan Addison of Bank of Scotland.
 
     About SLFR
     Established in 1981, Student Loan Funding Resources, LLC, provides federal
 and private education loans for undergraduate and graduate students and their
 families.  Online services available at http://www.studentloanfunding.com
 feature convenient pre-qualification and application options, instant loan
 status inquiry, and comprehensive debt-management tools for borrowers.  SLFR
 is a wholly owned subsidiary of Sallie Mae. Sallie Mae is a registered service
 mark of the Student Loan Marketing Association.  USA Education, Inc. and its
 subsidiaries, other than the Student Loan Marketing Association, are not
 sponsored by or agencies of the United States.
 
     About EFMA
     The European Financial Management and Marketing Association (EFMA) is a
 non-profit association created under the French Associations Act of 1901.  Its
 role is to promote innovative practice in the banking and financial
 communities by fostering debate and discussion using all forms of information
 and meetings.  EFMA's role since 1971 has been to assist financial
 institutions in delivering products, services and programs that are both
 innovative and competitive.
 
 

SOURCE Student Loan Funding Resources, LLC
    CINCINNATI, April 3 /PRNewswire/ -- Student Loan Funding Resources, LLC,
 (SLFR) a full-service student loan originator and provider of financial aid
 services, today announced that James H. Eickhoff Jr. will be a featured
 speaker at the European Financial Management and Marketing Association's
 (EFMA) conference in Paris on April 9 and 10.  Eickhoff serves as SLFR's
 president and chief executive officer.
     The conference, with 13 slated speakers from the banking industry, will
 focus on "the youth market" -- specifically how financial institutions court
 young individuals and convert them into lifelong, loyal customers.
     Eickhoff will be addressing the evolution of SLFR, and how the company
 relied upon research, branding and marketing to solidify its position in the
 student loan marketplace, while remaining true to the company's core business
 of education finance.
     Other presenters include: Kathy Cannon of Bank of America; Dirk Schyvinck
 of Dexia Banque Belgique; Christine Chiquet of AXA France Assurances; Sabine
 Triebe of Creditanstalt; and Susan Addison of Bank of Scotland.
 
     About SLFR
     Established in 1981, Student Loan Funding Resources, LLC, provides federal
 and private education loans for undergraduate and graduate students and their
 families.  Online services available at http://www.studentloanfunding.com
 feature convenient pre-qualification and application options, instant loan
 status inquiry, and comprehensive debt-management tools for borrowers.  SLFR
 is a wholly owned subsidiary of Sallie Mae. Sallie Mae is a registered service
 mark of the Student Loan Marketing Association.  USA Education, Inc. and its
 subsidiaries, other than the Student Loan Marketing Association, are not
 sponsored by or agencies of the United States.
 
     About EFMA
     The European Financial Management and Marketing Association (EFMA) is a
 non-profit association created under the French Associations Act of 1901.  Its
 role is to promote innovative practice in the banking and financial
 communities by fostering debate and discussion using all forms of information
 and meetings.  EFMA's role since 1971 has been to assist financial
 institutions in delivering products, services and programs that are both
 innovative and competitive.
 
 SOURCE  Student Loan Funding Resources, LLC