Stop Consumer Trafficking's Jason Gaylord enters the final day of his 31 day rooftop vigil to raise awareness about how hackers and Big Internet Companies traffic and sell personal identities

Aug 03, 2015, 11:00 ET from Stop Consumer Trafficking

BOTHELL, Wash., Aug. 3, 2015 /PRNewswire-USNewswire/ -- In today's world, it is increasingly easy for personal identities to be stolen and sold. According to Gaylord, "Consumer Trafficking occurs with literally no resistance because people do not fully understand what is happening and are unaware of the risks.  Protecting online privacy is a big deal, yet people do not care because the tremendous cost of losing privacy is not clear or certain."

Every time you go online, whether it is on a mobile device, iPad or laptop, you leave a trail of information that makes it easy for hackers and those that legally purchase this information from Big Internet companies to identify you; who you are, where you live, places you visit, your bank accounts, your search habits, your personal interests and what you think. 

Gaylord commented, "Privacy is like your health - when you have it you don't notice. It's only once privacy is gone that panic ensues and by that time it's too late.  The difference is that most people do their best to preserve their health status, yet they do very little to protect their privacy status."

Protecting our homes and personal possessions is big business.  We use protection mechanisms such as gates and fences, deadbolt locks on doors, home security systems and surveillance cameras, guard dogs, guns and property insurance to protect our families and belongings. Gaylord asks, "What precautions do we deploy to protect our identities and personal privacy?"

Gaylord believes that it is time for people to WAKE UP!!  Rather than being a glutton for the newest technology, coolest phone or most powerful camera, people everywhere will soon see the need to go on a privacy diet by reducing the amount of their personal information available online.  

The big question to consider is, "How much privacy invasion via the latest technology is too much?" Gaylord states that, "Instead of allowing our personal privacy to steadily erode via incremental convenience provided by the latest app or smart phone, people will soon demand a new Internet customer experience that honors personal privacy and reverses the growing trend of Consumer Trafficking." 

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SOURCE Stop Consumer Trafficking