Study Reveals Interlink Electronics' IntuiTouch(TM) Technology Seen as Significant Advance for Interactive Television

Apr 19, 2001, 01:00 ET from Interlink Electronics, Inc.

    CAMARILLO, April 19 /PRNewswire/ -- Interlink Electronics, Inc.
 (Nasdaq: LINK), the world's leading developer of intuitive interface
 technologies and solutions for business and home applications, announced today
 that, paralleling the findings of this month's Boyd Consulting study on
 interactive television, sponsored research conducted by Howard Horowitz &
 Associates confirms high consumer importance placed on the remote control and
 anticipation of broadband interactive services.
     The Horowitz study, which consisted of a series of focus groups held over
 multiple days, sampled customers of AOL Time-Warner, AT&T Broadband, Echostar,
 Charter Communications, and Adelphia in the Los Angeles area to measure their
 attitudes toward home remote controls and keyboards for interactive TV.  It
 was also designed to assess consumer acceptance of Interlink's IntuiTouch "no
 look" remote control.  Using the company's patented VersaPad(R) input pad, the
 IntuiTouch remote allows users to control iTV applications and legacy
 entertainment devices without looking away from the TV screen.
     "IntuiTouch interface technologies are designed to meet the demands that
 broadband TV services place on the remote control interface," said Ray
 Pearson, vice president of sales & marketing, Home Entertainment, Interlink
 Electronics, Inc.  "We initiated this research to sample subscribers'
 attitudes toward their remote controls and their acceptance of Interlink's
 IntuiTouch remote control and technologies.
     "Feedback from participants mirrors the response we receive when we show
 IntuiTouch solutions to MSOs and set-top-box manufacturers," he added.  "Cable
 and satellite service operators, equipment manufacturers and consumers agree
 upon the importance of the remote control to the broadband interactive TV
 experience.  This validation is an important step forward as we advance
 IntuiTouch remote controls and technologies toward operator trials and market
 deployment."
 
     About The Study
     The Howard Horowitz & Associates research report shows that remote
 controls are a ubiquitous part of people's lives.  Participants simply did not
 know what to do without them. If a remote control were unavailable (i.e.,
 misplaced), for example, subjects would spend endless time searching for it
 and would not approach the TV to turn it on or change the channel manually.
 Universally, however, study participants did not think that their existing
 remotes would be functional in the new world of interactive TV.  They could
 not imagine how "any more buttons" could be jammed onto their existing home
 remote controls.
     Their reaction to Interlink's IntuiTouch broadband remote interface was
 favorable.  Participants found its Pad-to-Screen Mapping controls "amazing"
 and "useful," and were similarly impressed with the device's ability to
 capture handwritten text for Internet addressing, e-mail and similar
 functions.  Reactions to writing gestures on the pad (instead of using buttons
 for frequently used functions) were somewhat more cautious.  Participants
 liked the simple look of the IntuiTouch remote control, but expressed a desire
 to have buttons added for commonly used functions such as "channel," "volume,"
 "mute," and "previous channel."  Almost all study participants perceived
 Interlink's IntuiTouch broadband remote control as a big advance, and most
 wanted to know when it would become available.
 
     About IntuiTouch Broadband Technology
     Interlink Electronics' IntuiTouch broadband interface technologies enable
 the capabilities required to control next generation interactive TV
 applications, including "one touch" selection from Electronic Programming
 Guides and VOD menus, heads-up control of entertainment appliances,
 keyboard-less text entry for search, e-mail and Internet applications,
 handwritten electronic signatures for e-commerce, and support for integrated
 telephony.
 
     One Touch Selection for Interactive Applications
     Perhaps the easiest way to operate on-screen interactive controls such as
 Program Guides and VOD menus is to reach out and touch them.  IntuiTouch's
 Pad-to-Screen Mapping feature allows consumers to do this without leaving
 their chairs.  Just touch the remote control input pad in the same relative
 location as the control appearing on the TV screen.  Repetitive arrow keying
 and traditional computer "mouse pointing" are eliminated.
 
     Heads Up Control of Entertainment Appliances
     Channel selection, volume level and media transport controls such as
 "Pause" and "Play" required a multitude of buttons on remote controls.
 IntuiTouch replaces these with a single input pad.  Swipe your fingertip right
 or left across the pad to control VCR or DVD transports, up or down to change
 channels.  Or just write a channel number directly on the pad with your
 fingertip.  IntuiTouch's finger-activated input pad can replace as many as
 25 buttons -- eliminating the "button-clutter" common on today's remote
 controls.
 
     Text Entry Without A Keyboard
     Interactive TV services such as e-mail, Internet browsing and e-shopping
 requires light duty text entry.  But wireless keyboards add complexity,
 clutter and substantial cost to interactive TV service deployment.  IntuiTouch
 enables remote control-centered text entry by accepting handwritten characters
 directly on the remote's input pad, or enabling character selection from an
 on-screen keyboard.
 
     RemoteLink(TM) Technology Enables Telephony
     Emerging voice input applications such as voice mail clips and telephony
 services will require a home remote control capable of audio capture and
 transmission.  IntuiTouch solutions pair an integrated microphone with a
 patented and proprietary RemoteLink optical communications link.  RemoteLink
 offers multi-channel data bandwidth wide enough to send and receive FM quality
 audio -- paving the way for integration of telephony into interactive
 television services.
 
     About the Boyd Consulting Study
     The Boyd Consulting national research study on interactive television,
 announced earlier this week, was sponsored by ACTV, Inc., Liberty Livewire
 Corp., Motorola, Inc., OpenTV and Universal Electronics Inc.  This study
 reported that American consumers generally understand what interactive TV
 services are and are now willing to upgrade from existing analog to new
 digital delivery services to access them.  In addition, the report stated that
 the iTV services most anticipated were news, sports, and weather, an
 interactive TV guide, behind-the-scenes information on TV programs, e-mail,
 games and other services.
 
     About Interlink Electronics, Inc.
     Interlink Electronics, Inc., (Nasdaq: LINK), is the world's leading
 developer of intuitive interface technologies and solutions for business and
 home applications.  Innovative products include interactive remote controls
 for business communications and home entertainment markets, electronic
 signature solutions for network and Internet e-commerce applications, and
 integrated computer pointing devices.
     Interlink's Home Entertainment Business Unit develops and markets
 IntuiTouch broadband remote interface solutions to enable interactive TV
 services and applications.  Industry partners include Concero, PowerTV and
 Tomen Corporation.  Worldwide customers include Compaq, InFocus, Microsoft,
 Mitsubishi, NEC, Sanyo, Sharp, Sony, and Toshiba.  The company maintains
 offices in Camarillo, California and Tokyo, Japan, and is available online at
 www.interlinkelectronics.com, or in Japan at www.interlinkelec.co.jp.
 
     From time to time the Companies may issue forward-looking statements that
 involve a number of risks and uncertainties.  The following are among the
 factors that could cause actual results to differ materially from the
 forward-looking statements:  business conditions and growth in the electronics
 industry and general economies, both domestic and international; lower than
 expected customer orders; delays in receipt of orders or cancellation of
 orders; competitive factors, including increased competition, new product
 offerings by competitors and price pressures; the availability of third party
 parts and supplies at reasonable prices; changes in product mix; significant
 quarterly performance fluctuations due to the receipt of a significant portion
 of customer orders and product shipments in the last month of each quarter;
 and product shipment interruptions due to manufacturing problems.  The forward
 looking statements contained in this document regarding industry and revenue
 trends, new product acceptance and future business activities should be
 considered in light of these factors.
 
     * All registrations and trademarks are properties of their respective
 owners.
 
     For further information, please contact Keith M. Roberts, Director,
 Corporate Communications, 805-484-8855, fax 805-484-8989,
 kroberts@interlinkelectronics.com, or Michelle Lockard, Investor Relations,
 805-484-8855 ext. 114, mlockard@interlinkelectronics.com, both of Interlink
 Electronics, Inc.
 
 

SOURCE Interlink Electronics, Inc.
    CAMARILLO, April 19 /PRNewswire/ -- Interlink Electronics, Inc.
 (Nasdaq: LINK), the world's leading developer of intuitive interface
 technologies and solutions for business and home applications, announced today
 that, paralleling the findings of this month's Boyd Consulting study on
 interactive television, sponsored research conducted by Howard Horowitz &
 Associates confirms high consumer importance placed on the remote control and
 anticipation of broadband interactive services.
     The Horowitz study, which consisted of a series of focus groups held over
 multiple days, sampled customers of AOL Time-Warner, AT&T Broadband, Echostar,
 Charter Communications, and Adelphia in the Los Angeles area to measure their
 attitudes toward home remote controls and keyboards for interactive TV.  It
 was also designed to assess consumer acceptance of Interlink's IntuiTouch "no
 look" remote control.  Using the company's patented VersaPad(R) input pad, the
 IntuiTouch remote allows users to control iTV applications and legacy
 entertainment devices without looking away from the TV screen.
     "IntuiTouch interface technologies are designed to meet the demands that
 broadband TV services place on the remote control interface," said Ray
 Pearson, vice president of sales & marketing, Home Entertainment, Interlink
 Electronics, Inc.  "We initiated this research to sample subscribers'
 attitudes toward their remote controls and their acceptance of Interlink's
 IntuiTouch remote control and technologies.
     "Feedback from participants mirrors the response we receive when we show
 IntuiTouch solutions to MSOs and set-top-box manufacturers," he added.  "Cable
 and satellite service operators, equipment manufacturers and consumers agree
 upon the importance of the remote control to the broadband interactive TV
 experience.  This validation is an important step forward as we advance
 IntuiTouch remote controls and technologies toward operator trials and market
 deployment."
 
     About The Study
     The Howard Horowitz & Associates research report shows that remote
 controls are a ubiquitous part of people's lives.  Participants simply did not
 know what to do without them. If a remote control were unavailable (i.e.,
 misplaced), for example, subjects would spend endless time searching for it
 and would not approach the TV to turn it on or change the channel manually.
 Universally, however, study participants did not think that their existing
 remotes would be functional in the new world of interactive TV.  They could
 not imagine how "any more buttons" could be jammed onto their existing home
 remote controls.
     Their reaction to Interlink's IntuiTouch broadband remote interface was
 favorable.  Participants found its Pad-to-Screen Mapping controls "amazing"
 and "useful," and were similarly impressed with the device's ability to
 capture handwritten text for Internet addressing, e-mail and similar
 functions.  Reactions to writing gestures on the pad (instead of using buttons
 for frequently used functions) were somewhat more cautious.  Participants
 liked the simple look of the IntuiTouch remote control, but expressed a desire
 to have buttons added for commonly used functions such as "channel," "volume,"
 "mute," and "previous channel."  Almost all study participants perceived
 Interlink's IntuiTouch broadband remote control as a big advance, and most
 wanted to know when it would become available.
 
     About IntuiTouch Broadband Technology
     Interlink Electronics' IntuiTouch broadband interface technologies enable
 the capabilities required to control next generation interactive TV
 applications, including "one touch" selection from Electronic Programming
 Guides and VOD menus, heads-up control of entertainment appliances,
 keyboard-less text entry for search, e-mail and Internet applications,
 handwritten electronic signatures for e-commerce, and support for integrated
 telephony.
 
     One Touch Selection for Interactive Applications
     Perhaps the easiest way to operate on-screen interactive controls such as
 Program Guides and VOD menus is to reach out and touch them.  IntuiTouch's
 Pad-to-Screen Mapping feature allows consumers to do this without leaving
 their chairs.  Just touch the remote control input pad in the same relative
 location as the control appearing on the TV screen.  Repetitive arrow keying
 and traditional computer "mouse pointing" are eliminated.
 
     Heads Up Control of Entertainment Appliances
     Channel selection, volume level and media transport controls such as
 "Pause" and "Play" required a multitude of buttons on remote controls.
 IntuiTouch replaces these with a single input pad.  Swipe your fingertip right
 or left across the pad to control VCR or DVD transports, up or down to change
 channels.  Or just write a channel number directly on the pad with your
 fingertip.  IntuiTouch's finger-activated input pad can replace as many as
 25 buttons -- eliminating the "button-clutter" common on today's remote
 controls.
 
     Text Entry Without A Keyboard
     Interactive TV services such as e-mail, Internet browsing and e-shopping
 requires light duty text entry.  But wireless keyboards add complexity,
 clutter and substantial cost to interactive TV service deployment.  IntuiTouch
 enables remote control-centered text entry by accepting handwritten characters
 directly on the remote's input pad, or enabling character selection from an
 on-screen keyboard.
 
     RemoteLink(TM) Technology Enables Telephony
     Emerging voice input applications such as voice mail clips and telephony
 services will require a home remote control capable of audio capture and
 transmission.  IntuiTouch solutions pair an integrated microphone with a
 patented and proprietary RemoteLink optical communications link.  RemoteLink
 offers multi-channel data bandwidth wide enough to send and receive FM quality
 audio -- paving the way for integration of telephony into interactive
 television services.
 
     About the Boyd Consulting Study
     The Boyd Consulting national research study on interactive television,
 announced earlier this week, was sponsored by ACTV, Inc., Liberty Livewire
 Corp., Motorola, Inc., OpenTV and Universal Electronics Inc.  This study
 reported that American consumers generally understand what interactive TV
 services are and are now willing to upgrade from existing analog to new
 digital delivery services to access them.  In addition, the report stated that
 the iTV services most anticipated were news, sports, and weather, an
 interactive TV guide, behind-the-scenes information on TV programs, e-mail,
 games and other services.
 
     About Interlink Electronics, Inc.
     Interlink Electronics, Inc., (Nasdaq: LINK), is the world's leading
 developer of intuitive interface technologies and solutions for business and
 home applications.  Innovative products include interactive remote controls
 for business communications and home entertainment markets, electronic
 signature solutions for network and Internet e-commerce applications, and
 integrated computer pointing devices.
     Interlink's Home Entertainment Business Unit develops and markets
 IntuiTouch broadband remote interface solutions to enable interactive TV
 services and applications.  Industry partners include Concero, PowerTV and
 Tomen Corporation.  Worldwide customers include Compaq, InFocus, Microsoft,
 Mitsubishi, NEC, Sanyo, Sharp, Sony, and Toshiba.  The company maintains
 offices in Camarillo, California and Tokyo, Japan, and is available online at
 www.interlinkelectronics.com, or in Japan at www.interlinkelec.co.jp.
 
     From time to time the Companies may issue forward-looking statements that
 involve a number of risks and uncertainties.  The following are among the
 factors that could cause actual results to differ materially from the
 forward-looking statements:  business conditions and growth in the electronics
 industry and general economies, both domestic and international; lower than
 expected customer orders; delays in receipt of orders or cancellation of
 orders; competitive factors, including increased competition, new product
 offerings by competitors and price pressures; the availability of third party
 parts and supplies at reasonable prices; changes in product mix; significant
 quarterly performance fluctuations due to the receipt of a significant portion
 of customer orders and product shipments in the last month of each quarter;
 and product shipment interruptions due to manufacturing problems.  The forward
 looking statements contained in this document regarding industry and revenue
 trends, new product acceptance and future business activities should be
 considered in light of these factors.
 
     * All registrations and trademarks are properties of their respective
 owners.
 
     For further information, please contact Keith M. Roberts, Director,
 Corporate Communications, 805-484-8855, fax 805-484-8989,
 kroberts@interlinkelectronics.com, or Michelle Lockard, Investor Relations,
 805-484-8855 ext. 114, mlockard@interlinkelectronics.com, both of Interlink
 Electronics, Inc.
 
 SOURCE  Interlink Electronics, Inc.