Styleclick and Oxygen Media Join Forces for 'Monday Night Auction(TM)' TV Show on April 9

Oxygen Invites TV Viewers to Bid Online at Styleclick's

FirstAuction.com(TM) Web Site



Apr 05, 2001, 01:00 ET from Styleclick, Inc.

    LOS ANGELES and NEW YORK, April 5 /PRNewswire/ -- Oxygen Media and
 Styleclick's (Nasdaq:   IBUY) FirstAuction.com(TM) join forces for "Monday Night
 Auction(TM)" -- a 30-minute live television show dedicated to shopping for
 online auction bargains, scheduled to air Monday, April 9 at 7:30 PM (ET/PT)
 on Oxygen.
     The show will feature bargain-priced consumer merchandise from
 www.FirstAuction.com offered to viewers at starting bids of one dollar
 ($1.00).  TV viewers and Internet users may pre-register online at
 FirstAuction.com and Oxygen.com beginning April 5 for a chance to bid during
 the live show for original brand merchandise including:
 
                        Manufacturer's suggested retail price:  Starting bid:
     -- Fuji FinePix 1400 Zoom Digital Camera          $429.00          $1.00
     -- .20 cttw Diamond Wave Necklace by
         Gem Sensations                                $225.00          $1.00
     -- 10K Tanzanite & Diamond Ring (Size 7)
         by Plainville                                 $270.00          $1.00
     -- Fabrikant Oval Ruby and Diamond Ring           $225.00          $1.00
     -- Sakar 7-15 x 35 Zoom Wide-Angle Binoculars      $69.99          $1.00
     -- Homedics ParaSpa                                $75.00          $1.00
     -- Seville 4 pc. luggage set by American Flyer    $199.00          $1.00
     -- Golden Tranquility Calming Fountain             $70.00          $1.00
     -- Franklin Chef Vertisserie                       $99.95          $1.00
     -- Lobster Gram- Dinner for Two                    $65.00          $1.00
     -- TrendMasters C-Video Camera                     $99.00          $1.00
        ... and more!
 
     Viewers will also have the opportunity to call in to Oxygen during the
 show for a chance to win the "Monday Night Auction" Grand Prize -- a 10K gold
 1.0 CTTW Diamond Channel 7" bracelet by Fabrikant.
     Oxygen Media is an integrated media brand that combines the best qualities
 of the Internet and cable television to serve women.  Founded in 1998 by
 Geraldine Laybourne, Marcy Carsey, Tom Werner, Caryn Mandabach and Oprah
 Winfrey, Oxygen consists of web properties including Oxygen.com,
 Thriveonline.com Oprah.com and Trackers.net, and a 24-hour cable network
 featuring animation, music, talk, comedy, movies and sports.
     FirstAuction.com(TM) is owned and operated by Styleclick, Inc.
 (Nasdaq:   IBUY), a provider of e-commerce technologies and services enabling
 brands to sell online.  The Company's end-to-end offerings include Web design,
 development and hosting, product imaging, online sales and merchandising
 technologies, inventory management and integrated back-end fulfillment and
 customer care.  Styleclick is the outsourcing partner of choice for a variety
 of entertainment, sports, publishing, home furnishings, and style businesses.
 A majority-owned subsidiary of USA Networks, Inc., Styleclick operates as part
 of USA Information and Services (USAIS), which coordinates the efforts of
 USAi's businesses engaged in various forms of transactional interactivity.
 
     For further information, please contact media, Bonnie Poindexter,
 323-403-1052, bpoindexter@styleclick.com, or investors, Gail Laguna,
 323-403-1000, glaguna@styleclick.com, both of FirstAuction; or media, Cheryl
 Smith of Oxygen, 212-651-5442.
 
 

SOURCE Styleclick, Inc.
    LOS ANGELES and NEW YORK, April 5 /PRNewswire/ -- Oxygen Media and
 Styleclick's (Nasdaq:   IBUY) FirstAuction.com(TM) join forces for "Monday Night
 Auction(TM)" -- a 30-minute live television show dedicated to shopping for
 online auction bargains, scheduled to air Monday, April 9 at 7:30 PM (ET/PT)
 on Oxygen.
     The show will feature bargain-priced consumer merchandise from
 www.FirstAuction.com offered to viewers at starting bids of one dollar
 ($1.00).  TV viewers and Internet users may pre-register online at
 FirstAuction.com and Oxygen.com beginning April 5 for a chance to bid during
 the live show for original brand merchandise including:
 
                        Manufacturer's suggested retail price:  Starting bid:
     -- Fuji FinePix 1400 Zoom Digital Camera          $429.00          $1.00
     -- .20 cttw Diamond Wave Necklace by
         Gem Sensations                                $225.00          $1.00
     -- 10K Tanzanite & Diamond Ring (Size 7)
         by Plainville                                 $270.00          $1.00
     -- Fabrikant Oval Ruby and Diamond Ring           $225.00          $1.00
     -- Sakar 7-15 x 35 Zoom Wide-Angle Binoculars      $69.99          $1.00
     -- Homedics ParaSpa                                $75.00          $1.00
     -- Seville 4 pc. luggage set by American Flyer    $199.00          $1.00
     -- Golden Tranquility Calming Fountain             $70.00          $1.00
     -- Franklin Chef Vertisserie                       $99.95          $1.00
     -- Lobster Gram- Dinner for Two                    $65.00          $1.00
     -- TrendMasters C-Video Camera                     $99.00          $1.00
        ... and more!
 
     Viewers will also have the opportunity to call in to Oxygen during the
 show for a chance to win the "Monday Night Auction" Grand Prize -- a 10K gold
 1.0 CTTW Diamond Channel 7" bracelet by Fabrikant.
     Oxygen Media is an integrated media brand that combines the best qualities
 of the Internet and cable television to serve women.  Founded in 1998 by
 Geraldine Laybourne, Marcy Carsey, Tom Werner, Caryn Mandabach and Oprah
 Winfrey, Oxygen consists of web properties including Oxygen.com,
 Thriveonline.com Oprah.com and Trackers.net, and a 24-hour cable network
 featuring animation, music, talk, comedy, movies and sports.
     FirstAuction.com(TM) is owned and operated by Styleclick, Inc.
 (Nasdaq:   IBUY), a provider of e-commerce technologies and services enabling
 brands to sell online.  The Company's end-to-end offerings include Web design,
 development and hosting, product imaging, online sales and merchandising
 technologies, inventory management and integrated back-end fulfillment and
 customer care.  Styleclick is the outsourcing partner of choice for a variety
 of entertainment, sports, publishing, home furnishings, and style businesses.
 A majority-owned subsidiary of USA Networks, Inc., Styleclick operates as part
 of USA Information and Services (USAIS), which coordinates the efforts of
 USAi's businesses engaged in various forms of transactional interactivity.
 
     For further information, please contact media, Bonnie Poindexter,
 323-403-1052, bpoindexter@styleclick.com, or investors, Gail Laguna,
 323-403-1000, glaguna@styleclick.com, both of FirstAuction; or media, Cheryl
 Smith of Oxygen, 212-651-5442.
 
 SOURCE  Styleclick, Inc.