Subway(R) Restaurants Chosen by Nation's Restaurant News as Winner of a 2001 MenuMasters Award

The Award for Best Menu/Line Extension to be presented May 19 at the

National Restaurant Association Show



Apr 03, 2001, 01:00 ET from Subway Restaurants

    MILFORD, Conn., April 3 /PRNewswire/ -- Subway Restaurants is proud to
 announce that its Subway Selects gourmet sandwiches have been chosen by
 Nation's Restaurants News as winner of a 2001 MenuMasters Award for Best
 Menu/Line Extension. The prestigious award pays tribute to Research and
 Development departments for the innovative products rolled out within the past
 year as part of a permanent menu addition.
     The Subway Selects sauces and sandwiches were introduced in August 2000,
 after one and a half years of market research, field testing and refinement.
 New breads were also introduced at the time. The initiative represents the
 biggest menu changes in the 36-year history of Subway.
     The four sauces--Honey Mustard, Horseradish, Asiago Caesar and
 Southwestern--were developed exclusively by Subway to accompany certain
 sandwiches that are already on Subway's menu. The Honey Mustard Melt combines
 turkey breast, ham, bacon and melted cheese topped with the tangy Honey
 Mustard sauce; the Horseradish Roast Beef showcases the delightful Horseradish
 sauce; the Asiago Caesar Chicken sandwich is a sophisticated blend of real
 Asiago cheese and creamy Caesar; and the slightly spicy Southwestern sauce
 sets off the Southwestern Steak and Cheese sandwich.
     According to Suzanne Greco, Subway director of research and development,
 "We are very proud of our Subway Selects gourmet sandwiches. The entire
 process from start to finish was a tremendous team effort."   Ms. Greco will
 be attending the awards ceremony along with members of the R & D dept.,
 including Chris Martone, Subway corporate chef, and Mark Christiano, baking
 specialist. She also points out that the line complements Subway's reputation
 for high-quality and great taste.
     This is the fourth year that Nation's Restaurant News has been awarding
 the MenuMaster awards, which cover six different categories--such as, Best
 Limited Time Offer and Best Menu Promotion. Another honor is the MenuMasters
 Hall of Fame, which inducts one individual each year who has made a
 significant contribution to the industry. At this year's ceremony Richard
 Melman, chairman, Lettuce Entertain You Enterprises, will be inducted. Jacques
 Pepin won that distinction at last year's award ceremony
 
     The Subway partnership that was created in 1965 between Fred DeLuca and
 Dr. Peter Buck marked the beginning of a remarkable journey-professionally and
 personally-one that made it possible for thousands of individuals to build and
 succeed in their own business.  Thirty-six years have passed since Dr. Buck
 loaned 17-year-old DeLuca $1,000 to open a sandwich shop, with the intent that
 the restaurant would help pay for DeLuca's college tuition.  In a relatively
 short period of time, the Subway concept developed into the largest submarine
 sandwich franchise in the world, with close to 15,000 locations in
 76 countries (as of April 2001).
 
 

SOURCE Subway Restaurants
    MILFORD, Conn., April 3 /PRNewswire/ -- Subway Restaurants is proud to
 announce that its Subway Selects gourmet sandwiches have been chosen by
 Nation's Restaurants News as winner of a 2001 MenuMasters Award for Best
 Menu/Line Extension. The prestigious award pays tribute to Research and
 Development departments for the innovative products rolled out within the past
 year as part of a permanent menu addition.
     The Subway Selects sauces and sandwiches were introduced in August 2000,
 after one and a half years of market research, field testing and refinement.
 New breads were also introduced at the time. The initiative represents the
 biggest menu changes in the 36-year history of Subway.
     The four sauces--Honey Mustard, Horseradish, Asiago Caesar and
 Southwestern--were developed exclusively by Subway to accompany certain
 sandwiches that are already on Subway's menu. The Honey Mustard Melt combines
 turkey breast, ham, bacon and melted cheese topped with the tangy Honey
 Mustard sauce; the Horseradish Roast Beef showcases the delightful Horseradish
 sauce; the Asiago Caesar Chicken sandwich is a sophisticated blend of real
 Asiago cheese and creamy Caesar; and the slightly spicy Southwestern sauce
 sets off the Southwestern Steak and Cheese sandwich.
     According to Suzanne Greco, Subway director of research and development,
 "We are very proud of our Subway Selects gourmet sandwiches. The entire
 process from start to finish was a tremendous team effort."   Ms. Greco will
 be attending the awards ceremony along with members of the R & D dept.,
 including Chris Martone, Subway corporate chef, and Mark Christiano, baking
 specialist. She also points out that the line complements Subway's reputation
 for high-quality and great taste.
     This is the fourth year that Nation's Restaurant News has been awarding
 the MenuMaster awards, which cover six different categories--such as, Best
 Limited Time Offer and Best Menu Promotion. Another honor is the MenuMasters
 Hall of Fame, which inducts one individual each year who has made a
 significant contribution to the industry. At this year's ceremony Richard
 Melman, chairman, Lettuce Entertain You Enterprises, will be inducted. Jacques
 Pepin won that distinction at last year's award ceremony
 
     The Subway partnership that was created in 1965 between Fred DeLuca and
 Dr. Peter Buck marked the beginning of a remarkable journey-professionally and
 personally-one that made it possible for thousands of individuals to build and
 succeed in their own business.  Thirty-six years have passed since Dr. Buck
 loaned 17-year-old DeLuca $1,000 to open a sandwich shop, with the intent that
 the restaurant would help pay for DeLuca's college tuition.  In a relatively
 short period of time, the Subway concept developed into the largest submarine
 sandwich franchise in the world, with close to 15,000 locations in
 76 countries (as of April 2001).
 
 SOURCE  Subway Restaurants