DALLAS, June 30, 2014 /PRNewswire/ -- Marketing automation has long been touted as an ideal solution for business operators to significantly improve the effectiveness of their marketing efforts. HipLogiq, developer of the Twitter marketing automation platform SocialCentiv, discussed in a recent blog considerations for businesses when choosing a marketing automation provider. The technology marketing agency says that making the right decision the first time helps save time and money for businesses, allowing them to better enjoy the benefits all around.
Three Key Considerations Before Choosing a Marketing Automation Provider
According to HipLogiq, there are three key things businesses should consider prior to choosing a provider to help them with marketing automation. Says Lindsey Pennington, the company's co-founder and Chief Product Officer, "The marketing automation playing field can be aggressive and crowded. You've got to be vigilant when assessing features, pricing, and the company's overall reputation in the marketplace."
The three things the agency says businesses should be cognizant of are one's future needs, the level of service they need, and what details are outlined in a chosen company's contract.
Dallas based HipLogiq's SocialCentiv platform supports the needs of businesses seeking marketing automation on social media. The software automates the process of engaging with prospects on Twitter by identifying conversations relevant to what a business offers. Businesses can register for a free trial to test drive the Twitter marketing software and see how it can garner them more quality customer leads today.
About SocialCentiv: A-Grade Twitter Marketing Automation
SocialCentiv is a self-serve application that allows businesses to remain in the driver's seat of their Twitter marketing campaigns. Learn more about software features here. The resource generates leads for businesses on Twitter using a three-step intent marketing process. HipLogiq welcomes businesses to sign up for a free trial today and see how SocialCentiv can help them drive sales.
For more information about SocialCentiv or to register for a free software trial, connect with HipLogiq today.
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