Thaon's Prime Time Media Solutions, Launches Multiple New Infomercial Campaigns

Company on Target With Projected Record Revenues of 50 Plus Million in 2001



Apr 12, 2001, 01:00 ET from Thaon Communications, Inc.

    LOS ANGELES, April 12 /PRNewswire/ -- Thaon Communications, Inc.
 (OTC Bulletin Board:   THAO) announced today that its subsidiary, Prime Time
 Media Solutions, is in the process of launching and/or testing infomercial
 campaigns on behalf of several golf companies.  Contracts will add several
 million in billings for year 2001 as the launch of the golf season begins,
 bringing the annual pilgrimage of golf infomercials to the airwaves.
     The campaigns are centered on two existing accounts and the addition of
 four new clients.  Prime Time Media Solutions new infomercial media placement
 contracts include:  Orlimar Golf, Inflite Golf, LiquidMetal Golf, Flat Blade
 Golf, The World Golf League, and MG Driver.
     "The initial public reaction to the new Orlimar Golf show is fantastic,
 they have committed to spend $4 million on infomercial time this year.
 LiquidMetal Golf also launched their new infomercial campaign last week, their
 first show was very successful and we anticipate healthy billings from this
 client.  In addition, contracts are in hand for MG Driver and Inflite Golf
 with testing of Inflite starting in late April.  We have also secured media
 placement services for The World Golf League, a new golf league that is paying
 prize money to amateur golfers," explained Chuck Cody, VP, Prime Time.
     Mark Jones, President, Prime Time said, "Commanding a strong presence in
 the golf category is important for our long form advertising division.
 Industry wide, billings for infomercial time are typically stronger in the
 first and fourth quarters, but for golf, billings are highest during the
 second and third quarter.  Having a strong client base in this category allows
 us to maintain solid billing levels which are typically low during the spring
 and summer months when the slowdown of other categories occurs due to the
 seasonal drop in television viewer ship."
     Currently Inflite Golf, Flat Blade Golf, and the MG Golf campaigns are all
 testing, while Orlimar, LiquidMetal, and The World Golf League are in rollout.
 Thaon's President, Adam Anthony stated, "We're pleased to see this increase in
 activity in the Golf sector.  Since this is an annual dynamic, we were
 properly positioned to take full advantage of the cycle and we are right on
 track to meet or exceed our revenue projections of $50 million for 2001."
 
     Thaon Communications, Inc. (OTC Bulletin Board:   THAO) is a holding company
 operating through a collection of subsidiaries aimed at providing multimedia
 communication solutions, capitalizing on emerging markets resulting from the
 convergence of the Internet and television.  Thaon currently operates through
 three business units that are all leaders in their respective sectors:
 CastPro.com, Prime Time Media Solutions, and Legal Broadcast Company.
 
     For a Complete Investment Profile, please contact 1-866-551-1660, or
 e-mail IR@Thaon.net.
 
     Note: Any statements released by Thaon Communications that are
 forward-looking, are made pursuant to the safe harbor provisions of the
 Private Securities Litigation Reform Act.  Editors and investors are cautioned
 that forward-looking statements invoke risk and uncertainties that may affect
 the Company's business prospects and performances.  These include economic,
 competitive, governmental, technological and other factors discussed in the
 statements and in the Company's filings with the Securities and Exchange
 Commission.
 
 

SOURCE Thaon Communications, Inc.
    LOS ANGELES, April 12 /PRNewswire/ -- Thaon Communications, Inc.
 (OTC Bulletin Board:   THAO) announced today that its subsidiary, Prime Time
 Media Solutions, is in the process of launching and/or testing infomercial
 campaigns on behalf of several golf companies.  Contracts will add several
 million in billings for year 2001 as the launch of the golf season begins,
 bringing the annual pilgrimage of golf infomercials to the airwaves.
     The campaigns are centered on two existing accounts and the addition of
 four new clients.  Prime Time Media Solutions new infomercial media placement
 contracts include:  Orlimar Golf, Inflite Golf, LiquidMetal Golf, Flat Blade
 Golf, The World Golf League, and MG Driver.
     "The initial public reaction to the new Orlimar Golf show is fantastic,
 they have committed to spend $4 million on infomercial time this year.
 LiquidMetal Golf also launched their new infomercial campaign last week, their
 first show was very successful and we anticipate healthy billings from this
 client.  In addition, contracts are in hand for MG Driver and Inflite Golf
 with testing of Inflite starting in late April.  We have also secured media
 placement services for The World Golf League, a new golf league that is paying
 prize money to amateur golfers," explained Chuck Cody, VP, Prime Time.
     Mark Jones, President, Prime Time said, "Commanding a strong presence in
 the golf category is important for our long form advertising division.
 Industry wide, billings for infomercial time are typically stronger in the
 first and fourth quarters, but for golf, billings are highest during the
 second and third quarter.  Having a strong client base in this category allows
 us to maintain solid billing levels which are typically low during the spring
 and summer months when the slowdown of other categories occurs due to the
 seasonal drop in television viewer ship."
     Currently Inflite Golf, Flat Blade Golf, and the MG Golf campaigns are all
 testing, while Orlimar, LiquidMetal, and The World Golf League are in rollout.
 Thaon's President, Adam Anthony stated, "We're pleased to see this increase in
 activity in the Golf sector.  Since this is an annual dynamic, we were
 properly positioned to take full advantage of the cycle and we are right on
 track to meet or exceed our revenue projections of $50 million for 2001."
 
     Thaon Communications, Inc. (OTC Bulletin Board:   THAO) is a holding company
 operating through a collection of subsidiaries aimed at providing multimedia
 communication solutions, capitalizing on emerging markets resulting from the
 convergence of the Internet and television.  Thaon currently operates through
 three business units that are all leaders in their respective sectors:
 CastPro.com, Prime Time Media Solutions, and Legal Broadcast Company.
 
     For a Complete Investment Profile, please contact 1-866-551-1660, or
 e-mail IR@Thaon.net.
 
     Note: Any statements released by Thaon Communications that are
 forward-looking, are made pursuant to the safe harbor provisions of the
 Private Securities Litigation Reform Act.  Editors and investors are cautioned
 that forward-looking statements invoke risk and uncertainties that may affect
 the Company's business prospects and performances.  These include economic,
 competitive, governmental, technological and other factors discussed in the
 statements and in the Company's filings with the Securities and Exchange
 Commission.
 
 SOURCE  Thaon Communications, Inc.