The Affinity Group Offers Members 'Return Seal of Approval'

Apr 10, 2001, 01:00 ET from Return Assured Incorporated

    LOS ANGELES, April 10 /PRNewswire/ --
 Return Assured Incorporated (Nasdaq: RTRN) developers of the world's first
 proprietary B2B and B2C "Return Seal of Approval," announced today that they
 have signed The Affinity Group (http://www.theaffinitygroup.com) to their ever
 increasing roster of membership-based discount merchants.  Return Assured's
 "Return Seal of Approval" will guarantee Crown Holidays and other Affinity
 Group customers a risk-free experience when enrolling in any of The Affinity
 Group's many membership-based discount programs.
     The Affinity Group is headquartered in St. Petersburg, FL, and conducts
 business in direct marketing and database mining.  The Affinity Group
 aggregates hundreds of thousands of customers under several membership-based
 programs that offer a wide variety of products to domestic and international
 customers on a cost effective basis.  In addition to direct consumer product
 sales the company also provides to businesses a wide range of promotional
 marketing products to major international companies such as Coca Cola.  For
 more information on the Affinity Group and their direct marketing and database
 solutions, please visit the company's web site at
 http://www.theaffinitygroup.com.
     "The Return Assured "Return Seal of Approval" is another sure-fire value
 added service we are extending to our customers.  Our clubs mean fantastic
 value to our customers -- and that value is offered on a risk-free trial.  By
 adding The Seal to our marketing program, we are reinforcing that message and
 giving buyers confidence," said Steve Albert, Executive VP of Sales and
 Marketing of The Affinity Group.
 
     About Return Assured Incorporated
     Strategically partnering with Lloyd's of London (http://www.lloyds.com)
 and IBM (http://www.ibm.com), Return Assured has developed a proprietary B2C
 and B2B value-added "Return Seal of Approval" for the electronic retail
 community that vets retailers with high standards and then indemnifies the
 consumer with a "no-hassle" guarantee in support of that particular retailer's
 return and customer service policy.  For more information on Return Assured
 and its exclusive "Return Seal of Approval," please visit the company's web
 site at http://www.returnassured.com.
 
     This news release contains forward-looking statements.  Forward-looking
 statements include statements concerning plans, objectives, goals, strategies,
 future events or performance and underlying assumptions and other statements,
 which are other than statements of historical facts.  These statements are
 subject to uncertainties and risks including, but not limited to, product and
 service demand and acceptance, changes in technology, economic conditions, the
 impact of competition and pricing, and government regulation and approvals.
 All such forward-looking statements, whether written or oral, and whether made
 by, or on behalf of Return Assured Incorporated, are expressly qualified by
 these cautionary statements and any other cautionary statements which may
 accompany the forward-looking statements.  In addition, Return Assured
 Incorporated disclaims any obligation to update any forward-looking statements
 to reflect events or circumstances after the date hereof.  The information
 contained on any web site referenced in this press release is not a part of
 this press release.
 
 

SOURCE Return Assured Incorporated
    LOS ANGELES, April 10 /PRNewswire/ --
 Return Assured Incorporated (Nasdaq: RTRN) developers of the world's first
 proprietary B2B and B2C "Return Seal of Approval," announced today that they
 have signed The Affinity Group (http://www.theaffinitygroup.com) to their ever
 increasing roster of membership-based discount merchants.  Return Assured's
 "Return Seal of Approval" will guarantee Crown Holidays and other Affinity
 Group customers a risk-free experience when enrolling in any of The Affinity
 Group's many membership-based discount programs.
     The Affinity Group is headquartered in St. Petersburg, FL, and conducts
 business in direct marketing and database mining.  The Affinity Group
 aggregates hundreds of thousands of customers under several membership-based
 programs that offer a wide variety of products to domestic and international
 customers on a cost effective basis.  In addition to direct consumer product
 sales the company also provides to businesses a wide range of promotional
 marketing products to major international companies such as Coca Cola.  For
 more information on the Affinity Group and their direct marketing and database
 solutions, please visit the company's web site at
 http://www.theaffinitygroup.com.
     "The Return Assured "Return Seal of Approval" is another sure-fire value
 added service we are extending to our customers.  Our clubs mean fantastic
 value to our customers -- and that value is offered on a risk-free trial.  By
 adding The Seal to our marketing program, we are reinforcing that message and
 giving buyers confidence," said Steve Albert, Executive VP of Sales and
 Marketing of The Affinity Group.
 
     About Return Assured Incorporated
     Strategically partnering with Lloyd's of London (http://www.lloyds.com)
 and IBM (http://www.ibm.com), Return Assured has developed a proprietary B2C
 and B2B value-added "Return Seal of Approval" for the electronic retail
 community that vets retailers with high standards and then indemnifies the
 consumer with a "no-hassle" guarantee in support of that particular retailer's
 return and customer service policy.  For more information on Return Assured
 and its exclusive "Return Seal of Approval," please visit the company's web
 site at http://www.returnassured.com.
 
     This news release contains forward-looking statements.  Forward-looking
 statements include statements concerning plans, objectives, goals, strategies,
 future events or performance and underlying assumptions and other statements,
 which are other than statements of historical facts.  These statements are
 subject to uncertainties and risks including, but not limited to, product and
 service demand and acceptance, changes in technology, economic conditions, the
 impact of competition and pricing, and government regulation and approvals.
 All such forward-looking statements, whether written or oral, and whether made
 by, or on behalf of Return Assured Incorporated, are expressly qualified by
 these cautionary statements and any other cautionary statements which may
 accompany the forward-looking statements.  In addition, Return Assured
 Incorporated disclaims any obligation to update any forward-looking statements
 to reflect events or circumstances after the date hereof.  The information
 contained on any web site referenced in this press release is not a part of
 this press release.
 
 SOURCE  Return Assured Incorporated