The Home Depot Unveils The Lynette Jennings Collection; New Product Line Features 'Timeless' Designs

Apr 04, 2001, 01:00 ET from The Home Depot

    ATLANTA, April 4 /PRNewswire/ -- The Home Depot(R) (NYSE:   HD) today
 announced the launch of the Lynette Jennings(SM) Collection -- a proprietary
 line of home decor products that will be introduced to North American stores
 starting this April.  This collection is the first Lynette Jennings branded
 home decor line.
     "The basis of my program is that it allows consumers to bring a new look
 into their homes without starting from scratch," said Lynette Jennings.
 "Because the products in my collection are time-tested decor styles, consumers
 can feel confident they are making smart choices that will integrate what they
 already have without re-coloring the whole house."
     Initially comprised of wallpaper and borders, as well as a paint palette,
 the Lynette Jennings Collection offers products that are the foundation of
 home design, all of which revolve around a "timeless" design theme.  In
 addition to these products, area rugs will be introduced later in the year.
 The Lynette Jennings Collection gives consumers affordable options for
 updating and refreshing their home's decor by integrating new, classic design
 elements into what is presently in the home.
     "I've borrowed the essence of timelessness from the ancients-decorative
 motifs, colors and materials that have endured history's blending of cultures.
 These are the styles that have survived and that are reflected in this
 collection," explains Jennings.
     The Lynette Jennings Collection draws upon four design references,
 including two European foundations-Tuscan/Italianate and French Provence, as
 well as designs inspired by nature and the Pacific Rim.  Designs are
 traditional, but updated-a fresh approach to the classics.  And, the
 collection is built on an easy to live with color palette that will work with
 any home's existing decor, ranging from contemporary to European traditional
 to French Country.
     The products are designed to complement each other or stand on their own.
 Further, the program is indicative of her signature style-approachable,
 affordable and understandably forward.
     As one of North America's best-loved and most-trusted authorities on home
 decorating and design, thousands of viewers tune in daily to watch her on
 Lynette Jennings, Design, which is currently in its 11th broadcast season.
 She is the creator, executive producer and host of this program.  In
 recognition of her career achievements as a professional pioneer in the home
 furnishings industry, Jennings was recently selected as the 2001 recipient of
 the prestigious "Laurel Award" from the International Furnishings and Design
 Association.
     Jennings has a long-standing affiliation with The Home Depot.  She is the
 North American design and decor spokesperson for the home improvement retailer
 and she is featured in Home Depot decor-related advertising.  She also makes
 frequent educational appearances at local Home Depot stores and writes a Q&A
 column for the retailer's in-store magazine, Style Ideas.
     "The beauty of the Lynette Jennings Collection is that it has been
 designed for the Home Depot customer," said Barbara Koller, global product
 merchant for The Home Depot.  "It provides them with new design choices,
 making it easy to affordably refresh their home decor."
 
     The Home Depot Is Stepping Up Its Decor Offerings
     The Lynette Jennings Collection, like the recently introduced Thomasville
 Cabinetry, is the latest example of how The Home Depot is expanding its appeal
 to women.  Its decor offerings cover all categories-flooring, lighting, paint,
 wallpaper, window treatments and kitchen and bath products, as well as major
 appliances.
     "We want women to know that Home Depot stores offer the products and
 brands they want in decorating any room of the house," Koller added.  "Whether
 you're decorating yourself or working with one of our design professionals,
 collections like the Lynette Jennings program provide the design inspiration
 for great looking rooms."
     Through its free training programs-do-it-yourself clinics and Home Depot
 University-The Home Depot empowers customers with hands-on training and
 advice.  These programs offer instruction on such common projects as
 installing ceramic tile, decorative painting, hanging wallpaper, assembling
 and installing cabinets and architectural moulding.  Class schedules vary from
 store to store.
     Founded in Atlanta in 1978, The Home Depot is the world's largest home
 improvement retailer currently operating more than 1,160 stores in the United
 States, Puerto Rico, Canada, Chile and Argentina.
 
 

SOURCE The Home Depot
    ATLANTA, April 4 /PRNewswire/ -- The Home Depot(R) (NYSE:   HD) today
 announced the launch of the Lynette Jennings(SM) Collection -- a proprietary
 line of home decor products that will be introduced to North American stores
 starting this April.  This collection is the first Lynette Jennings branded
 home decor line.
     "The basis of my program is that it allows consumers to bring a new look
 into their homes without starting from scratch," said Lynette Jennings.
 "Because the products in my collection are time-tested decor styles, consumers
 can feel confident they are making smart choices that will integrate what they
 already have without re-coloring the whole house."
     Initially comprised of wallpaper and borders, as well as a paint palette,
 the Lynette Jennings Collection offers products that are the foundation of
 home design, all of which revolve around a "timeless" design theme.  In
 addition to these products, area rugs will be introduced later in the year.
 The Lynette Jennings Collection gives consumers affordable options for
 updating and refreshing their home's decor by integrating new, classic design
 elements into what is presently in the home.
     "I've borrowed the essence of timelessness from the ancients-decorative
 motifs, colors and materials that have endured history's blending of cultures.
 These are the styles that have survived and that are reflected in this
 collection," explains Jennings.
     The Lynette Jennings Collection draws upon four design references,
 including two European foundations-Tuscan/Italianate and French Provence, as
 well as designs inspired by nature and the Pacific Rim.  Designs are
 traditional, but updated-a fresh approach to the classics.  And, the
 collection is built on an easy to live with color palette that will work with
 any home's existing decor, ranging from contemporary to European traditional
 to French Country.
     The products are designed to complement each other or stand on their own.
 Further, the program is indicative of her signature style-approachable,
 affordable and understandably forward.
     As one of North America's best-loved and most-trusted authorities on home
 decorating and design, thousands of viewers tune in daily to watch her on
 Lynette Jennings, Design, which is currently in its 11th broadcast season.
 She is the creator, executive producer and host of this program.  In
 recognition of her career achievements as a professional pioneer in the home
 furnishings industry, Jennings was recently selected as the 2001 recipient of
 the prestigious "Laurel Award" from the International Furnishings and Design
 Association.
     Jennings has a long-standing affiliation with The Home Depot.  She is the
 North American design and decor spokesperson for the home improvement retailer
 and she is featured in Home Depot decor-related advertising.  She also makes
 frequent educational appearances at local Home Depot stores and writes a Q&A
 column for the retailer's in-store magazine, Style Ideas.
     "The beauty of the Lynette Jennings Collection is that it has been
 designed for the Home Depot customer," said Barbara Koller, global product
 merchant for The Home Depot.  "It provides them with new design choices,
 making it easy to affordably refresh their home decor."
 
     The Home Depot Is Stepping Up Its Decor Offerings
     The Lynette Jennings Collection, like the recently introduced Thomasville
 Cabinetry, is the latest example of how The Home Depot is expanding its appeal
 to women.  Its decor offerings cover all categories-flooring, lighting, paint,
 wallpaper, window treatments and kitchen and bath products, as well as major
 appliances.
     "We want women to know that Home Depot stores offer the products and
 brands they want in decorating any room of the house," Koller added.  "Whether
 you're decorating yourself or working with one of our design professionals,
 collections like the Lynette Jennings program provide the design inspiration
 for great looking rooms."
     Through its free training programs-do-it-yourself clinics and Home Depot
 University-The Home Depot empowers customers with hands-on training and
 advice.  These programs offer instruction on such common projects as
 installing ceramic tile, decorative painting, hanging wallpaper, assembling
 and installing cabinets and architectural moulding.  Class schedules vary from
 store to store.
     Founded in Atlanta in 1978, The Home Depot is the world's largest home
 improvement retailer currently operating more than 1,160 stores in the United
 States, Puerto Rico, Canada, Chile and Argentina.
 
 SOURCE  The Home Depot

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