The MONY Group to Chair 3rd Annual Insurance Event For Strategic Research Institute

Apr 11, 2001, 01:00 ET from Strategic Research Institute

    NEW YORK, April 11 /PRNewswire/ -- Today, providing a quality product is
 not enough to compete effectively in the insurance marketplace. Companies must
 also provide superior customer relationship management and professional
 services that implement, support and enhance the organization's products. In
 addition, distribution has become a primary focus for senior level insurance
 executives.
     It is well known that the web represents one of the most powerful lead
 generation opportunities for the insurer's distribution channels. It also
 creates an even greater need for advice. According to Jupiter Research, New
 York, 37% of online shoppers recently surveyed said that they would buy more
 if they could interact in real time with a sales person from an e-commerce
 site. Another survey conducted by NFO Worldwide, Greenwich, Conn., indicated
 that 13.7% of Internet users who have not yet purchased online said that they
 would buy insurance online if they could speak directly with a customer
 service representative.
     Strategic Research Institute will address these issues at its 3rd Annual
 Distribution & Product Development Conference to be held July 9 - 10, 2001 at
 the Regal Knickerbocker in Chicago, IL. Some of the highlights include:
 
     *     New technologies that have been successfully employed in financial
           forecasting
     *     Improving speed and accuracy of policy issue by automating
           applications
     *     Finding the right fit between marketing software and your sales
           channels
     *     Exploring alternative methods of acquiring customers and
           distributing products, including alternative marketing channels and
           e-commerce opportunities.
     *     Empowering agents with underwriting tools to model scenarios,
           pre-qualify insureds, and expedite the approval process
 
     Companies that will be represented at this industry event include Zurich
 Life, Principal Financial Group, PricewaterhouseCoopers, The MONY Group,
 ePolicy, The Freedom Group and more.
     For more information, please contact Strategic Research Institute by phone
 at 1-888-666-8514, or by email at info@srinstitute.com.
 
 

SOURCE Strategic Research Institute
    NEW YORK, April 11 /PRNewswire/ -- Today, providing a quality product is
 not enough to compete effectively in the insurance marketplace. Companies must
 also provide superior customer relationship management and professional
 services that implement, support and enhance the organization's products. In
 addition, distribution has become a primary focus for senior level insurance
 executives.
     It is well known that the web represents one of the most powerful lead
 generation opportunities for the insurer's distribution channels. It also
 creates an even greater need for advice. According to Jupiter Research, New
 York, 37% of online shoppers recently surveyed said that they would buy more
 if they could interact in real time with a sales person from an e-commerce
 site. Another survey conducted by NFO Worldwide, Greenwich, Conn., indicated
 that 13.7% of Internet users who have not yet purchased online said that they
 would buy insurance online if they could speak directly with a customer
 service representative.
     Strategic Research Institute will address these issues at its 3rd Annual
 Distribution & Product Development Conference to be held July 9 - 10, 2001 at
 the Regal Knickerbocker in Chicago, IL. Some of the highlights include:
 
     *     New technologies that have been successfully employed in financial
           forecasting
     *     Improving speed and accuracy of policy issue by automating
           applications
     *     Finding the right fit between marketing software and your sales
           channels
     *     Exploring alternative methods of acquiring customers and
           distributing products, including alternative marketing channels and
           e-commerce opportunities.
     *     Empowering agents with underwriting tools to model scenarios,
           pre-qualify insureds, and expedite the approval process
 
     Companies that will be represented at this industry event include Zurich
 Life, Principal Financial Group, PricewaterhouseCoopers, The MONY Group,
 ePolicy, The Freedom Group and more.
     For more information, please contact Strategic Research Institute by phone
 at 1-888-666-8514, or by email at info@srinstitute.com.
 
 SOURCE  Strategic Research Institute