The Washington Auto Show(R): A Green Machine

2010 show to Launch Massive Showcase of Advanced Technology

Dec 23, 2009, 16:50 ET from 2010 Washington Auto Show

WASHINGTON, Dec. 23 /PRNewswire/ -- America's greenest "tier-one" auto show just got greener. The Washington Auto Show®, which houses more green cars than any major U.S. auto show, is redoubling its efforts in 2010 with a 65,000-square foot display known as the "Advanced Technology SuperHighway."

"We are, literally, putting innovation front and center," said Charles Stringfellow, CEO of Brown's Automotive and chairman of the 2010 Washington Auto Show, which is known for its mass appeal as well as its emphasis on public policy. "The concept of the SuperHighway is to provide a central meeting place for policy makers, industry officials, consumers and the media to survey the tremendous advances in the industry."

The Advanced Technology SuperHighway will be sectioned by advancements in electric, diesel, natural gas, advanced petroleum, biofuels, ethanol, hydrogen and safety technologies. The most ambitious effort to support and promote progressive innovations for the automotive industry, this special exhibit is produced in coordination with the U.S. Environmental Protection Agency, Department of Energy and Department of Transportation and is a testament to the theme of this year's show; "Change Happens Here."

Currently, the companies slated to display are:

Audi, AutoPort, BMW, BorgWarner, Bosch, Boulder Electric Vehicle, Bright Automotive, Chrysler, Columbia ParCar, Electric Drive Transportation Association, Enova Systems, Evolve-it, Ford, General Motors, Honda, Hyundai, Kia, Lexus, Magna International, Mercedes, Nissan, Novozymes, OnStar, Phoenix Motorcars, Quantum Technologies, Scuderi Engine, Smith Electric Vehicles, THINK, Toyota, UQM Technologies, U.S. Department of Energy, U.S. Department of Transportation, Volkswagen, Volvo and Wheego.

The Washington Auto Show, the address where the automotive industry meets public policy, joins key administrative and legislative officials with automotive industry leaders. It is both the largest public show in Washington as well as a niche event: the stage to exchange ideas and information with those shaping the future of the automobile. Building on this platform for collaboration, the 2010 Washington Auto Show is partnering with SAE International and the Electric Drive Transportation Association (EDTA), both of which will co-locate conferences with the Washington Auto Show.

The Washington Auto Show, "Change Happens Here," is scheduled for January 27-31, at The Walter E. Washington Convention Center. Public Policy/Media Preview Days are Jan. 25 on Capitol Hill and Jan. 26 at the convention center.

For more information, including area accommodations, visit

    Barbara Pomerance

SOURCE 2010 Washington Auto Show