BOCA RATON, Fla., March 24, 2014 /PRNewswire/ -- TransMedia Group said it was retained to announce selection of 'Miss ChocoVine,' who'll be the flirtatious face and engaging voice behind the #1 selling blend of Dutch chocolate and fine Cabernet wine.
According to Adrienne Mazzone, vice president of art and entertainment at the international PR firm (www.transmediagroup.com) "We've already started searching for Miss ChocoVine, who'll be the sensuously sweet face and mellifluous voice behind ChocoVine (www.chocovine.com).
The public relations firm known for its national promotions for food and beverage, said 'Miss ChocoVine has to personify the sensuously rich and audaciously seductive taste of America's favorite alternative to cream liqueurs--ChocoVine."
TransMedia said its publicity will highlight that since it started two years ago, ChocoVine has sold over 16 million bottles to chocolate-loving, cordial-appreciating consumers.
"We'll have Miss ChocoVine explain in words and song and in both English and Spanish how ChocoVine has become the most successful wine of its category in the Unites States."
"It started by word of mouth," said Mazzone, "and today people only have to taste ChocoVine to become enchanted with its seductive taste."
Initial news releases will show how ChocoVine is blended in Holland by one of the oldest, most respected manufacturers in the world, she said. "The rich Dutch Chocolate is deliciously paired with a fine French cabernet creating a decadent, silky smooth drink that Miss ChocoVine will personify. She'll be toasting it in commercials and advertising nationally and in Central and South America," she said.
"Chocolate and wine both have an incredibly complex flavor profile. Pairing them has always been a daunting process, but now the perfect union has been created, resulting in a depth and range of taste experience unprecedented in a chocolate drink that Miss ChocoVine will talk and sing about. She'll be showing how it can be served on the rocks, as the main ingredient to an array of sinful cocktails like 'Chocolada,' a more tempting version of Pina Colada."
The importer, Clever Imports, has other flavors, including ChocoVine Raspberry, a blend of rich Chocolate and raspberry flavors, and Chocovine Espresso.
"We will publicize that with an average retail price of $10-$12, gluten-free ChocoVine is an attractive alternative to cream liqueurs and is available nationwide at all major retailer and chain stores," added Mazzone.
Media contact: Adrienne Mazzone 561-750-9800 x2270; firstname.lastname@example.org.
SOURCE TransMedia Group