Universal Objects Inc. Announces I-Mode Barcode and Image Rendering Breakthrough

Apr 03, 2001, 01:00 ET from Universal Objects, Inc.

    BARBADOS, West Indies and TOKYO, April 3 /PRNewswire/ --
 Universal Objects Inc., developer of an innovative new software product,
 Universal Forms (UForms), announced a technological breakthrough that solves
 the technical problems involved in delivering dynamically rendered images to
 2.5G I-Mode phone interfaces.
     The UForms Server System provides a platform capable of delivering
 dynamically sized images to all I-Mode screen resolutions, whether color or
 black and white.  Any image can be displayed as part of websites geared to
 serve I-Mode clients using simple HTML scripts.
     Universal Objects claims to be the first to combine readable barcodes,
 text and pictures in one image and deliver it to I-Mode 2.5G cellular devices
 in real time.  The significant benefit is that suppliers of mainstream
 consumer products like CDs, soft drinks, food, clothing or electronic
 equipment can now market digital coupons or simply display logos with news
 photos to the 30 million users currently using the I-Mode service.
     "The significance of this breakthrough mirrors the importance of the first
 color Web browser, with vast numbers of mobile consumers already in place,"
 said company founder, Ken Lahoda.
     UForms powered systems provide the opportunity for a concert or event
 promoter to dispense secure unique tickets online.  The "digital ticket" is
 displayed directly on the I-Mode phone screen after the user enters an ID and
 password.  The system reduces line-ups and makes it convenient for the
 purchaser to buy while in transit or out on a date.
     "The UForms Server technology allows marketers to display logos and full
 color collateral information that can prompt a purchase decision while the
 client is mobile.  The static Internet supports marketing to surfers, but has
 limited value to purveyors of consumer goods like fast food or other
 convenience items because of the lack of home delivery mechanisms.  A Web
 surfer caught in traffic who sees a KFC logo in a news article or a
 30% discount coupon for a nearby shoe outlet is in a vastly different
 situation than someone seated at their computer at home,"  Lahoda continued.
     A designer interface providing examples of Universal Forms solutions is
 downloadable at no charge from the corporate websites:  www.universalforms.com
 and www.universalforms.co.jp.
 
     About Universal Objects Inc.
     Universal Objects Inc. is a privately held software development and
 marketing company that provides multilingual Internet and wireless solutions
 to software developers, Internet Service Providers and purveyors of digital
 information.  The company has offices in Barbados, West Indies and in
 Tokyo, Japan.
     NOTE:  I-Mode is a trademark and/or service mark of NTT DoCoMo, Japan.
 Universal Forms and UForms are trademarks and/or service marks of
 Universal Objects Inc., Barbados.
 
     CONTACT:  Ken Lahoda of Universal Objects Inc., 246-421-3739, or
 kenl@universalobjects.com, or Chris Filiatrault of
 Universal Objects Japan Inc., 011-81-43-213-6703, or
 chrisf@universalobjects.co.jp.
 
 

SOURCE Universal Objects, Inc.
    BARBADOS, West Indies and TOKYO, April 3 /PRNewswire/ --
 Universal Objects Inc., developer of an innovative new software product,
 Universal Forms (UForms), announced a technological breakthrough that solves
 the technical problems involved in delivering dynamically rendered images to
 2.5G I-Mode phone interfaces.
     The UForms Server System provides a platform capable of delivering
 dynamically sized images to all I-Mode screen resolutions, whether color or
 black and white.  Any image can be displayed as part of websites geared to
 serve I-Mode clients using simple HTML scripts.
     Universal Objects claims to be the first to combine readable barcodes,
 text and pictures in one image and deliver it to I-Mode 2.5G cellular devices
 in real time.  The significant benefit is that suppliers of mainstream
 consumer products like CDs, soft drinks, food, clothing or electronic
 equipment can now market digital coupons or simply display logos with news
 photos to the 30 million users currently using the I-Mode service.
     "The significance of this breakthrough mirrors the importance of the first
 color Web browser, with vast numbers of mobile consumers already in place,"
 said company founder, Ken Lahoda.
     UForms powered systems provide the opportunity for a concert or event
 promoter to dispense secure unique tickets online.  The "digital ticket" is
 displayed directly on the I-Mode phone screen after the user enters an ID and
 password.  The system reduces line-ups and makes it convenient for the
 purchaser to buy while in transit or out on a date.
     "The UForms Server technology allows marketers to display logos and full
 color collateral information that can prompt a purchase decision while the
 client is mobile.  The static Internet supports marketing to surfers, but has
 limited value to purveyors of consumer goods like fast food or other
 convenience items because of the lack of home delivery mechanisms.  A Web
 surfer caught in traffic who sees a KFC logo in a news article or a
 30% discount coupon for a nearby shoe outlet is in a vastly different
 situation than someone seated at their computer at home,"  Lahoda continued.
     A designer interface providing examples of Universal Forms solutions is
 downloadable at no charge from the corporate websites:  www.universalforms.com
 and www.universalforms.co.jp.
 
     About Universal Objects Inc.
     Universal Objects Inc. is a privately held software development and
 marketing company that provides multilingual Internet and wireless solutions
 to software developers, Internet Service Providers and purveyors of digital
 information.  The company has offices in Barbados, West Indies and in
 Tokyo, Japan.
     NOTE:  I-Mode is a trademark and/or service mark of NTT DoCoMo, Japan.
 Universal Forms and UForms are trademarks and/or service marks of
 Universal Objects Inc., Barbados.
 
     CONTACT:  Ken Lahoda of Universal Objects Inc., 246-421-3739, or
 kenl@universalobjects.com, or Chris Filiatrault of
 Universal Objects Japan Inc., 011-81-43-213-6703, or
 chrisf@universalobjects.co.jp.
 
 SOURCE  Universal Objects, Inc.