USATODAY.com Sets Traffic Record in March

Apr 17, 2001, 01:00 ET from USATODAY.com

    WASHINGTON, April 17 /PRNewswire/ -- USATODAY.com, an industry-leading
 news and information site, reports the largest traffic gains since the site's
 launch in 1995. The 273 million pageviews recorded in March 2001 represent a
 16% increase over the previous month. Pageviews include traffic to the site
 through the Internet, PDAs and cell phones.
     Site "stickiness" grew as well. The average amount of time each visitor
 spent on USATODAY.com increased to 18 minutes 46 seconds -- a 40% increase
 year-over-year.
     Web users continue to turn to USATODAY.com for news, information and
 analysis on major events such as the Oscars and March Madness. USATODAY.com's
 comprehensive coverage of the 2000 Census also kept users on the site longer
 with easy-to-use interactive maps that allowed them to drill into the data at
 the state, county, city, ZIP code and Census tract level.
    USATODAY.com is an industry-leading news and information site on the
 Internet. More than 25 million monthly visitors experience comprehensive,
 convenient USA TODAY news and information through interactive features, info-
 graphics and multimedia functions including audio, video and live Webcasts.
 USATODAY.com has more than 200,000 pages of breaking News, Money, Sports,
 Life, Tech and Weather -- updated 24 hours a day, seven days a week. For more
 information, please visit http://www.usatoday.com .
 
     Pageview data cited above is based on preliminary internal server
 statistics and may be adjusted later. The average amount of time each visitor
 spent on USATODAY.com is based on I/PRO Audit March 2001.
 
 

SOURCE USATODAY.com
    WASHINGTON, April 17 /PRNewswire/ -- USATODAY.com, an industry-leading
 news and information site, reports the largest traffic gains since the site's
 launch in 1995. The 273 million pageviews recorded in March 2001 represent a
 16% increase over the previous month. Pageviews include traffic to the site
 through the Internet, PDAs and cell phones.
     Site "stickiness" grew as well. The average amount of time each visitor
 spent on USATODAY.com increased to 18 minutes 46 seconds -- a 40% increase
 year-over-year.
     Web users continue to turn to USATODAY.com for news, information and
 analysis on major events such as the Oscars and March Madness. USATODAY.com's
 comprehensive coverage of the 2000 Census also kept users on the site longer
 with easy-to-use interactive maps that allowed them to drill into the data at
 the state, county, city, ZIP code and Census tract level.
    USATODAY.com is an industry-leading news and information site on the
 Internet. More than 25 million monthly visitors experience comprehensive,
 convenient USA TODAY news and information through interactive features, info-
 graphics and multimedia functions including audio, video and live Webcasts.
 USATODAY.com has more than 200,000 pages of breaking News, Money, Sports,
 Life, Tech and Weather -- updated 24 hours a day, seven days a week. For more
 information, please visit http://www.usatoday.com .
 
     Pageview data cited above is based on preliminary internal server
 statistics and may be adjusted later. The average amount of time each visitor
 spent on USATODAY.com is based on I/PRO Audit March 2001.
 
 SOURCE  USATODAY.com