Verious Launches at TechCrunch Disrupt

World's First Marketplace for Mobile Application Components Opens Public Beta to iOS and Android Developers Worldwide

Sep 12, 2011, 18:30 ET from Verious, Inc.

SAN FRANCISCO, Sept. 12, 2011 /PRNewswire/ -- Verious, Inc. ( today launched the world's first developer marketplace for mobile application components at TechCrunch Disrupt.  The Verious™ App Component Marketplace(SM) is now open in beta to iOS and Android developers at

With over 700,000 iOS and Android apps developed to date—and millions more on the way—mobile app developers are searching for ways to add new features, reduce development complexity, accelerate time-to-market and minimize cost.  Today, app developers create features for new or existing apps virtually from scratch, marginalizing return on investment.  However, the mobile app development community is sitting on top of millions of potentially re-usable software libraries—a virtual goldmine of mobile app functionality that can be leveraged by others.

"With the booming global demand for consumer and enterprise apps, mobile developers are looking for ways to quickly add new features without reinventing the wheel," said Anil Pereira, Founder and CEO of Verious.  "A trusted marketplace for mobile app components unleashes the value of millions of iOS and Android libraries currently trapped in existing code bases.  App developers get to market faster and their counterparts tap into an entirely new B2B revenue stream—licensing components—a win-win for the global mobile developer community."

The Verious App Component Marketplace enables iOS and Android developers to find, discover and buy pre-built, pre-tested mobile application components listed by other experienced mobile app developers.  These components can be standalone client-side libraries or libraries that connect to third-party services and platforms.  Developers can discover pre-built programming modules or new app features, significantly reduce costs, get to market faster and find new ways to increase monetization of their apps.

If a desired component is not yet listed on the Verious marketplace, mobile app developers can post and vote for "component requests", creating market pull from a global mobile developer network.  Requests are relayed to Verious' network of independent mobile app developers and mobile app development service providers. Component requests totaling over $100,000—worth much more in downstream licensing value once listed on the site—have already been listed on

Marketplace Listings Address Varying Needs of Mobile App Developers

Verious puts a "lens" on the Mobile Application Development category so that app developers can find and discover the software libraries, tools and services they need, all in one place.  Nearly a thousand listings of varying types have been posted to date, including:

  • Pre-built, pre-tested components for iOS and Android (e.g., 3D globe);
  • "Component wanted" requests along with estimated prices (e.g., page-turn component for iOS tablets--$10,000);
  • Mobile SDKs from a range of third-party service and platform providers (e.g., Socialize);
  • Third party app development services (e.g., testing, translation);
  • Mobile development tools and frameworks; and
  • Mobile open source projects for iOS and Android development.

Sellers Tap into New Revenue Stream by Leveraging Existing Assets

Component developers can list components on the Verious marketplace and charge an annual or lifetime license fee; all components include free trial functionality.  Component developers do what they do best—write code for mobile apps—and use the Verious marketplace to reach qualified buyers, list components, facilitate buyer-seller licensing and payment, and enable notifications for version updates.

"We are thrilled to be participating as a Charter Component Developer in the Verious marketplace with our 3D Globe components for both iOS and Android," said Steven Moon, President of Clever Coding, LLC. "We invested over 100 person-days and wrote over 20,000 lines of code to develop, test and refine this complex library for touch screen devices.  Mobile app developers can now take advantage of our work for only $899 and spend the rest of their valuable time developing other core features for their mobile apps."  

App Component Marketplace Now in Beta

iOS and Android developers can access the Verious App Component Marketplace at

  • Application developers complete a free, simple sign-up and, once approved, can browse listings, post component requests and vote on existing requests.
  • Application developers can also try components on a free 30-day trial basis for non-commercial purposes and download a free bar code scanner for Android as well.
  • Component developers complete a seller sign-up process and, once approved, can access the Verious Component Wizard to "wrap" and submit a component for testing and subsequent listing in the marketplace.  The $99 annual setup fee for component developers is currently being waived for Charter Developers.
  • Component developers can review component requests posted by buyers to prioritize which components to release (or build) next.

About Verious

Verious is the world's first marketplace for mobile application components. The company launched its public beta to mobile app developers at the TechCrunch Disrupt conference on September 12, 2011.

"Verious" means "very serious, major, something cool".  Founded in early 2011, the company is backed by leading seed and angel investors including Charles River Ventures, X-G Ventures, Mark Britto, Denis Coleman, Iggy Fanlo, Sean Fee, Gil Penchina, Krishna Vedati, and others.

The Verious management team includes industry veterans with experience at leading mobile, software and trusted services companies including American Express, VeriSign, Samsung, Motorola, TRUSTe and VMWare.  The team works out of their version of the proverbial startup garage—a former vacuum shop in San Carlos, CA.  Mobile developers can drop by in person, find us on the Web at or follow us on Twitter @Veriously.

About TechCrunch Disrupt

TechCrunch Disrupt SF 2011 is being held Sept 12-14, 2011 in San Francisco. TechCrunch Disrupt attracts over 2,500 leading technology innovators and investors and over 150 new startups. Sessions include the Startup Battlefield where 30 new companies, including Verious, launch for the first time on stage, selected to present from a pool of more than 1200 applicants.

Copyright Verious, Inc., 2011.  Verious, the Verious logo and "App Component Marketplace" are marks of Verious, Inc.  All other marks are the property of their respective owners.

SOURCE Verious, Inc.