PR Campaigns for CBC, Disney Consumer Products Canada, BMW Group Canada and Microsoft Canada Win Honours
TORONTO, May 29, 2015 /CNW/ - Veritas Communications and its social media spin-off agency com.motion are celebrating several major honours from the International Association of Business Communicators (IABC), winning three Awards of Excellence and two Awards of Merit at the annual IABC Toronto OVATION awards.
Innovative public relations campaigns for CBC, Disney, BMW and Microsoft were recognized for their creativity and impact.
"We are thrilled to be recognized for our thinking and execution but these awards really belong to our clients, because without their trust and partnership these campaigns simply wouldn't happen," said Veritas President, Krista Webster.
The OVATION Awards are presented annually by IABC's Toronto Chapter for excellence in communications to recognize the achievements of individuals and agencies.
The prestigious IABC OVATION Award of Excellence was won for the following campaigns:
Veritas Communications and CBC - #FALLforCBC (Marketing Communications). Client partners:
Bonnie Brownlee, Executive Director, Communications, CBC
John Wimbs, Director of National Projects and Talent Development, CBC
Munro Cullen, Senior Creative Director, CBC
David Jang, Senior Director, Marketing, Communications, and Brand, CBC
Veritas Communications and Disney - Minnie Mouse at World Mastercard Fashion Week (Marketing Communications). Client partners:
Janice Lau-Pearson, Sr. Manager, Franchise, Disney Consumer Products, Canada
Peter Crighton, Manager, Franchise, Disney Consumer Products, Canada
Peter Noonan, Managing Director, Licensing, Disney Consumer Products, Canada
com.motion and BMW - BMW iConcierge: Driving Influence (Social Media). Client partners:
Laura Connor, Digital Media Specialist, BMW Group Canada
Kerry Fleiser, Brand Communications Manager, BMW Group Canada
Veritas and Microsoft Canada were named IABC OVATION Award of Merit winners for the Microsoft Surface Café (Marketing Communications) and Microsoft XP End of Support (Media Relations) campaigns. Client partners:
Chitra Anand, Head of Public Relations, Microsoft Canada
Cara Inglis, PR Segment Lead, Consumer, Microsoft Canada
Henrik Gütle, Director Windows and Surface Business Group, Microsoft Canada
Marc Aube, Senior Windows Marketing Manager, Microsoft Canada
Roisin Bonner, Social Media Lead, Microsoft Canada
Sherief Ibrahim, Sr Category Manager – PC Accessories and Surface, Microsoft Canada
Guneet Singh, Consumer Marketing Communications Manager, Microsoft Canada
Veritas Communications walks the line between public relations and marketing to inspire positive word-of-mouth and drive brand preference. The agency specializes in influencer marketing and reaching brand advocates through digital, social media, promotional and traditional channels. Veritas is a member of the MDC Partners Network.
com.motion is a Digital PR agency that goes beyond influence and media relations to build social brand advocacy. Its legacy in public relations, social media and influencer marketing lends a unique point of view. The agency creates simple, powerful brand advocacy campaigns that live in earned, owned and paid channels. com.motion is part of the MDC Partners Network.