Winners Announced in National Beard and Moustache Championships

Beardletes in Bend, Oregon face off in facial hair fight

Jun 07, 2010, 16:06 ET from Visit Bend

BEND, Ore., June 7 /PRNewswire/ -- The best beards and moustaches in the nation were on display today in beautiful Bend, Oregon at the country's first ever National Beard and Moustache Championships. After a press conference and photo op at the Oxford Hotel at high noon, 189 beardsmen marched from the hotel to the Les Schwab Amphitheater where they later strutted their stuff on a catwalk before a cheering crowd.  

Contestants were judged by their whiskers, costumes, and overall presentations by an eight-member jury. At the end of the day, five beardsmen were named winners.

  • Best moustache: Larry McClure, Walnut Creek, CA
  • Best partial beard: Toot Joslin, Tahoe City, CA 
  • Best full beard: Aarne Bielefeldt, Willits, CA
  • Freestyle: Willi Chevalier, Sigmaringen, Germany

In addition, one contestant's name was drawn at random from among all the contestants: John Szerseen. Each of the five won $1000.

Willi Chevalier of Germany also won the "Best in Show: Dockers King of Whiskers" along with a year's supply of Dockers pants.

The 2010 National Beard and Moustache Championships included live music, craft beer, food vendors and live music, and it coincided with the annual Balloons Over Bend celebration in Bend's Old Mill District. Organizers estimate the events drew 2989 visitors to beautiful Bend, Oregon. Photos are available here: if you credit "Copyright Simone Paddock," and more photos and video b-roll are available from Campbell Consulting (see above).

Phil Olsen, self-appointed captain Beard Team USA and a lawyer from Lake Tahoe, Nevada, worked with Visit Bend to bring the event to Bend. He chose Bend, in part, because of its appeal as an outdoor recreation mecca, but also because of its many craft breweries. Bend is one of the top breweries-per-capita cities in the nation, with 7 per 75,000. Beardsmen are purported to enjoy beer.

About Visit Bend

Visit Bend is a non-membership, non-profit economic development organization dedicated to promoting tourism on behalf of the City of Bend. For more information or to order a complimentary Official Visit Guide to Bend, contact Visit Bend at 800-949-6086 or visit

For more information, contact:

Renee Davidson, Campbell Consulting Group


SOURCE Visit Bend