YesTrader, Inc. Announces YT Express ASP Model; Bolsters Offices in NYC And London to Support New Marketing Plan

Apr 27, 2001, 01:00 ET from YesTrader, Inc.

    CHICAGO, April 27 /PRNewswire/ -- YesTrader, Inc., the leading provider of
 front-end trading software to the global financial community, announced today
 YT Express, a web-based solution for electronic derivatives trading.  YT
 Express equips the trading community with the first ASP (application service
 provider) solution allowing low-cost access to an increasingly electronic
 marketplace.
     "Our development of YT Express is a watershed event in electronic
 trading," said Bill Noyes, YesTrader's president and CEO.  "Basically, we've
 reduced both cost and time to market by more than 75 percent.  YT Express
 levels the electronic playing field, allowing a greater number of participants
 to enter the markets, even lower-volume traders."
     In addition to offering market efficiencies and low costs of operation, YT
 Express is attracting strong industry interest because it can be quickly
 implemented.  "YesTrader now provides instantaneous connection to the world's
 leading financial exchanges.  Because the exchange lines are already in place,
 a trading operation can install YT Express in a snap," Noyes said.  "Simply
 put, you call us, we hook you up, you trade."
 
     Strengthening Sales and Support Staff
     Underscoring its commitment to making YT Express available to the global
 trading community, YesTrader also announced plans to increase its sales and
 support staff.  "Although only 16 months old, YesTrader has matured,"
 commented Bill Cassato, vice president of sales and marketing.  "Our
 development team has done its work.  Now it's up to us to make it available to
 an industry that is increasingly looking to trade on the screen."  In addition
 to increasing its sales and support staff, YesTrader has decreased its staff
 in other areas.  "At the same time, we'll be ramping up our offices in New
 York and London to help us deal with the successful introduction of YT
 Express," Cassato said.
     YesTrader's leading-edge software offers connectivity to global financial
 exchanges including Eurex, the Chicago Board of Trade's a/c/e platform, the
 Chicago Mercantile Exchange's Globex platform, and the LIFFEConnect platform
 of the London International Financial Futures & Options Exchange.  YT Express
 features an array of YesTrader software products that includes Trans@ct,
 Trans@ct: Online, and the state-of-the-art RiskWatcher risk-management system.
 For further information, call 312-377-5400 and visit
 http://www.yestrader.com .
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X71789824
 
 

SOURCE YesTrader, Inc.
    CHICAGO, April 27 /PRNewswire/ -- YesTrader, Inc., the leading provider of
 front-end trading software to the global financial community, announced today
 YT Express, a web-based solution for electronic derivatives trading.  YT
 Express equips the trading community with the first ASP (application service
 provider) solution allowing low-cost access to an increasingly electronic
 marketplace.
     "Our development of YT Express is a watershed event in electronic
 trading," said Bill Noyes, YesTrader's president and CEO.  "Basically, we've
 reduced both cost and time to market by more than 75 percent.  YT Express
 levels the electronic playing field, allowing a greater number of participants
 to enter the markets, even lower-volume traders."
     In addition to offering market efficiencies and low costs of operation, YT
 Express is attracting strong industry interest because it can be quickly
 implemented.  "YesTrader now provides instantaneous connection to the world's
 leading financial exchanges.  Because the exchange lines are already in place,
 a trading operation can install YT Express in a snap," Noyes said.  "Simply
 put, you call us, we hook you up, you trade."
 
     Strengthening Sales and Support Staff
     Underscoring its commitment to making YT Express available to the global
 trading community, YesTrader also announced plans to increase its sales and
 support staff.  "Although only 16 months old, YesTrader has matured,"
 commented Bill Cassato, vice president of sales and marketing.  "Our
 development team has done its work.  Now it's up to us to make it available to
 an industry that is increasingly looking to trade on the screen."  In addition
 to increasing its sales and support staff, YesTrader has decreased its staff
 in other areas.  "At the same time, we'll be ramping up our offices in New
 York and London to help us deal with the successful introduction of YT
 Express," Cassato said.
     YesTrader's leading-edge software offers connectivity to global financial
 exchanges including Eurex, the Chicago Board of Trade's a/c/e platform, the
 Chicago Mercantile Exchange's Globex platform, and the LIFFEConnect platform
 of the London International Financial Futures & Options Exchange.  YT Express
 features an array of YesTrader software products that includes Trans@ct,
 Trans@ct: Online, and the state-of-the-art RiskWatcher risk-management system.
 For further information, call 312-377-5400 and visit
 http://www.yestrader.com .
 
                     MAKE YOUR OPINION COUNT -  Click Here
                http://tbutton.prnewswire.com/prn/11690X71789824
 
 SOURCE  YesTrader, Inc.