YY Software Launches Webcast Series on Customer Communications and Support

Apr 02, 2001, 01:00 ET from YY Software Corporation

    MOUNTAIN VIEW, Calif., April 2 /PRNewswire/ -- YY Software Corporation, a
 privately held company that provides intelligent automated customer
 interaction software, today announced the launch of a series of informative
 online presentations that will focus on managing customer communications and
 providing customer service and support.  The Webcasts are designed to help
 enterprises leverage their email and Web site capabilities to communicate with
 their customers and deliver high-quality, cost-effective customer service and
 support as well as help vendors create such systems for their enterprise
 clients.  The first YY Webcast, "Raising the Bar on Customer Interaction,"
 will be held Tuesday, April 10, 2001 at 10:00 a.m. PDT (1:00 pm EDT);
 registration for the free Webcasts is at the company's Web site,
 www.yy.com/events/webcast.
     "The need for today's enterprise to establish and maintain excellent
 communications with their customers and superb customer service is a
 'no-brainer.' But that's hardly the case when it comes to achieving such
 communications," said Kirk Oatman, CEO of YY Software.  "Many members of our
 YY staff possess considerable experience in these areas and useful insights
 into its challenges as well as strategies for addressing them.  We believe
 that sharing this expertise and vision in a series of Webcasts offers the most
 convenient medium for everyone who'd like to attend, since all that's required
 is spending one hour on the Web."
     The YY Webcasts, which will be presented twice a month, will address a
 broad range of topics relevant to the design and implementation of customer
 service strategies for such specific industries as direct eMarketing,
 e-commerce, insurance, and consumer banking.  Also addressed will be the
 return on investment offered by different systems and the measurement of
 customer satisfaction, retention, and purchase patterns.  Topics treated in
 the inaugural April 10 Webcast by Elizabeth Samara-Rubio, product marketing
 manager of YY Software, include customer-centric solutions as a driver of
 marketplace consolidation, the move of online service beyond the phone and PC,
 and ways in which human-centric computing is transcending the GUI.
     "In the management of customer interactions, as elsewhere, knowledge is
 power.  The subject is simply so critical, and is consuming increasingly
 bigger bites of operating budgets, that companies must have a good
 understanding of the issues involved and be aware of all the means at their
 disposal to assure consistent high-quality customer service at affordable
 cost," said Vaughn G. Hysinger, vice president for marketing of YY Software.
     Other scheduled topics include "Turn Your Email Marketing Campaign Into a
 Goldmine!" on Tuesday, April 24, 2001, and "Integrating Language Capabilities
 into the Enterprise" on Tuesday, May 1, 2001.
     YY Software products for email, Web, and chat are among advanced
 technologies that can be integrated into Customer Interaction Centers (CICs)
 or electronic Customer Relationship Management (eCRM) suites and e-commerce
 sites to assure superior communications and support service at a fraction of
 the cost of providing them by live Customer Service Representatives (CSRs).
 Typically, CSR email response ranges from $2 to $5 nationwide and CSR
 telephone support averages $15 to $50 per response, while YY Software assures
 accurate response for less than one dollar.  The company's products use a
 patented Language Server(TM) to "understand" customer text messages with
 greater than 99 percent accuracy and then automatically deliver accurate
 answers to customers' questions and initiate actions that satisfy their
 requests.  This automated response and fulfillment dramatically reduces the
 need for CSR response to businesses' increasing volumes of email and
 interactive Web communication to significantly reduce support costs.  By
 eliminating the burden on CSRs from having to respond to the repetitive
 queries that are a major factor in the CSR "burn-out" that results in high
 turn-over, businesses also reduce the costs involved in recruiting and
 training CSR replacements.
 
     About YY Software
     YY Software Corporation, with headquarters in Mountain View, California,
 is the premier provider of intelligent auto-response software for eBusiness
 platforms.  YY's breakthrough-technology products read, understand, and reply
 to electronic inquiries with the highest levels of accuracy, functionality,
 speed, and reliability across all customer touch points:  Web site, email and
 chat.  YY solutions are designed to provide enterprises with rapid return on
 investment, enhanced customer satisfaction, and increased sales. Visit YY at
 www.yy.com.
 
 

SOURCE YY Software Corporation
    MOUNTAIN VIEW, Calif., April 2 /PRNewswire/ -- YY Software Corporation, a
 privately held company that provides intelligent automated customer
 interaction software, today announced the launch of a series of informative
 online presentations that will focus on managing customer communications and
 providing customer service and support.  The Webcasts are designed to help
 enterprises leverage their email and Web site capabilities to communicate with
 their customers and deliver high-quality, cost-effective customer service and
 support as well as help vendors create such systems for their enterprise
 clients.  The first YY Webcast, "Raising the Bar on Customer Interaction,"
 will be held Tuesday, April 10, 2001 at 10:00 a.m. PDT (1:00 pm EDT);
 registration for the free Webcasts is at the company's Web site,
 www.yy.com/events/webcast.
     "The need for today's enterprise to establish and maintain excellent
 communications with their customers and superb customer service is a
 'no-brainer.' But that's hardly the case when it comes to achieving such
 communications," said Kirk Oatman, CEO of YY Software.  "Many members of our
 YY staff possess considerable experience in these areas and useful insights
 into its challenges as well as strategies for addressing them.  We believe
 that sharing this expertise and vision in a series of Webcasts offers the most
 convenient medium for everyone who'd like to attend, since all that's required
 is spending one hour on the Web."
     The YY Webcasts, which will be presented twice a month, will address a
 broad range of topics relevant to the design and implementation of customer
 service strategies for such specific industries as direct eMarketing,
 e-commerce, insurance, and consumer banking.  Also addressed will be the
 return on investment offered by different systems and the measurement of
 customer satisfaction, retention, and purchase patterns.  Topics treated in
 the inaugural April 10 Webcast by Elizabeth Samara-Rubio, product marketing
 manager of YY Software, include customer-centric solutions as a driver of
 marketplace consolidation, the move of online service beyond the phone and PC,
 and ways in which human-centric computing is transcending the GUI.
     "In the management of customer interactions, as elsewhere, knowledge is
 power.  The subject is simply so critical, and is consuming increasingly
 bigger bites of operating budgets, that companies must have a good
 understanding of the issues involved and be aware of all the means at their
 disposal to assure consistent high-quality customer service at affordable
 cost," said Vaughn G. Hysinger, vice president for marketing of YY Software.
     Other scheduled topics include "Turn Your Email Marketing Campaign Into a
 Goldmine!" on Tuesday, April 24, 2001, and "Integrating Language Capabilities
 into the Enterprise" on Tuesday, May 1, 2001.
     YY Software products for email, Web, and chat are among advanced
 technologies that can be integrated into Customer Interaction Centers (CICs)
 or electronic Customer Relationship Management (eCRM) suites and e-commerce
 sites to assure superior communications and support service at a fraction of
 the cost of providing them by live Customer Service Representatives (CSRs).
 Typically, CSR email response ranges from $2 to $5 nationwide and CSR
 telephone support averages $15 to $50 per response, while YY Software assures
 accurate response for less than one dollar.  The company's products use a
 patented Language Server(TM) to "understand" customer text messages with
 greater than 99 percent accuracy and then automatically deliver accurate
 answers to customers' questions and initiate actions that satisfy their
 requests.  This automated response and fulfillment dramatically reduces the
 need for CSR response to businesses' increasing volumes of email and
 interactive Web communication to significantly reduce support costs.  By
 eliminating the burden on CSRs from having to respond to the repetitive
 queries that are a major factor in the CSR "burn-out" that results in high
 turn-over, businesses also reduce the costs involved in recruiting and
 training CSR replacements.
 
     About YY Software
     YY Software Corporation, with headquarters in Mountain View, California,
 is the premier provider of intelligent auto-response software for eBusiness
 platforms.  YY's breakthrough-technology products read, understand, and reply
 to electronic inquiries with the highest levels of accuracy, functionality,
 speed, and reliability across all customer touch points:  Web site, email and
 chat.  YY solutions are designed to provide enterprises with rapid return on
 investment, enhanced customer satisfaction, and increased sales. Visit YY at
 www.yy.com.
 
 SOURCE  YY Software Corporation