Zapex Research Changes Its Name to Emblaze Research

Apr 04, 2001, 01:00 ET from Emblaze Research Ltd.

    NETANYA, Israel, April 4 /PRNewswire/ -- Zapex Research Ltd. a wholly
 owned subsidiary of Emblaze Systems Ltd., formerly Geo Interactive, announced
 recently the name change of the company to Emblaze Research Ltd.  The name
 change is performed in conjunction with the recent name change of Zapex's
 parent company Geo Interactive.
     The company will conduct business under the new name Emblaze Research Ltd.
 All current and future VLSI and software products will be promoted under the
 new umbrella brand name Emblaze, thus conveying the comprehensive end-to-end
 solution of Emblaze Research and Emblaze Systems companies.
     The company has altered the structure of its senior management in order to
 be more consistent with its parent company Emblaze Systems.  As a result the
 following changes have been made:
 
     -- Mr. Naftaly Sharir -- previously the company VP Research & Development
         has been appointed to the position of Chief Executive Officer.
     -- Mr. Elad Loker -- previously Director of Marketing & Sales has been
         appointed Vice President Marketing & Sales.
     -- Mr. Amir Freizeit -- previously Director of VLSI has been appointed
         Vice President Research & Development.
     -- Mr. Dror Gill -- previously the Director of Mobile Multimedia has been
         appointed Chief Technology Officer (CTO) .
 
     Naftaly Sharir CEO of Emblaze Research commented:  "We are pleased to be
 at the forefront of technology and gain a positive awareness to the Emblaze
 brand name.  Emblaze Systems with its backend and software products along with
 our VLSI components and software, provide a unique and encompassing solution
 to the benefit of our customers.  This solution enables us to retain
 leadership in the Mobile Multimedia market worldwide.  The first product of
 the two companies, a video/audio decoder was successfully integrated into
 Samsung's cellular phones, forming the first cellular phone in the world with
 Video Streaming capability."
 
     About Emblaze Research Ltd.
     Emblaze Research Ltd., a wholly owned subsidiary of Emblaze Systems
 (formerly GEO Interactive Media Group) (BLZ.L), is a semiconductor company
 specializing in highly integrated digital video chips and sophisticated VLSI
 for the consumer, mobile and cellular markets. Emblaze Research designs and
 produces digital video chips and software under international standards such
 as MPEG1, MPEG4 and H.323/H.324.
     Emblaze Research is headquartered in Netanya, Israel.
 
 

SOURCE Emblaze Research Ltd.
    NETANYA, Israel, April 4 /PRNewswire/ -- Zapex Research Ltd. a wholly
 owned subsidiary of Emblaze Systems Ltd., formerly Geo Interactive, announced
 recently the name change of the company to Emblaze Research Ltd.  The name
 change is performed in conjunction with the recent name change of Zapex's
 parent company Geo Interactive.
     The company will conduct business under the new name Emblaze Research Ltd.
 All current and future VLSI and software products will be promoted under the
 new umbrella brand name Emblaze, thus conveying the comprehensive end-to-end
 solution of Emblaze Research and Emblaze Systems companies.
     The company has altered the structure of its senior management in order to
 be more consistent with its parent company Emblaze Systems.  As a result the
 following changes have been made:
 
     -- Mr. Naftaly Sharir -- previously the company VP Research & Development
         has been appointed to the position of Chief Executive Officer.
     -- Mr. Elad Loker -- previously Director of Marketing & Sales has been
         appointed Vice President Marketing & Sales.
     -- Mr. Amir Freizeit -- previously Director of VLSI has been appointed
         Vice President Research & Development.
     -- Mr. Dror Gill -- previously the Director of Mobile Multimedia has been
         appointed Chief Technology Officer (CTO) .
 
     Naftaly Sharir CEO of Emblaze Research commented:  "We are pleased to be
 at the forefront of technology and gain a positive awareness to the Emblaze
 brand name.  Emblaze Systems with its backend and software products along with
 our VLSI components and software, provide a unique and encompassing solution
 to the benefit of our customers.  This solution enables us to retain
 leadership in the Mobile Multimedia market worldwide.  The first product of
 the two companies, a video/audio decoder was successfully integrated into
 Samsung's cellular phones, forming the first cellular phone in the world with
 Video Streaming capability."
 
     About Emblaze Research Ltd.
     Emblaze Research Ltd., a wholly owned subsidiary of Emblaze Systems
 (formerly GEO Interactive Media Group) (BLZ.L), is a semiconductor company
 specializing in highly integrated digital video chips and sophisticated VLSI
 for the consumer, mobile and cellular markets. Emblaze Research designs and
 produces digital video chips and software under international standards such
 as MPEG1, MPEG4 and H.323/H.324.
     Emblaze Research is headquartered in Netanya, Israel.
 
 SOURCE  Emblaze Research Ltd.