News from marketing evolution A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle. Articles that appear in this section may be written in English or other languages

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Jan 10, 2018, 07:11 ET Marketing Evolution Expands Footprint in Europe, Asia, and South America

Leading provider of global marketing analytics and attribution, Marketing Evolution, announced continued growth of international customer engagements ...


Oct 12, 2016, 07:11 ET New Independent Research Report Names Leaders in Marketing Measurement and Optimization Solutions

Marketing Evolution is recognized with a "Leader" designation in Forrester Research's recent report, "The Forrester Wave: Marketing Measurement And...


Aug 22, 2014, 06:18 ET Mobile is a Catalyst to Increase Marketing ROI

Marketing Evolution CEO, Rex Briggs presented new findings and new analytic capabilities at the Association of National Advertisers (ANA) Innovation...


May 30, 2012, 07:00 ET Briggs to Agencies: Brands to Surpass Media Shops in Tech Use by 2014

According to serial author Rex Briggs, brands are rapidly investing in marketing technology to become self-reliant to drive better effectiveness from ...