Bell Media In-House Agency Wins 25 PromaxBDA Awards
– Bell Media the most decorated Canadian broadcaster –
– 2015 winners include Much, Discovery, Space, TSN, MTV Canada, The Movie Network, CTV, 104.5 Chum FM, CraveTV, and The Loop.ca –
To tweet this release: http://bmpr.ca/1f6Wobw
LOS ANGELES, June 12, 2015 /CNW/ - With 25 award wins, Bell Media was once again the leading Canadian media group at the 2015 PromaxBDA Awards, held last night in Los Angeles. The annual awards honour the most imaginative and impactful creative marketing, promotion, and design campaigns in the entertainment industry.
The Bell Media Agency received a total of 51 nominations this year, taking home 16 Global Excellence awards (two gold, four silver, and 10 bronze) and nine North American awards (three gold, one silver, and five bronze). Consistently one of the world's most successful entrants at the PromaxBDA Awards, the Bell Media Agency is also notable for being the only major award winner whose work is strategized and created entirely in-house.
"Congratulations to everyone at the Bell Media Agency on their achievements this year," said Jon Arklay, Senior Vice-President, Bell Media Agency: Brand, Creative, and Marketing. "Our team is home to the best creative talent in the industry and I am exceptionally proud of the work they do every day."
The Bell Media Agency is also nominated for 28 2015 PromaxBDALocal Awards, which will be presented Thursday, June 25, 2015.
Below is the complete list of the 2015 PromaxBDA Promotion, Marketing, and Design Awards for Bell Media:
MUCH (7 Awards)
WORLD GOLD
LIVE EVENT CAMPAIGN
- MUCH: 2014 MMVAS
WORLD BRONZE
ART DIRECTION AND DESIGN: PROGRAM PROMOTION WEBSITE
- MUCH: 2014 MMVAS SITE
TOTAL PACKAGE ART DIRECTION AND DESIGN: PROGRAM – USING MULTIPLE MEDIA
- MUCH: 2014 MMVAS
TOTAL PACKAGE ART DIRECTION AND DESIGN: PROGRAM – ON-AIR ONLY
- MUCH: 2014 MMVAS
ART DIRECTION AND DESIGN: PROGRAM INFORMATIONAL GRAPHICS
- MUCH: 2014 MMVAS
NORTH AMERICAN GOLD
PUBLIC SERVICE ANNOUNCEMENT SPOT OR CAMPAIGN
- MUCH: PARTY SMART
NORTH AMERICAN BRONZE
ART DIRECTION AND DESIGN: PROGRAM BUMPER
- MUCH: 2014 MMVAS
DISCOVERY (5 Awards)
WORLD SILVER
COPYWRITING FOR A RADIO SPOT
- DISCOVERY: ANIMAL PLANET FREEVIEW
WORLD BRONZE
ART DIRECTION AND DESIGN: NEWS PROGRAM BUMPER
- DISCOVERY: DAILY PLANET "CONCEPTS"
ART DIRECTION AND DESIGN: NEWS PROGRAM OPEN/TITLES
- DISCOVERY: DAILY PLANET OPEN
ART DIRECTION AND DESIGN: NEWS PROGRAM BUMPER
- DISCOVERY: DAILY PLANET BUMPER
NORTH AMERICAN BRONZE
ART DIRECTION AND DESIGN: NEWS PROGRAM PROMOTION PACKAGE
DISCOVERY: DAILY PLANET REFRESH
SPACE (3 Awards)
WORLD GOLD
PROGRAM PROMOTION RADIO SPOT
- SPACE: SHARKNADO 2
WORLD SILVER
DAYPART/BLOCK OF PROGRAMS SPOT OR CAMPAIGN
- SPACE: SHARK WEDNESDAYS "CAGE," SHARK WEDNESDAYS "BEYOND THE SEA"
NORTH AMERICAN GOLD
PROGRAM PROMOTION RADIO SPOT
- SPACE: SHARKNADO 2
TSN (3 Awards)
WORLD BRONZE
ON-AIR CONSUMER TIE-IN/BRAND INTEGRATION CAMPAIGN
- TSN FANTASY FOOTBALL
ART DIRECTION AND DESIGN: SPORTS PROGRAM SPOT
- TSN: VANCOUVER WHITECAPS
ART DIRECTION AND DESIGN: SPORTS GENERAL IMAGE CAMPAIGN
- TSN: TSN MULTIPLEX PACKAGE
MTV (2 Awards)
WORLD SILVER
CONSUMER TIE-IN/BRAND INTEGRATED CAMPAIGN USING MULTIPLE MEDIA
- MTV: CANON
WORLD BRONZE
CONSUMER TIE-IN/BRAND INTEGRATED CAMPAIGN USING MULTIPLE MEDIA
- MTV: TAMPAX
THE MOVIE NETWORK (1 Award)
WORLD SILVER
PROMOS AT THE MOVIES
- THE MOVIE NETWORK: TIFF SPONSORSHIP
CTV (1 Award)
NORTH AMERICAN GOLD
NEWS/INFORMATION PROGRAM CAMPAIGN
CANADA AM – MORNING ROUTINE: "MARCI," "BEV," "JEFF," "TRIO"
104.5 CHUM FM (1 Award)
NORTH AMERICAN BRONZE
ART DIRECTION AND DESIGN: OUTDOOR/ENVIRONMENTAL/TRANSIT STATIC AD
- 104.5 CHUM FM: INTERACTIVE TRANSIT SHELTER
CRAVETV (1 Award)
NORTH AMERICAN SILVER
LOGO DESIGN: CHANNEL SPECIFIC – USING MULTIPLE MEDIA
- CRAVETV LOGO
THE LOOP.CA (1 Award)
NORTH AMERICAN BRONZE
LOGO DESIGN: CHANNEL SPECIFIC – USING MULTIPLE MEDIA
- THELOOP.CA LOGO
About Bell Media
With passion and an unrelenting commitment to excellence, Bell Media creates content and builds brands that entertain, inform, engage, and inspire audiences through the platforms of their choice. Bell Media is Canada's premier multimedia company with leading assets in television, radio, out-of-home advertising, and digital media. Bell Media owns 30 local television stations led by CTV, Canada's #1 television network; 35 specialty channels, including TSN and RDS, Canada's most-watched specialty channels in English and French; and four pay TV services, including The Movie Network and Super Écran. Bell Media is also Canada's largest radio broadcaster, with 106 licensed radio stations in 54 markets across Canada. Bell Media owns Astral Out of Home, one of Canada's most dynamic and innovative out-of-home advertising companies with a network of more than 10,500 advertising faces in British Columbia, Alberta, Ontario, Québec, and Nova Scotia. Bell Media also operates more than 200 websites; delivers TV Everywhere with premium subscription on-demand streaming service CraveTV, as well as its innovative GO video streaming services including CTV GO, TMN GO, and TSN GO; holds an equity stake in digital startup Hubub; is partners in Cirque du Soleil Media, a joint venture with Cirque du Soleil; and owns Dome Productions Inc., a multi-platform production company. Bell Media is part of BCE Inc. (TSX, NYSE: BCE), Canada's largest communications company. For more on Bell Media, please visit www.bellmedia.ca.
SOURCE Bell Media
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