PLAYipp and PADS4 join forces to build a new European force in AI-powered digital signage solution

STOCKHOLM, Sept. 9, 2026 /PRNewswire/ -- Organizations everywhere are asking more of their screens. What used to be a noticeboard now has to pull live data from operations, guide people through buildings and keep thousands of locations consistent. Few do all of it, and fewer still across borders.

PLAYipp and PADS4 are joining forces to change that. Backed by Nordic B2B software investor Monterro, the two companies form one of the largest independent digital signage software groups in Europe, serving more than 6,500 organizations in over 75 countries through several hundred resellers and integrators.

Two companies with complementary strengths

PLAYipp serves over 4,000 organizations, including large enterprises and public sector bodies, mainly across the Nordics. Easy to use is the baseline. The difference is AI, giving communications, HR and local editors a platform that gets smarter with them.

PADS4 is known for how far it can go with data. Its hardware-agnostic enterprise platform offers seamless digital signage solutions, turning real-time data into intelligent and dynamic visual experiences. From smart workplaces to passenger information, from production lines to retail shops, PADS4 supports enterprise, business-critical environments, including more than 100 airports

"Our customers want impact from their communication, and they expect getting there to be easy. PADS4 brings real strength in large and complex environments. Very few companies can offer both. Together we can," says Henrik Mazzanti, CEO, PLAYipp.

International reach, European foundations

The group serves customers and partners across the 7 continents, in airports, offices, factories, retail and more. Together, PLAYipp and PADS4 aim to build a leading European digital signage software group with the scale, expertise and international reach to compete globally.

"By joining forces with PLAYipp, we strengthen our European foundation while accelerating our global ambitions. Together with PLAYipp, we have the opportunity to build a stronger and more innovative software group, to reinforce our position as an international leader," says Philippe Bonnargent, CEO, PADS4.

What this means for customers and partners

The goal is a stronger offering built on both companies' strengths, with PLAYipp's SaaS and AI capabilities alongside PADS4's depth in data and enterprise solutions. Details will follow over the coming months. Cloud is the direction, and on-premise stays available for organizations that need it.

A bigger product team and more capacity to invest mean faster progress on what customers ask for, and a broader portfolio for partners to offer.

In the meantime, everything stays where it is. Same platforms, same contracts, same support teams and contacts. Questions go to your usual PLAYipp or PADS4 contact.

About PLAYipp

PLAYipp helps over 4,000 organizations keep their screens accurate, relevant, and effortless to manage. Our digital signage platform connects to the tools you already use, intranets, BI systems, calendars, and more, so information stays current without manual work. Founded in 2006 with offices in Sweden and Norway, we work with an extensive partner network across Europe to deliver reliable, locally-supported solutions. Learn more at www.playipp.com

About PADS4

PADS4 is a global enterprise software platform delivering seamless digital signage solutions by connecting people, content and data. With over 30 years of experience, PADS4 powers organizations worldwide across airports and FIDS, factories, corporate and smart workplaces, wayfinding, retail and education. Its hardware-agnostic platform supports complex, data-driven environments through a global network of certified partners.

Media contact

Jenny Westerberg, CMO PLAYipp, [email protected], +46 701407140 ;Henrik Mazzanti, CEO PLAYipp, [email protected], +46 (0)70-486 78 76