BANGALORE, May 2, 2019 /PRNewswire/ --
With 77% discount on gold and diamond making charges, customers can choose from a range of lightweight, everyday wear jewellery
The design powerhouse, Melorra has lined up exciting discounts between 1st and 7th May 2019. Consumers can avail up to 77% off on making charges of gold and gemstones jewellery. There is also a flat 77% off on the making charges of diamond jewellery and an additional 7% off on the overall price. Melorra also offers a 30-day return policy and lifetime exchange of jewellery at prevailing rates of gold adding further convenience to buying jewellery on melorra.com.
Being the fastest growing fine jewellery brand, Melorra stands out for creating pieces that can be paired with the modern wardrobe. It captures the latest runway trends from Paris, New York, London and Milan fashion weeks in jewellery designs, which is a first in the industry. Their recently launched Spring Summer 2019 collections include The Knotty Fringe, California Girl, Modern Safari, All Dolled Up, Floral Paisley, and Fruity Yellow, which represent the motifs and styles trending globally. Consumers can choose from daily wear gold bangles, earrings, necklaces, pendants, rings, chains and bracelets. The collections are available in varied hues of gold such as rose gold and enamel.
Speaking on this, Ms Saroja Yeramilli, Founder, Melorra, said, "Gold jewellery has moved out of the confines of occasion wear and is now becoming an integral part of women's every day wardrobe. There is also a shift in the modern consumer's behavior during Akshaya Tritiya, as she is no longer looking to purchase heavy jewellery, which cannot be worn everyday. Women are opting for gold jewellery to go with their Western wardrobe. Melorra gives customers real jewellery in globally trending designs and at par with the latest fashion."
With a growth rate of 25% YOY, Melorra has made its mark in the online jewellery space. It launches 300 new designs monthly to match the most recent fashion trends. Over 75% of the collections are priced below INR 30,000. All the gold jewellery is hallmarked and the diamonds are SGL, IGI and DGLA certified. Melorra already ships to over 25000 pin codes, from cities with a population of less than 10,000 to those above 1 million. The brand offers a 30-day return and life time exchange policies.
Started in 2016, Melorra is a fashion forward lightweight fine jewellery brand that styles for the contemporary wardrobe. The brand caters to the jewellery needs of today's women. Global runway trends make their debut in Melorra's creations, as the brand's global fashionistas spot the styles that will make the cut for contemporary fashion scene from global runways, like Paris and Milan. Inspired from these fashion trends, designs are created keeping in mind the modern woman's wardrobe. Melorra uses 3D printing technology to create jewellery molds and provide an accurate and elegant finish. Melorra crafts jewellery designs in line with the global fashion trends week on week and ships to over 26,000 pin codes across the country. The gold jewellery is hallmarked and diamonds have passed the SGL, IGI and DGLA certification. The designs are created with precision and are available at its portal melorra.com with a 30-day return policy and lifetime exchanges.
Talking Point Communications