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Tetra Pak's Recycling Model Wins Golden Peacock 'Eco-Innovation Award'


News provided by

Tetra Pak

12 Jul, 2016, 15:05 IST

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NEW DELHI, July 12, 2016 /PRNewswire/ --

Recognition for Work to Establish Collection and Recycling Ecosystem for Fully-recyclable Paper-based Tetra Pak Cartons 

Tetra Pak, the world's leading packaging and processing solutions provider, has been awarded the reputed Golden Peacock Eco-Innovation Award 2016 for its work in establishing a sustainable collection and recycling ecosystem for used Tetra Pak cartons. The Golden Peacock Award, a global benchmark of corporate excellence, underlines Tetra Pak's responsible waste management and recycling practices.

The recycling model as outlined in the infographic below: 

     (Photo: http://photos.prnewswire.com/prnh/20160712/10150327-a )

     (Logo: http://photos.prnewswire.com/prnh/20160712/10150327-b )

Shri Piyush Goyal, Minister of State (Independent Charge) for Power, Coal, New and Renewable Energy presented the award to Tetra Pak Communications Director Jaideep Gokhale and Environment Director Pravin Mallick at a ceremony held in Delhi on Saturday.

"We started to see a growing demand in India for safe and hygienic food packaged in Tetra Pak cartons from the early 2000s. For this reason, we have been working ahead of the curve to set up a viable ecosystem to encourage and build awareness around the recycling of our fully-recyclable paper-based cartons. We began our journey from scratch nearly 15 years ago, with virtually no carton collections. Since then, we have been collaborating with stakeholders across the value chain - recyclers, waste pickers, NGOs, consumers and government bodies - to improve the collection and recycling of our cartons. Today, thanks to that early start, one in every three Tetra Pak cartons consumed in India is being recycled. Of course, there is more ground to cover but together with our partners, we are all set to keep the momentum going," said Tetra Pak South Asia Markets Managing Director, Kandarp Singh.

About Tetra Pak: 

Tetra Pak is the world's leading food processing and packaging solutions company. Working closely with our customers and suppliers, we provide safe, innovative and environmentally sound products that each day meet the needs of hundreds of millions of people in more than 170 countries around the world. With more than 23,000 employees based in over 85 countries, we believe in responsible industry leadership and a sustainable approach to business. Our motto, 'PROTECTS WHAT'S GOOD' reflects our vision to make food safe and available, everywhere. More information about Tetra Pak is available at http://www.tetrapak.com/in

Tetra Pak® and PROTECTS WHAT'S GOOD are trademarks belonging to the Tetra Pak Group.

About Golden Peacock Award: 

Golden Peacock awards are instituted by the Institute of Directors (IoD) in 1991. The awards are presented annually nationally and globally under various categories. All institutions whether public, private, non-profit, government, business, manufacturing and service sector are eligible to apply. The award applications are assessed at three levels by independent assessors and finally by a grand jury.
Justice P. N. Bhagwati, former Chief Justice of India, is the Chairman Emeritus of Golden Peacock Awards. The global awards are finalized by a jury headed by The Rt. Hon. Sir Richard Needham (The Earl of Kilmorey PC), Non-Executive Director, NEC Europe Ltd. and Chairman-Advisory Group, STERN UK.

Media Contacts:
Genesis Burson Marsteller

Priyanka Sachdeva
91-7838311985
[email protected]  

Japneet Kathuria
91-9899594910
[email protected]

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