TUNE Enhances Presence in India Amid Strong Demand for Mobile and Performance Measurement

NEW DELHI, March 2, 2016 /PRNewswire/ --

Sparked by Rapid Growth, TUNE Appoints Dedicated Resource to Lead Local Sales and Business Development Strategy 

TUNE (http://www.tune.com), the enterprise Software-as-a-Service for mobile marketing company behind the products TUNE Marketing Console and HasOffers by TUNE, today announced that it has increased its Indian presence to support the company's rapidly growing base of customers and partners. TUNE's efforts in India are now being led by Ashwiny Thapliyal, Regional Head of Sales India & Southeast Asia, who brings extensive industry experience from leading mobile and digital advertising companies, InMobi and Komli. Ashwiny is helping TUNE better understand the nuances of the Indian market, while providing local assistance to clients and prospects.

Impressive growth numbers have further solidified TUNE's leadership position as the preferred partner for marketers and ad networks in the region. Continuing to grow at a fast pace, revenue in India increased 144% in 2015, while the number of clients rose by 80% in the last year to approximately 300. TUNE's expanded involvement in India supports the company's rapidly growing base of clients and partners in the Indian market, which includes Flipkart, OLX, Amazon India, MakeMyTrip, eBay India, Tyroo, vCommission and hundreds more.

"I'm so excited for the investments we're making into the growth of mobile in India. It is an incredible place,"said Peter Hamilton, CEO of TUNE. "Marketers in India already account for over 10% of TUNE's overall revenue, and the region is one of the fastest growing for us. I believe Mr. Thapliyal will be instrumental in carrying out our vision here, providing the absolute best measurement products and the most reliable service. We are committed to supporting India in the most sustainable and innovative ways possible for the years to come." 

Meet the TUNE team at ad:tech New Delhi 

TUNE CEO Peter Hamilton is hosting a panel session at ad:tech New Delhi, 3-4 March 2016, where TUNE is a Silver sponsor of the show and is exhibiting at booth #15/16. The company is also presenting a think:tech panel on 3rd March at 3:00 PM, App Marketing in India: Seizing Opportunity & Overcoming Challenges, moderated by Ashwiny Thapliyal. Panelists include representatives from OLX, nearbuy, and InMobi.

About TUNE 

TUNE is the leading enterprise SaaS for marketers and their partners to measure results on mobile. Supporting more than 25 percent of the top 100 highest-grossing apps in iTunes and Google Play today, TUNE brings together measurement and attribution across paid, owned, and earned media into one TUNE Marketing Console. TUNE's HasOffers product (http://www.hasoffers.com) is the industry's leading performance marketing platform, enabling thousands of businesses around the world to track and manage their own publisher and affiliate relationships.

Headquartered in Seattle, Washington with over 300 employees in eight offices worldwide, TUNE is the most widely adopted solution to measure mobile marketing performance and is trusted by brands such as Expedia, Sephora, Trulia, EA, DraftKings and more.

For more information, visit http://www.tune.com or follow us on Twitter, Facebook, LinkedIn, and Instagram.

Contact:
Jonah-Kai Hancock
TUNE
[email protected]  

Ekta Babbar
+91-9891164547

Nandita Kanwar
+91-9811996827