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Unlock Success in the Digital Era: Introducing a one-of-a-kind Program in Digital Media and Marketing Communications


News provided by

SVKM's NMIMS

29 Jun, 2023, 13:30 IST

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MUMBAI, India, June 29, 2023 /PRNewswire/ -- In today's interconnected world, digital media plays a vital role in shaping our daily lives. SVKM's NMIMS now offers a Post Graduate Diploma in Digital Media & Marketing Communications at its Mumbai campus to meet the growing demand for skilled professionals in this dynamic field. The 18-month program, spread over three semesters, will equip students with the skills and knowledge required to thrive in the fast-paced world of digital media.

The program is specifically designed to provide students with an entrepreneurial mindset and prepare them to identify opportunities for innovation, make data-driven decisions, and influence the future of the digital media landscape. With the digital media industry growing at an unprecedented rate of 10.25%, it has become increasingly important to thoroughly understand the latest tools in content, marketing, production, and communication. The comprehensive curriculum addresses industry needs and offers practical learning experiences to the students.

The program is open to graduates from any field, and the selection process is based on a merit list derived from an entrance test and a personal interview.

NMIMS prides itself on providing a supportive and nurturing environment that fosters personal and professional growth. The program is led by a team of highly experienced faculty members comprising renowned academicians and industry experts, ensuring students receive the guidance and mentorship needed to excel in their educational journey.

Moreover, what sets the program apart is its progressive and industry-centric curriculum. With a focus on practical learning experiences, students will gain hands-on exposure to real-world scenarios, enabling them to apply their knowledge and develop critical skills. The program emphasizes innovation and encourages students to think creatively, fostering their ability to identify emerging trends and leverage them for business success.

Throughout the program, students will delve into various subjects, including Content Management, Audio Production, Video Production, Digital Advertising, OTT, Digital Portals (news, entertainment, sports), Anchoring, Digital PR Agencies, Social Media Influencers, Digital Ad Sales, Digital Media Buying, E-Commerce, and Social Media Management. The curriculum also includes:

  • Masterclasses by leading podcasters every semester.
  • Internship opportunities with top companies.
  • A live capstone project to provide students with a practical learning experience.

Upon successfully completing the program, students will be well-equipped to enter the digital media industry and pursue various career opportunities. They will be equipped to apply their knowledge and skills to content creation, digital advertising, video production, social media management, digital ad sales, and more.

With the continued growth of digital media and the increasing demand for skilled professionals, the Post Graduate Diploma in Digital Media & Marketing Communications from NMIMS will provide students with a competitive edge in the job market and empower them to impact the digital media landscape.

To apply, please click https://advertising.nmims.edu/pgd-digital-media-marketing/ 

About NMIMS School of Branding & Advertising (SOBA)

NMIMS School of Branding and Advertising (SoBA) stands at the forefront of educational institutions in Mumbai, providing an innovative platform for ambitious individuals aspiring to become skilled brand builders and advertisers. The school's distinctive curriculum strongly emphasises the practical application of theoretical concepts. By simplifying the complexities of branding through a cutting-edge training curriculum and interactive learning sessions, SoBA equips students with a comprehensive understanding of the significance of branding in the business landscape and beyond.

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