NEW DELHI, May 23, 2017 /PRNewswire/ --
• 'vHealth by Aetna' will help reduce the need for hospital visits by 47%
• Aims to have 4million members by 2020
One of the world's largest health benefits businesses, Aetna International, announced the global launch of 'vHealth by Aetna' in India. India is the first market in the world to see the launch of 'vHealth by Aetna' and is set to become the center of excellence for global expansion of this service, with subsequent launches planned in key markets including Singapore, UK & UAE later this year.
This service will be delivered in India by Aetna's fully owned subsidiary, Indian Health Organisation (IHO) which aims to have 4 million members in India by 2020, with revenue of INR 300 cr.
Available at an annual subscription cost of Rs. 2400 for a family of four, the service is set to give patients a very different experience as the vHealth doctors give extended time to patients, listen to their concerns, and treat them with courtesy and professionalism. Consultations are delivered remotely, through a new mobile app or by telephone. With the clear benefit of fast access to a doctor from any convenient location, 'vHealth by Aetna' is very cost effective, reducing the need for a physical consultation by an average of 47%.
With an objective to ensure quality, vHealth by Aetna service delivers:
Access to Expert Doctors: The doctors at vHealth are trained as per Swiss quality standards and certified for practicing teleconsultation after an extensive assessment. This enables vHealth doctors to diagnose patients effectively by understanding their complete medical, surgical, social history along with help of cues like the voice of a patient, his breath sounds, and pictures of the affected area or any previous test reports.
Evidence-based Medicine: Doctors at vHealth follow a robust clinical protocol built by Medgate A.G., a Swiss market leader in telemedicine for over 15 years. These protocols, customised for India, are used by vHealth doctors to help patients elicit points which are relevant to their health problem, which the patients themselves may be unaware of. This information along with medical history and reports enable the vHealth doctors to provide evidence-based diagnosis and care.
Quality Care: Doctors at vHealth spend quality time to diagnose and treat patients over the phone. Once the nature of a disease is identified, the patient is given a fair understanding of his medical problem. A proper medical prescription followed by a care plan is sent to the patient with details of medication, general precautions, lifestyle modifications, diet and so on. In addition, to ensure that the treatment is helping the patient, doctors at vHealth do a proactive follow-up with patients at regular intervals to ensure there is a proper handholding.
This makes vHealth by Aetna a perfect family health solution which can cater to all healthcare requirements including management of chronic conditions, treatment of minor illnesses, advice on alternate treatment options, interpretation of diagnostic reports and guidance to stay healthy.
Along with the expertise in teleconsultation, vHealth also brings a comprehensive eco-system that allows a family to access end-to-end medical services. Diagnostic tests can be arranged at the member's home and medication can be delivered to their door. Doctors will also refer members to appropriate medical specialists at IHO's partner centers at discounted prices as appropriate.
Dr Sneh Khemka, President of Population Health, Aetna International said, "At Aetna International, we believe that new innovations and technology will fundamentally change the way healthcare is managed and delivered. India has a reputation for rapid acceptance of technology, including smartphones, making it a perfect market for the launch of such an innovative tool, which we believe will revolutionize the primary care system. The combination of our 'vHealth by Aetna' centre, our clinical expertise and our extensive network of medical partners, allows us to provide a uniquely integrated healthcare journey, which we believe will be of enormous benefit to our members. We are very excited for India to be leading the way with this first launch of 'vHealth by Aetna'."
Manasije Mishra, Managing Director, Indian Health Organisation & Aetna India said, "Healthcare can appear complex and hard to navigate. 'vHealth by Aetna' can be a guide and partner in managing your family's health." He continues, "Our doctors are trained and certified as per Swiss telemedicine standards and follow robust clinical protocols built by Medgate A.G., a Swiss market leader in telemedicine for over 15 years. These protocols, customised for India, enable our doctors to provide evidence-based diagnosis and care. We believe that the resulting clinical quality, together with the breadth and convenience of this service will be unparalleled in the Indian healthcare market."
About The Indian Health Organisation
Indian Health Organisation is one of India’s leading healthcare benefit companies enabling people to effectively manage their health. IHO’s mission is to make quality healthcare accessible through an integrated primary care service, to become a trusted guide and provide customised healthcare solutions. With the focus on clinical excellence, digital technology and a wide network of healthcare partners, IHO is working towards redefining primary healthcare in India. IHO has the biggest outpatient network of high quality medical professionals and diagnostic facilities spread across 38 cities. Indian Health Organisation is a subsidiary of Aetna INC, a Fortune 100 company headquartered in the United States.
For further information, visit http://www.iho.in
Indian Health Organisation by Aetna
SOURCE The Indian Health Organisation