Affiliate Industry Unites at Admitad Expert India

GURUGRAM, India, April 9, 2018 /PRNewswire/ --

Prominent Companies Like Nykaa, Jabong, Cashkaro Attended the Event

Admitad India, a leading affiliate marketing company, today held its first edition of Admitad Expert India, an internationally renowned business event, organized annually by Admitad. The event was attended by over 120 participants and had an array of speakers from leading companies like Nykaa, Jabong, BigBasket, CashKaro, DesDime, FirstCry, to name a few.

The event boasted of more than 20 industry speakers, 75 companies, and a day full of interesting discussions and sessions.

Admitad India CEO, Neha Kulwal, who gave the opening keynote said, "We are delighted with the participation received at the first edition of Admitad Expert India, a globally renowned conference. The event provided a platform to share insights, experiences, strategies, and discuss secrets of success and create new business contacts. Admitad Expert India provided all the right ingredients to ensure the growth of the affiliate industry that is expected to reach USD 835 million by 2025 from the current USD 96 million, a staggering 8 times growth, according to estimates."

The highlights of the Admitad Expert India event were the panel discussions on affiliate fraud, an ongoing issue that is faced by the industry, upcoming opportunities for this industry to ensure its growth, AI (Artificial Intelligence) in advertising, a trend that every company should leverage from.

Speaking at the event, Hitesh Malhotra, CMO, Nykaa, said, "Nykaa is a customer-centric company and therefore, insights from knowing consumer interests to their journey of buying a product plays an important role for us. Therefore, placement of advertisement at the right time, to the right people is crucial. Affiliate marketing plays an integral part in consumer journey for the value conscious. It's growing at a steady pace in line with other channels and thus we are glad to partner at today's event organized by Admitad Expert India."

Swati Bhargava, Co-Founder, CashKaro, who has an interesting session on how can brands and influencers work together to ensure both receive ROI and value, said, "Customers are ignoring advertisement and hence, in today's world the role of influencers is becoming crucial. They help brands stay connected to their customers, convert potential customers, have a following and therefore, can drive traffic and influence sales. Being at Admitad Expert India provided companies with a great opportunity to network and learn from each other."

Admitad Expert India also provided the participants with a business environment where top CPA marketing players had an option to set trilateral meetings between publishers, advertisers and Admitad platform managers.

About Admitad:

Admitad Media Private Limited (Admitad India) is a subsidiary of Admitad GmbH (German Company) an international CPA network. It is a global network of Cost-Per-Action affiliate programs, which provides advertisers with reliable sources of sales and publishers with new business models to monetize traffic.

It was founded in Germany in 2010 and since that time it expanded its offering to Asia, Eastern and Western Europe, as well as North America, introducing such unparalleled benefits as weekly payments with different options for publishers to monetize their traffic.

Media Contact:
Deeksha Bhasin
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