AllizHealth Launches 'Labkhoj' - Unique Portal to Book Health Tests and Packages
PUNE, India, May 24, 2016 /PRNewswire/ --
AllizHealth, a leading startup in preventive healthcare space has recently launched their diagnostic services marketplace - LabKhoj. Labkhoj is the first platform in India which allows it's users to search, compare and book health tests from diagnostic centres. Speaking about the product, Chief Marketing Officer, Dhairya Gupta said, "Labkhoj is unique in terms of how it lists and displays health packages. Most platforms list health packages in silos without any intelligence being built into them. With Labkhoj, a user can not only search for the health package they want, they can compare health packages within the diagnostic centre or compare two similar packages from two diagnostic centres. It allows the user to buy the most suitable health package for themselves."
Diagnostic services are an integral part of a country's healthcare system. The diagnostic service industry is valued at about Rs. 15,000 crores and has a healthy annual growth rate of 18%. "This industry has a major paradox. While it uses the latest in technology to diagnose a disease, the rest of the operations haven't changed majorly over past decades. They still rely on word of mouth for marketing and there is hardly any transparency in their services both in terms of quality and costs. Labkhoj provides that transparency to the user and lets the user choose a diagnostic centre, not just based on cost but also on quality of services. Labkhoj has about 200 diagnostic centres including about 90 in Pune and 65 in Delhi NCR in their network. Users can choose from about 1,500 different health packages. The platform would not only benefit customers but acts as a window for diagnostic centres right now user's desktop. We are often told that no one buys health tests online and they are mostly driven by doctor's recommendation. We agree. But we are here to change that mind set," added Mr Gupta.
"If we were to tell someone in year 2005 that one could buy their grocery, clothes, books - basically everything online, most likely they would refer us to a mental hospital. If people can buy healthy food online, why not a preventive health package?" said Mr. Chinmoy Mishra, CEO, AllizHealth. Need for packages to diagnose specific health issues are most popular in diagnostic centers. Labkhoj lists specialised diabetes profile, thyroid profile, healthy heart or cardiac profiles at various diagnostic centers in major towns in India.
AllizHealth has a complimentary service called 'Health Risk Assessment (HRA)' which enables its users to find out their individual health risks and required diagnostic tests. With HRA, users can undergo only those tests which are required. Not only does this save time and money, it enables one to understand their health better. Currently, they are offering the HRA service for free. Users can also call the number listed on the website to call an expert who will guide them to choose the right health package. When a user undergoes a health checkup, he/she can store his/her health reports on AllizHealth portal by creating their own personal health profile.
About AllizHealth
AllizHealth started in 2013 is trying to bring in preventive healthcare as primary focus for an individual and for that has created a comprehensive Health Management Platform which helps individuals identify their health risks early, track such risks and access resources to mitigate the same. It already has more than 4,00,000 users and is growing as we speak. Founders of AllizHealth are industry veterans with several years of experience in their respective fields. One can follow them on Twitter: @AllizHealth or like their page on Facebook.
Media contact:
Dhairya Gupta
[email protected]
+91-9871562423
Chief Marketing Officer
Caressa Solutions Pvt. Ltd.
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