BodyPower Expo 2017 - Asia's Largest Health and Fitness Expo With World-Class Features set to Uncover Numerous Business Opportunities in India's Rs. 7000 Crore Fitness Industry

MUMBAI, December 28, 2016 /PRNewswire/ --

"We Want to Replicate Here the Success of Many of our Business Models in Western Countries,"- Nick Orton, CEO, BodyPower Ltd.

With just a few days away from fourth edition of 'BodyPower Expo 2017' -  Asia's largest Health and Fitness Expo scheduled to be held in Mumbai on 6th-8th January 2017, a stage is set to open up many business opportunities for the Indian business community including budding entrepreneurs who may want to explore the new business avenues in the rapidly growing fitness industry which is growing at whopping 16% year after year. The sheer huge population of youths, their growing fitness quotient and disposable income are the key factors driving this growth in India.

No wonder, with the presence in 29 countries, UK-based BodyPower Ltd. certainly wants to be a part of the India's growth story and be among the major contributors to the evolution of fitness industry here.

This year's Expo is expected to attract about 40,000 fitness enthusiasts (and a number of Indian and International celebrities) over three days as for the first time, many new world-class features have been added in the expo that are sure to inspire, motivate and educate. The 11 features/zones of Expo include Fire and Ice, MMA, The Academy, Strength and Power, Fit Factor, Main Stage, Body Building Championship, BodyPower Gym, Kettle Bell, and Power Lifting and Business Lounge. 

With consistent annual growth of 100% over the past five years of operation in India by successfully organizing its flagship mega event 'BodyPower Expo' in Mumbai every year, the UK-based BodyPower Ltd. has also now lined up a slew of expansion activities. To begin with, it opened 'BodyPower Studio' - a compact and uniquely designed chain of gymnasiums in Pune and Indore. This would be replicated in other prime cities throughout the country.

Commenting on the philosophy of the brand BodyPower and logic for BodyPower's India growth plan, Nick Orton - CEO, BodyPower Ltd., said, "India has similar problems as the rest of the world like obesity, high diabetes, heart diseases and blood pressure among others. Our philosophy is to inspire as many people as possible to get fitter and understand more about how they can control their diet, eat healthy and live a healthy lifestyle. India is a brighter spot for BodyPower gyms. There is a huge market for fitness and wellness in India. There has been exponential growth in the fitness quotient in India as we see more and more people participating in our 'Fit Factor'. India is learning from the west and addressing health issues before they go out of hand. We are aiming to increase the number to 100 gyms by year 2020. These gyms will be in metros and Tier I and II cities."

Speaking further about the business opportunities and franchise model for the gyms Nick Orton added, " All our gyms will be offering quality and well-educated training programs. The quality of the service as mid premium to premium ones will depend upon the location of the gym."

Bodypower India has recently completed 'Fit Factor India Tour' of 13 cities to select the qualifiers from each city. Selected 26 participants (males and females) will take part in the grand finale to be held at upcoming 'BodyPower Expo' to announce the winners.

About BodyPower India:

BodyPower India is an Indian arm of UK headquartered BodyPower Ltd. and headed by Pradeep Singh - Director and GM, BodyPower India Pvt Ltd. is engaged in the business of promoting health and fitness in India through organizing Asia's largest sport, fitness and nutrition trade exhibition which attracts a huge number of visitors every year. BodyPower India is the perfect platform to promote fitness products and services to an audience made up of thousands of key business decision makers, trade delegates and enthusiastic consumers.

For more information log on to http://www.bodypower.com

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Pravin Vichare
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