HYDERABAD, India, November 3, 2015 /PRNewswire/ --
Chitramala.in, a well-known portal for Bollywood and Tollywood news and gossip, announced that Confidance Holdings has invested a sum of 5 million INR in Chitramala as a key part of its array of strategic investments. The online portal has been consistently providing quality entertainment to its users.
The collaboration took place in Hyderabad on 26th October, 2015 in the presence of Mr. Anand Garikipati, who was representing Confidance Holdings, and Mr. Moukthik Kiran Reddy from Chitramala. Chitramala.in has been able to garner a substantial user base most of which is from India. During the collaboration, Mr. Reddy stated that approximately 60% of its readers originate from different parts of India, adding that the portal, however, has also seen heavy user traffic from foreign destinations such as USA, Australia, Canada and UK.
The monthly unique visitors count for Chitramala.in grosses 1 million every month, and the company believes that there is still a lot of ground which needs to be covered in terms of reaching other demographics. Mr. Reddy was quoted as saying, "This investment from Confidance Holding will help Chitramala.in become one of the biggest Indian digital entertainment portal across the globe. In the near future, we intend to provide world-class entertainment to regular visitors by utilising the latest technology and ensuring the best user experience. This round of investment will prove to be a huge boost." Key people from both the companies also stated there will be no management shuffle.
The deal comes at a very important juncture, especially for Chitramala.in, as it will help them revamp their presence and cover more sections of the entertainment industry. The investment will also enable them to compete with other entertainment portals such as Pink Villa and Ragalahari in terms of quality content.
Chitramala is one of the leading online portals for the Indian film industry. It has been around for more than seven years and has developed a massive fan following not only in India but also across USA and UK, by providing quality news and gossip from the Indian film industry. The portal covers all major news and gossip of Bollywood, Tollywood and Kollywood film industries. Chitramala is known for its fresh and reliable news, which is generated from industry sources. The users of Chitramala also have access to latest movie reviews, celebrity galleries and latest updates from the film industry. For more information, visit http://www.chitramala.in, or download the mobile app for Android and iOS.
Chitramala Media Solutions Pvt ltd
SOURCE Chitramala Media Solutions Pvt Ltd