MUMBAI, January 15, 2015 /PRNewswire/ --
Cochlear is pleased to be supporting the new Australian feature film 'unindian', starring international actress Tannishtha Chatterjee and Brett Lee in his first lead role, in an effort to increase public awareness about hearing loss and the solution of a cochlear implant.
(Photo: http://photos.prnewswire.com/prnh/20150115/10114359-a )
(Photo: http://photos.prnewswire.com/prnh/20150115/10114359-b )
Some scenes of unindian have been filmed at Cochlear's new headquarters at Macquarie University, Sydney, featuring Cochlear implant recipients.
Cochlear CEO Chris Roberts said, "unindian was a unique opportunity to increase public awareness about hearing issues. Our involvement with the film helps draw attention to the impact of hearing loss and the technologies that can help restore hearing for millions of people around the world."
"360 million people worldwide have a disabling hearing loss¹. The problem is enormous but the reality is that many people are not aware of a cochlear implant. We have to do more to increase the awareness of severe to profound hearing loss and the solution. By supporting this film, we hope that it will play a part in helping to increase public awareness," Roberts continued.
He further added, "As the global leader in implantable hearing solutions, Cochlear is dedicated to bringing the gift of sound to people with hearing loss. We have helped over 350,000 people of all ages live full and active lives by giving them their hearing and reconnecting them with family, friends and community.
The Premier of NSW, Australia, Mike Baird launched the unindian teaser at a function hosted by the NSW Government's major events agency - Destination NSW - in Mumbai. The film will premiere around the world later in 2015.
The trailer is available on the link below. https://www.youtube.com/watch?v=n4DCrXOTVlM&feature=youtu.be
For more information, visit: www.cochlear.com
About Cochlear Limited:
Cochlear is the global leader in implantable hearing solutions. It has a dedicated global team of approximately 2,700 people who deliver the gift of sound to the hearing impaired in over 100 countries. Its vision is to connect people, young and old, to a world of sound by offering life enhancing hearing solutions.
The Cochlear promise of 'Hear now And always' embodies the company's commitment to providing its recipients with the best possible hearing performance today and for the rest of their lives. For over 30 years Cochlear has helped hundreds of thousands of people either hear for the first time or reconnect them with their families, friends, workplaces and communities.
About unindian:
The first feature of the Australia India Film Fund, unindian highlights the complexities of Indian diaspora and wooing another from a different culture. Presented by Devendra Gupta and directed by Anupam Sharma, the cross cultural romantic comedy was written by Thushy Sathi, produced by Anupam Sharma and Lisa Duff and executive produced by Devendra Gupta and Chandru Tolani.
For further information, visit: http://unindianfilm.com/comingsoon/
Media Contacts:
South Asia: Vivekanandhan Somalingam, [email protected] , +91-22-61121111, Cochlear Medical Device Company India Pvt Ltd
Corporate: Piers Shervington, [email protected] , +61-2-9425 5416, Cochlear Medical Device Company India Pvt Ltd
¹ World Health Organisation 2015
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