NEW DELHI, July 21, 2016 /PRNewswire/ --
Réal Wellnezz Jamun Juice Available in Convenient Packaging for On-the-go Lifestyle
Extending its commitment towards the health and well-being of consumers, Dabur India Limited has launched its Réal Wellnezz brand with Jamun Juice in Tetra Pak® paper-based cartons. Réal Wellnezz Jamun is aimed at improving the wellness quotient of consumers who seek active lifestyle and are prone to health risks. The new Réal Wellnezz Jamun juice with 100% Juice content will provide a convenient yet healthy beverage option for the daily nutritional needs of modern consumers.
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Dabur India Ltd Marketing Head-Foods Mr. Sanjay Singal said, "Today's health conscious consumers prefer healthier beverage options. We have been witnessing an increase in consumer demand for a variety of juice flavours including traditional ones such as coconut, Aampanna etc. Réal Wellnezz juice is 100% juice content which has the goodness of the fruit and makes it a pure offering in a ready-to-drink format for consumers who seek active and healthy lifestyle. The modern and convenient Tetra Pak packaging also gives consumers the comfort of enjoying Jamun juice all-year-round and not just in summers."
"Jamun is considered to possess many health benefits. With today's busy and sedentary lifestyle, people are more prone to various health conditions. Jamun contains antioxidants and Vitamin C with anti-inflammatory properties and antimicrobial properties. Jamun helps to counter health issues and improves overall digestive system," said Nutritionist Dr. Priyanka Rohtagi.
Kandarp Singh, Managing Director, Tetra Pak South Asia Markets, said, "We are happy to build on our partnership with Dabur for its new Wellnezz range. We ensure our packaging solutions offer convenience and a superior drinking experience to modern day consumer who seeks health and convenience at the same time."
Réal Jamun juice is 100% natural with no added sugar and preservatives. The beverage is aseptically packaged in 6-layer tamper-evident Tetra Pak packaging, which protects it from oxygen, light and bacterial spoilage and gives it a longer shelf life without the need for preservatives. The sleek package offers convenience, safety, hygiene, easy handling and easy disposal after use. Being paper-based, the packages are 100% recyclable and can be recycled into several useful products such as stationery and furniture.
Réal Wellnezz Jamun is currently available in 1 ltr. and 200 ml. packs.
About Dabur
Dabur India Ltd is one of India's leading FMCG Companies. Building on a legacy of quality and experience for 132 years, Dabur is today India's most trusted name and the world's largest Ayurvedic and natural healthcare company. Dabur India's FMCG portfolio includes five flagship brands with distinct brand identities - Dabur as the master brand for natural healthcare products, Vatika for premium hair care, Hajmola for digestives, Réal for fruit-based beverages and Fem for fairness bleaches & skin care.
About Tetra Pak®
Tetra Pak® is the world's leading food processing and packaging solutions company. Working closely with our customers and suppliers, we provide safe, innovative and environmentally-sound products that each day meets the needs of hundreds of millions of people in more than 170 countries around the world. With more than 23,000 employees based in over 85 countries, we believe in responsible industry leadership and a sustainable approach to business. Our motto, 'PROTECTS WHAT'S GOOD,' reflects our vision to make food safe and available, everywhere. More information about Tetra Pak is available at http://www.tetrapak.com/in
TETRA PAK® and PROTECTS WHAT'S GOOD are trademarks belonging to the Tetra Pak Group.
Media Contacts
For Dabur
Byas Anand
Dabur India Ltd
+91-9811994902
[email protected]
For Tetra Pak
Japneet Kathuria
Genesis Burson-Marsteller
+91-9899594910
[email protected]
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