MUMBAI, November 29, 2013 /PRNewswire/ --
Ms. Shobhaa Dé Announced as the Brand Ambassador for NULIFE
At a press conference held in Mumbai this week, Disha Direct and Gagan Group announced the launch of India's first world-class project of Resort Residences for seniors - NULIFE. Located at Kamshet near Lonavla, NULIFE is designed by Perkins Eastman - USA, conceptualized and marketed by Disha Direct and developed by Gagan Group. The press conference was addressed by Mr. Santosh Naik - MD & CEO - Disha Direct, Mr. Aaron Schwarz - MD - Perkins Eastman India, Mr. Alnesh Somji - Director - Gagan Group along with NULIFE Brand Ambassador - Ms. Shobhaa Dé.
Spread over 14 acres, NULIFE is a senior living retreat of international standards where older individuals can age gracefully in unity with nature, blessed with soothing weather and pollution-free environment throughout the year. The open expanse of this breathtaking area can mesmerize anyone with the blissful smell of the wet mud, and the chirping of birds nesting on the astounding banyan trees. NULIFE brings to life a fulfilling and deserving way of living for young and elder seniors. Taking care of every aspect of senior living, NULIFE diligently focuses on overall social, physical and psychological wellbeing of its residents. NULIFE has been specifically designed keeping the requirements of senior citizens as a priority by the World's No. 1 architects for senior living projects - Perkins Eastman USA. Medical facilities at NULIFE include Oyster and Pearl hospital with ICU, 24 x 7 ambulance service, routine check-up facility, physiotherapist on call and trained staff in all departments.
NULIFE is conceptualized and marketed by Disha Direct. Commenting on the occasion, Mr. Santosh Naik, MD & CEO - Disha Direct said, "I have always nurtured a dream to create a healthy community of private residences for senior citizens. NULIFE is a realization of that dream. Individuals in senior living communities require an array of timely health and supportive services to maintain an optimum quality of life, and NULIFE understands this very well. This endeavor of ours makes sure that senior citizens enjoy the fruits of retirement in a community setting that caters to their long term and transitional aging needs. Maintenance is again a crucial aspect of this project, and we commit to provide 15 years of free maintenance for every apartment."
NULIFE Brand Ambassador, Ms. Shobhaa Dé added, "I am happy to be associated with NULIFE. NULIFE is sure to take senior living to the next golden level keeping in mind the holistic social, physical and psychological wellbeing of seniors. I congratulate the team on this fabulously well-thought through project."
Commenting on the design aspect, Mr. Aaron Schwarz, MD - Perkins Eastman India said, "At NULIFE, the entire project and apartments are designed to acknowledge physical changes in seniors like eyesight, hearing ability, physical flexibility and muscle strength. Features include larger doorways, cozy and intelligent apartments, no-step entries, larger kitchens and bathrooms to facilitate unobstructed movement, hardware and faucets that require minimum pressure to handle, security and emergency call systems. The entire project has strict security services with CCTV's installed."
NULIFE is developed by Gagan Group, Mr. Alnesh Somji, Director - Gagan Group added, "This is one of our most prestigious projects and really close to our hearts, and we are extremely happy to be a part of it. When Disha Direct approached us with this concept, we instantly agreed. It's indeed a matter of honor and pride to create this project of global reckoning and do our bit for senior citizens."
NULIFE is truly an oasis of bliss offering spiritual, emotional, intellectual, physical, social and environmental wellness for seniors. NULIFE will house a community typically comprising 'Independent Living Apartments' for 55 and above who are still 'Young and Healthy', and 'Assisted Living Apartments' for the 'frail and chronically ill' who require constant attention and nursing care. Types and area at NULIFE include 1 BHK: 609 sq.ft - 930 sq.ft and 2 BHK: 1063 sq.ft - 1184 sq.ft with security and emergency call systems in all apartments.
The project will be launched on 1 st December and 1st phase of the project comprising of 6 buildings and 248 apartments will be completed by 2 ½ years. The pricing of these apartments starts at 35 lacs which includes 15 years maintenance.
Amenities @ NULIFE:
- Reception and lobby
- Gift and utility shop
- Coffee shop
- Indoor dining hall
- Private dining
- Art and craft studio
- TV room
- Spa and Beauty salon
- Conference room
- Internet café
- Wellness center
- Fitness club (gymnasium)
- Steam and sauna facilities
- Yoga hall and meditation room
- Indoor games room/activity centre
- Semi covered swimming pool
- Physiotherapy room
- Guest rooms 15 to 20 guest rooms
- Hospital with ICU facility
For further details, visit: http://nu-life.in
Primary Media Contact: Snehal Thakar, [email protected], 91-22-41134500
SOURCE Disha Direct Marketing Services Pvt. Ltd