NEW DELHI, April 30, 2013 /PRNewswire/ --
In their effort towards promoting the dominance of SEO as a prominent internet marketing tool, the leading SEO agency in India, EZ Rankings IT Services held a meet on April 12th, 2013 to discuss the business dynamics of SEO, its role and its importance in the current as well as the coming times. The meet was held in their headquarters in New Delhi and was attended by budding entrepreneurs and next gen internet moguls of India.
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The meet was organized by Mansi Rana, Managing Partner at EZ Rankings IT Services, who preceded the discussion with a small introduction of the company. "EZ Rankings IT Services marks a strong niche in the SEO marketing sector with the help of its highly competitive staff that holds experience and up-to-the-minute knowledge of the online business tactics," she said.
Rana was followed by the opinions of the Paras Bhatnagar, SEO Manager of EZ Rankings IT Services on internet promoting entrepreneurship. "A few years back, the use of internet for getting products or services was not as prominent as it is now. Business dynamics has been constantly changing and companies are thriving to meet the growing business needs. Although, the earlier glitches in the business world have been alleviated with the projection of online business, but now the competencies are growing at an even faster pace. Entrepreneurship is one sector that the online business world has promoted," he added.
This led to a round of discussions on how competition is growing stiffer by day, due to increasing number of businesses. Shahana Sengupta, the SEO analyst present in the meet opined that the movement of internet traffic towards online vendors is one of the biggest moderation factors in the world of marketing. The customers and potential users are spending hours in going through the list of vendors delivering a certain product or services and analyzing the performance of each through the customer listed reviews.
The conversations further moved ahead towards one of the key motives of SEO - getting to the top of SERPs (Search Engine Result Pages). "Getting on the first page of Google will cover half of your journey to gain a place amongst the large business players besides being a small business owner," remarked Rana. One of the entrepreneurs present in the audience voiced his apprehension about the success factors about getting to the top with an SEO package. Sonam Sharma, the SEO manager, at EZ Rankings IT Services addressed the query by saying, "Google has algorithms for checking the data and there are highly-sensitive crawlers and spiders that determine where to place your website."
The query led to a round of thought and knowledge sharing sessions, including Mansi Rana describing the current SEO scenario. She added that there are many firms that have been posting tons of data but not getting to the top. This is so because after the Google Penguin and Panda updates, the focus has shifted towards quality, and not quantity. Moreover, the search engine releases updates continuously, when it tracks a certain activity for brand promotion. So, there is no fixed strategy and it keeps on changing with time. "Our experts keep monitoring the effects of certain activities and based on the performance charts, we determine what kind of activity is beneficial for what kind of business," said Sharma.
"The current statistics of our services show that the customers have benefitted to beyond the level of their expectations with our services in considerably small span of time and they are likely to achieve their goals soon. Besides, we hold over 90% of satisfied customer base while the rest 10% are relatively newer and awaiting results," added Rana. With the positive responses and the questions being answered satisfactorily, the conference was concluded successfully.
About EZ Rankings IT Services:
EZ Rankings IT Services is a pioneer in the internet marketing domain. With an in-depth analysis performed by the agency in recording the business dynamics and traffic movement paths, the company strives to achieve business objectives in SEO. The company follows the principle of smart work and boasts of a growing clientele each month. The team at EZ Rankings IT Services is known for its smart and intellectual strategies in internet marketing.
Website: http://www.ezrankings.org
Primary Media Contact: Mansi Rana, [email protected], 91-9560133711
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