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Foreseegame Opinion Square Releases Report on 'Smartphone Saga': A Survey of the Smartphone Market in India


News provided by

Foreseegame.com

02 Jul, 2013, 12:19 IST

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Foreseegame.com Logo (PRNewsFoto/Foreseegame.com)
Foreseegame.com Logo (PRNewsFoto/Foreseegame.com)

KOLKATA, July 2, 2013 /PRNewswire/ --

Foreseegame.com, in association with Microsec Research announces the release of its survey report on the topic "Smartphone Saga" based on the result of its "Opinion Square" games.

     (Logo: http://photos.prnewswire.com/prnh/20130701/625950) 

Foreseegame.com is a unique portal of consumer engagement based on a fun gaming platform where users can play games and win exciting rewards. The portal recently introduced a new category of interesting and thought-provoking games called "Opinion Square" to understand the opinion of Indian citizens on various trending topics. The latest from "Opinion Square" was a set of 10 games on smart phones catering to the need of the gadget-savvy generation of today. This new set of games on smart phone is designed to explore the mindset of the consumers and their preferences regarding the smart phones they buy and use.

Foreseegame received an overwhelming response to this new set of opinion-based games and prepared a survey report in association with Microsec Research based on the results. Microsec Research is the research wing of Microsec Capital having experienced analysts across the sectors.

The report has used the online feedback from about 17,000 users of www.foreseegame.com, thereby covering that segment of users who have access to the internet. The users have been registered only on the basis of unique mobile numbers and the participation is being monitored by Google.

The report brings out a number of interesting facts about the growing smart phone market like consumers' preference for touch screen phones, high-tech features, operating system and social networking on the go.

The report observes a clean sweep in favour of technology. Users mostly prefer features in operation that provide new user experience. Majority of the buyers consider the operating system while buying a phone. Interestingly, Android holds the lion's share amongst the most preferred operating systems. Blackberry and Windows, with almost equal fondness, are contesting for the distant second position.

Touch screen rules the market while touch and type is the second preference. Sole keypad usage is fading away. Buying trend shows that most of the people like to buy a smart phone either with E.M.I without interest or one-time payment.

Communication on the go is the best utility of smart phones and getting in touch via messengers such as WhatsApp and BBM wins the race. Respondents are still hesitant to use mobile banking due to data security issues and uneasiness of operating. As far as consumer expectations are concerned, they are looking for innovation related to battery like long lasting battery, wireless charger, solar power chargeable battery and link to home care management like integrated remote control for TV, A.C., home robot and car key.

Most people prefer to keep their mobiles either in their pockets or in their hands. Mobile phones, despite multiple features, failed to replace the utility of a watch. People are habitual of wearing it and prefer to check time on a watch.

Check the report at http://foreseegame.com/OpinionSquare/The_Smartphone_Saga.pdf to get the pulse of Indian consumers in relation to the fast growing smart phone market in India. It can be a reliable reference point for brands and companies who are keen to conduct consumer surveys on their product/industry.

About Foreseegame.com

Foreseegame.com has been conceptualized as a unique portal of consumer engagement based on a fun gaming platform where users can play games and win exciting rewards. Foreseegame.com is an initiative of Microsec Technologies Ltd which is the technology wing of Microsec group.

Primary Media Contact: Atish Roy, [email protected], 91-9830071449

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