GirnarSoft (CarDekho) Ropes in LK Gupta as CMO and Ujwal Tickoo as CPO

JAIPUR, India, June 17, 2014 /PRNewswire/ --

Company Aims for Rapid Growth in Car Buyer Segment

Girnar Software Pvt Ltd, owners of the leading auto portal CarDekho.com, and other portals like PriceDekho.com and BikeDekho.com, announced the appointment of two senior specialists as part of their leadership team - one in Marketing and the other in Product. LK Gupta joins the company as Chief Marketing Officer and Ujwal Tickoo comes in as the Chief Product Officer.

With ecommerce growing rapidly in India, GirnarSoft has emerged as one of the fastest growing companies with CarDekho.com as its flagship. The move to bring in these two senior specialists rings in the company's intent for product enhancement and marketing as growth drivers. Close to the heels of these new inductions, the company recently launched the CarDekho mobile app on Android platform and also revamped its brand identity last week across all its platforms on web and mobile devices.

Ujwal has 17+ years of experience in product delivery, product management and product marketing for ecommerce, Internet, mobile and desktop software. He has been an entrepreneur and has also worked in leadership roles in global companies such as Travelocity, Yahoo and at various startups. An alumunus of IIM Bangalore, Ujwal has had several international stints and has been involved in ecommerce since 2008. Prior to joining GirnarSoft, Ujwal was living in Dubai serving as the Head of Product of Souq.com - the leading ecommerce company in Middle East Asia.

In an official communication Ujwal said, "GirnarSoft and CarDekho's spectacular success in serving millions of customers in India and abroad comes from its customer focus and unique culture. Products & Technology are central to creating customer delight at the company. Building successful product companies out of India is no longer a dream and I am delighted to be part of a team that is intent to make that dream a reality."

LK Gupta has made the transition from large corporations to ecommerce startups. Having served for 5 years as CMO and VP Marketing at LG Electronics, he spent the last one year kickstarting marketing efforts at redBus.in, the largest online bus ticketing company in India with resounding success. An IMT Ghaziabad alumnus, and a stalwart with 23 years of experience in P&G, Gillette and IMRB, he brings to GirnarSoft a diverse skill set in areas of brand management, insights, advertising, media, ecommerce, CRM, retail and digital marketing. 

On his new assignment, LK Gupta said, "With 200 million people online, it is companies like GirnarSoft that will redefine the way consumers are served and value is created in the future. I'm very excited to be part of this amazing transformation story."

About Girnar Software Pvt Ltd.

Founded in 2007, by brothers Amit and Anurag Jain, both IIT-Delhi alumni, Girnar Software is engaged in three Internet portals - CarDekho.com , BikeDekho.com and PriceDekho.com. The company is into outsourcing services, website and mobile application development, testing and Q&A services. They received funding in 2013 from eminent venture capitalist company, Sequoia Capital, to fuel future growth.

About CarDekho.com

CarDekho.com is India's most popular auto portal and helps its users with car research, finance, insurance, used cars and any other aspect of car buying and selling with the best possible deals through its exclusive tie-ups with car manufacturers, finance and insurance companies.

Media Contact : Charu Kishnani, VP Content & Digital Marketing, Girnar Software Pvt Ltd, [email protected], +91-9001599555