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HolidayIQ.com Acquires Travel Mobile Development Team From SourceN


News provided by

HolidayIQ

13 May, 2015, 11:14 IST

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BANGALORE, May 13, 2015 /PRNewswire/ --

First Strategic Acquisition to Strengthen Mobile Capabilities

HolidayIQ.com, India's largest travel community today announced the acquisition of the Travel Mobile Development Team from SourceN, a mobile development firm based out of Silicon Valley, USA & Bangalore, India to accelerate mobile offerings to the Indian traveller. SourceN has been building and designing mobile applications for iOS, Android and Windows, following an agile and innovative approach to provide mobility solutions.

This acquisition cements HolidayIQ's position as the leading travel portal striving to provide travellers a unique experience on-the-go. With over 65% of user activity on HolidayIQ being via mobile devices, the shifting priorities of the consumer towards mobile internet are clearly reflected in the traffic received by HolidayIQ in the last six months.

Commenting on the acquisition, Hari Nair - Founder and CEO, HolidayIQ.com, said, "Mobile continues to be the core focus at HolidayIQ and this acquisition is a step in that direction. The SourceN team's in-depth understanding of mobile consumer behavior in travel will further strengthen our Holidays product and also create a more robust engine enabling easier and seamless sharing of travel reviews, ratings, images and video on mobile. HolidayIQ is India's largest travel community and currently our app is the second highest rated and ranked in Play Store, second only to IRCTC.  We will continue to make investments in strengthening our mobile capabilities."

"Building successful and intuitive solutions on mobile across domains has been our forte which allowed us to create a suite of award winning mobile applications for companies like HolidayIQ, Cleartrip, TaxiForSure, Jabong, TravelMob etc. HolidayIQ is India's largest travel community and currently the HolidayIQ app is the second highest rated and ranked in Play Store , second only to IRCTC.  Our team that has joined HolidayIQ is eager to bolster HolidayIQ's mobile application development capabilities and make the HolidayIQ app - the best travel app for millions of Indian travellers," said Karma Bhutia, Founder and Managing Partner - SourceN India Private Limited.

HolidayIQ's mobile app has consistently witnessed a high customer traction, which has helped its growth by 273% in the last couple of months, making it one of the top 2 mobile apps in the travel and location section on the Google play store.

About HolidayIQ.com 

HolidayIQ is India's largest travel community with over 30 lakh members from 80+ Indian cities and is India's first holiday planning website powered entirely by reviews, photos, videos and other advice generated from these Indian travellers. Currently, around 50 lakh Indian travellers plan their vacations on HolidayIQ.com every month of which 65% activity is through mobile devices.

HolidayIQ.com is a VC-backed company (invested in by Tiger Global & Accel Partners) operationally headquartered in Bangalore, India.

HolidayIQ.com lists over 2000 tourism destinations & 50,000+ accommodation options (hotels, resorts, home-stays, jungle camps & serviced apartments) in India. All of which are bookable through over 1600 partnerships with leading online travel agencies like Makemytrip, Yatra and Expedia & offline players such as Thomas Cook, SOTC, etc.

HolidayIQ.com is not a travel agency, nor is it partially or fully owned by any travel agency, hotel chain or any other travel industry player. Therefore HolidayIQ.com is fully independent and can provide travellers with truthful information not affected by any requirements to sell specific travel products.

About SourceN  

Established in 2004, SourceN - a Bangalore-based Software Product Development Company - has worked with major global brands like Apple, Dell, HP, Intel, SAP etc. The company has developed award winning bespoke software solutions, mobile games, mobile application - products and services through its adept set of expert talent.

SourceN offers strategic consulting, creative design, and technical implementation services across three domains of expertise: Mobile, Social, & Web 2.0. 

SourceN builds enterprise communities, Social eCommerce communities, crowd funding communities, social media applications, SaaS/On-Demand products, Jive, Drupal, iPhone/iPad , Android, Nook and Kindle Fire mobile applications, CMS driven web properties, sustainability reports and also has many products going to market. SourceN offers these services using a global delivery model with a hybrid of US and Indian resources. 

For further details, please contact:
Perfect Relations
Sindhu Rajasekharan
+91 9916103530
[email protected]

Akash Thakur
+91 7760118507
[email protected]

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