Huawei Launches 'My City in Black and White' Campaign

NEW DELHI, August 5, 2016 /PRNewswire/ --

Huawei Encourages People to Capture the Essence of Their Cities in Monochrome 

Huawei today announced the commencement of their 'My City in Black and White' photo campaign. This campaign aims at inspiring photo aficionados to get outdoors and capture the essence of their city. Users are encouraged to click their cities as they see fit, capturing what they feel differentiates their city from the rest. All entries must be in monochrome as color is noise and to truly capture the essence of something it's essential to go noise free. Entries can be uploaded across multiple platforms like Facebook, Twitter and Instagram. Participants must remember to add the hash-tags #OO and #MyCityInBnW to ensure that their entries are taken into consideration for the contest.

This contest which runs from 5th to 13th August will be judged by Sumit Dayal, who was crowned CNN's Indian Instagrammer of the Year, 2015 and is widely known for covering Afghanistan, India, Nepal, Bangladesh and Bhutan to highlight the plight of societies, disappearing cultural traditions and changing landscapes of South Asia. "Capturing something in color is to capture their appearance but capturing something in Black and White is akin to capturing their essence," said Sumit Dayal. "I am both delighted with the concept and excited to judge this contest," he added.

With the lucky winners getting nine passes for an exclusive Huawei Product launch event, along with a chance to meet Sumit himself, Huawei is truly offering Indian photo enthusiasts an exhilarating experience to be a part of something which will certainly elevate smartphone photography.

To know more about the campaign log onto http://www.huaweidevice.co.in/oo/

About Huawei Consumer BG: 

Huawei's products and services are available in more than 170 countries, and are used by a third of the world's population, ranking third in the world in mobile phone shipments in 2014. Sixteen R&D centers have been set up in the United States, Germany, Sweden, Russia, India, and China. Huawei Consumer BG is one of Huawei's three business units and covers smartphones, mobile broadband devices, home devices and cloud services. Huawei's global network is built on 20 years of expertise in the telecom industry and is dedicated to delivering the latest technological advances to consumers around the world.

For more information, please visit: http://consumer.huawei.com/cn

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