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Indian Baby Care Industry to Touch INR 1090.4 Billion by 2015: RNCOS Study


News provided by

UBM India Pvt. Ltd.

12 Apr, 2013, 17:45 IST

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UBM India Logo (PRNewsFoto/UBM India  Pvt. Ltd.)
UBM India Logo (PRNewsFoto/UBM India Pvt. Ltd.)

MUMBAI, April 12, 2013 /PRNewswire/ --

UBM India today released a market research report on Indian Baby Care Market at South Asia's first Child, Baby and Maternity Expo (CBME), India 2013 currently being held in Mumbai.

     (Logo: http://photos.prnewswire.com/prnh/20130226/599595-c)

According to the research report conducted by RNCOS, the factors creating a huge demand for baby and children care products are; increasing awareness about baby health and nourishment along with increasing spending power of the parents. The report states that the Indian baby and child care market has substantially grown during the past few years and caught the attention of many international players. Estimated to be INR 647.6 Billion in 2012, it is forecasted to register a CAGR of around 17 per cent from 2011-2015.

'The child and baby care market comprises of baby cosmetics, food, diaper, baby and children apparel, footwear, toys and accessories/merchandise market. The cosmetics market is valued at INR 7.9 Billion for 2013 that is growing at a CAGR of 12 per cent. The baby food market is estimated to be around INR 5.4 Billion in 2013 and is anticipated to grow at a CAGR of around 10 per cent during 2011-2015. The baby diapers market is valued at INR 1.9 Billion is expected to grow at a CAGR of 18 per cent. INR 586.1 Billion children and baby apparel market projected to grow at a CAGR of 18 per cent during 2011-2015. On the other hand the largely unorganized children and baby toys market is forecasted to grow at a CAGR of 18 per cent during the same period. The children and baby accessories market currently valued to be INR 27.0 Billion is likely to grow at a CAGR of 12 per cent during 2011-2015', mentioned the white paper.

While releasing the white paper, Mr. Joji George, Managing Director, UBM India said, "The Indian baby care industry is emerging as one of the most lucrative market and has been witnessing phenomenal growth in comparison to the other emerging markets. The market, hitherto considered as a niche segment in the Indian perspective, is now ready for the metamorphism; into a highly potential & fully fledged industry."

Commenting on the occasion, Mr. Shushmul Maheshwari, Chief Executive, RNCOS added, "As per our analysis, high birth rate in India, rapidly growing Indian economy, and the resultant increase in disposable income, along with the changing socio-economic status of women are the key factors driving growth in the Indian baby care market. Along with this trend, various other strong fundamental drivers discussed and analyzed in the report will enable this industry to sustain its upward growth trend in the coming years."

The research report also mentions that the baby and children care products market is growing fast in-line with the retail industry while it is also expected that large number of companies from the US and Europe will target India to expand their operations and capture the untapped market.

About CBME:

Expand your horizon, and explore your business opportunities at South Asia's 1st Comprehensive trade platform CBME India - Child and Baby Care Product Industry, from 11-13 April, 2013 at Bombay Exhibition Center, Mumbai, where successful South Asian retailers look forward to doing a year's product sourcing, networking and buying all in one single event. For more information, visit www.cbmeindia.com.

About UBM India:

UBM India is a part of UBM Plc which is one of the world's leading global business media companies. With over 6,000 staff in more than 30 countries, UBM organizes 300 trade fairs, publishes 200 magazines and periodicals and hosts 200 websites.

About RNCOS

RNCOS was founded in 2002 with a vision to be a leader in the industry research space by providing research reports and actionable insights to companies across a range of industries such as healthcare, IT and telecom and retail.

RNCOS is armed with a team of research analysts having an in-depth understanding of industries and markets backed by practical industry knowledge and experience. The company offers a  comprehensive industry research studies, bespoke research and consultancy services to Fortune 1000, Trade associations, and Government agencies worldwide.

Primary Media Contact: Deepti Dhoot, [email protected], 91-9867-857577

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