MUMBAI, April 29, 2014 /PRNewswire/ --
In four weeks, Fleishman Hillard, MSL, Hill + Knowlton, Ketchum and Ogilvy PR together with industry professionals from Coca-Cola India, Tata Sons, Novartis India, Flipkart, Avantha Group, Myntra, Spice Global and GVK Power & Infrastructure will be meeting other corporate communication and PR enthusiasts at Corporate Communication Summit, 2014 scheduled for 29-30 May at Novotel Hotel, Mumbai, India.
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In the last year alone we have witnessed a surge of change within the communications space. The use of social media channels is ubiquitous, while smartphone and tablet adoption growth continues to exceed forecasts. We are experiencing a new 'always on, always consuming, always sharing' era of communications, and this brings great opportunity for public relations and communications firms that are moving alongside or ahead of these trends.
What has been the reason behind this shift?
The dramatic shifts in behaviours among consumers and other stakeholders in the way they learn about and share information about products and services, particularly through social media channels and mobile messaging apps, demands that the PR and corporate communications industry make fundamental changes to its policies and approaches in order to remain relevant to brands. Organisations are now looking at hiring skilled professionals who know the trends of the business and can take the business' face value to a greater extent.
Matching the 'New Rules in an Old Game', UBM is coming up with a 2-day technical awe-inspiring workshop series called Corporate Communication Summit, taking place on 29-30 May in Mumbai.
This unique event has received a lot of interest and has already confirmed corporate experts as workshop leaders from companies like Coca-Cola India, Tata Sons, Novartis India, Flipkart, Avantha Group, Myntra, Spice Global, GVK Power & Infrastructure and PR leaders like Don Anderson, Fleishman Hillard, Jaideep Shergill, MSL Group, Radhika Shapoorjee, Hill + Knowlton, Jamie Moeller, Ogilvy PR and many more.
It has certainly shaped up to be a must-attend event for all communication and PR professionals across industries. Find out more about Corporate Communication Summit at www.corpcom-pr.com/pr.
This event will feature in-depth discussions and case study presentations around reputation management best practices, effectively managing crisis communication, adopting change management and exploring digital and online PR. Successful case studies across industries such as FMCG, electronics, financial services, energy, technology, timber, telecommunications, chemical, defence and brewing industries and many more would be discussed.
An important addition to this event is "Tales from Corporate" which will allow the corporates to talk about their experience in communicating to the stakeholders and media during complex situations and connect with the audience on their day-to-day challenges. Apart from the learning sessions, UBM has organised "Pecha-Kucha" event for PR agencies to position their practices in the most creative manner - Display 20 slides for 20 seconds each with exquisitely matched words and images and help the audience choose the best PR partner they want to work with.
The industry certainly appreciates such knowledge forums for exchange of ideas, expertise and networking. For further information, please contact the organizers on +91-22-6172 7001.
About UBM India
UBM India is India's leading live media and events company that engages people and enriches businesses. We at UBM India provide the industry with the platform that brings the world's buyers and sellers together through a portfolio of exhibitions, content led conferences and seminars, tech media, live events, data services and powerful media brands. Enabling trade across multiple industry verticals, UBM India hosts over 20 large scale exhibitions and 40 conferences every year, across the country. UBM India, a UBM Asia Company, has offices across Mumbai, New Delhi, Bangalore and Chennai. Owned by UBM plc, listed on the London Stock Exchange, UBM Asia is Asia's leading exhibition organiser and the biggest commercial organiser in mainland China, India and South East Asia.
For further details, please visit the UBM India website: http://www.ubmindia.in.
Media Contact: Suvidha Shetty, [email protected], +91-22-6172-7001, Customer Service, UBM India Pvt Lt
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