LeEco Becomes the Top Selling Brand in the Big Exchange Days on Flipkart

BANGALORE, July 20, 2016 /PRNewswire/ --

LeEco's irresistible offers during Flipkart's 'Big Exchange Days' have managed to create ripples in the industry. During the popular exchange carnival on July 18th and 19th, LeEco has emerged as the top selling brand on Indian e-commerce giant Flipkart.

The exchange offers from the global Internet and ecosystem conglomerate received an unprecedented response from users. Flipkart and LeEco invited users to bring their existing smartphones in exchange for a discount of buying new ones. To make the exchange offer further enticing, LeEco also offered every consumer who chose an LeEco Superphone an additional exchange value.

The great response from users can also be attributed to various reasons that set LeEco Superphones apart in the industry. In addition to industry-first technologies such as CDLA lossless audio technology and Quick Charge, LeEco's Superphones also have highly attractive prices. What's more, the Superphones are bundled with one year of Supertainment membership that provides a holistic entertainment experience.

The Big Exchange Days jointly organised by LeEco and Flipkart too saw curtains brought down yesterday but not without placing tens of thousands of future-proof Superphones in the hands of users.

"We're humbled to see such an outstanding response from our users. We've surpassed our own records during the Flash Sales of our next generation Superphones and witnessed an overwhelming response during the registrations that preceded the recent three Flash Sales. This only reaffirms users' trust in us that we've built in a short span of time since LeEco's entry into India," said Atul Jain, COO of Smart Electronics Business at LeEco India.

"We're glad that the exchange program struck a chord with the large number of users who could not get their hands on our Superphones during the earlier popular flash sales," he added.

The recently-concluded exchange program was an opportune moment for users to upgrade to a higher level phone from their existing ones.

All the LeEco Superphones come with at least 3GB RAM and 32GB internal storage. The '3+32' spec has become a minimum standard for LeEco phones while many other brands are still selling phones with lower configuration for much higher prices.

Le 2: The best Superphone available in the under budget segment that comes with 3GB+32GB

Le 2 Superphone is an affordable Superphone but with high-end features. It has an amazingly powerful Qualcomm® Snapdragon™ 652 Octa-core processor with a clock speed of 1.8GHz. With its 3GB of RAM and 32GB built-in storage, the Superphone is best suited for users who love doing heavy multitasking. Some of the technologies like the USB Type C port and Quick Charge stand out in this budget range. In terms of camera, the Le 2 sports a 16MP rear camera with PDAF and f/2.0 lens.

Le 1s Eco: The most impressive in its class that comes with one-year free and unlimited content subscription, clubbed with 3GB+32GB  

Le 1s Eco performs without any glitches as it packs a 64-bit Octa-Core MediaTek Helio X10 chipset, which is clubbed with 3GB RAM. It handles multiple apps without facing any stutters. Multi-tasking is smooth, letting users switch between active games and WhatsApp messages with ease. Le 1s Eco offers a free one-year unlimited subscription to content with local languages.

Le Max2: Powerful Qualcomm® Snapdragon™ 820 with up to 6GB of RAM 

Le Max2 is powered by Qualcomm® Snapdragon™ 820 chipset with a 2.15 GHz Kryo processor. Constructed with a 14 nanometre manufacturing process, it delivers double the performance and efficiency over the chipset's predecessor, Qualcomm® Snapdragon™ 810. With faster connection speed, enhanced visual and longer battery life, this advanced chip will handle high-intensity gaming and multimedia with ease.

About LeEco: 

LeEco, formerly known as Letv, is a global pioneering Internet and technology company with multiple internet ecosystems across content, devices, applications and platforms. Founded in November 2004 by Jia Yueting and Liu Hong, LeEco employs more than 10,000 people and is the world's first video company to go public with a market capitalization of more than $12 billion USD. Headquartered in Beijing, China, it has regional headquarters in Hong Kong, Los Angeles and Silicon Valley.

With 'complete ecosystem, ground-breaking technologies, and disruptive pricing' as the guiding principle, LeEco is engaged in a myriad of businesses, spanning from Internet-based Super TV and Superphones, video production and distribution, smart devices/accessories and large-screen applications, to e-commerce and even connected super-electric cars. The company also features one of the world's largest content libraries, comprising of movies, TV dramas, entertainment shows, sports and music, which can be conveniently viewed on LeEco products, including the Superphones, Super TVs, and in the near future, Le Autos. Breaking the barriers of industries, LeEco provides personalized products and services for an enhanced user experience at disruptive prices.

Media Contact:
Nitin Kinger
[email protected]
+91-9769988304
LeEco India