BANGALORE, May 29, 2014 /PRNewswire/ --
MyParichay, a leading Facebook based SaaS recruitment platform, today announced its partnership with Chicago based Professional Diversity Network, Inc. (Nasdaq:IPDN). This partnership will help companies expand their access to diverse professionals using Facebook and MyParichay's Social RetargetingTM technology.
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Professional Diversity Network develops and operates online networks dedicated to serving diverse professionals in the United States. Professional Diversity Network manages a suite of professional networking websites that target diverse professional groups, including African Americans, Latin Americans, Asian Americans, women, the LGBT community, veterans, and people with disabilities.
MyParichay's Social Retargeting and In-Network search technology allows recruiters to target diverse professionals for hiring and amplifies the response by searching and contacting more professionals in the candidate's network (with their permission).
Jim Kirsch, CEO of Professional Diversity Network, said that a shared belief in the power of professional networks brought the two entities together. "As professionals continue to spend time on social networking sites, particularly Facebook, Professional Diversity Network understands that traditional job boards alone are no longer an adequate means of building the workforce of the future. Social recruiting is an effective way of reaching out to the right candidate." Kirsch added that beyond dramatic changes in the demographics of the global marketplace, the need for a more diverse workforce is now more immediate due to more stringent government diversity compliance standards.
"A professional's Facebook network is a rich source of candidates who share a similar diverse background," said Ranjan Sinha, Chairman of MyParichay. "For example, on average our data shows that, 28% of women in a woman's network are people with similar professional background, like a similar education degree, a comparable job title and other shared professional qualifications."
For more information on MyParichay Social Retargeting technology, please visit: https://www.myparichay.in/website/diversity-hiring
MyParichay's Social Retargeting technology is integrated with Professional Diversity Network's hiring platform. Professional Diversity Network customers will be able to search through the Facebook network of candidates who apply on Professional Diversity Network's eight affinity websites that collectively serve approximately two million diverse professionals. For a recruiter, this offers a great way to identify passive candidates based on skills, and then reach out to these diverse people for the job. Professional Diversity Network's eight affinity websites are:
- iHispano.com, serving Hispanic professionals
- BlackCareerNetwork.com, serving African American professionals
- Military2Career.com, serving veterans
- ProAble.net, serving people with disabilities
- OutProNet.com, serving the LGBT community
- AsianCareerNetwork.com, serving Asian Americans
- WomensCareerChannel.com, serving professional women
- ProDivNet.com, serving diverse professionals
Professional Diversity Network, founded in 2000, also has strategic partnerships with more than 50 civil rights and professional organizations, including the National Black MBA Association, the National Urban League, the NAACP, Women in Bio, Job Opportunities for Disabled American Veterans, Latinos in Social Media, and the Association of Latino Professionals in Finance and Accounting.
About MyParichay
MyParichay is a social recruitment platform that believes in the power of a 'Parichay' - the Sanskrit term for introduction. MyParichay is a leading provider of Facebook hiring technologies. MyParichay, is a dedicated group of HR professionals, and computer scientists who want to capture the spirit behind a Parichay (an introduction) from a known person to transform how people achieve their career potential and how companies find the best quality talent. An award winning company, MyParichay products have been adopted by leading companies including HDFC Life, Genpact, IBM, ICICI Prudential, Jet Airways, 24X7, EXL Services, America's Job exchange.
For more information on MyParichay Social Retargeting technology, please visit: https://www.myparichay.in/website/diversity-hiring
About Professional Diversity Network, Inc.
Professional Diversity Network (PDN) develops and operates online networks dedicated to serving diverse professionals in the U.S. and providing them with access to employment opportunities. PDN offers employers who value diversity an online platform in which to identify and acquire diverse talent for their hiring needs. Headquartered in Chicago, the company owns and operates professional networking communities including: iHispano.com for Hispanic professionals, BlackCareerNetwork.com for African American professionals, WomensCareerChannel.com for women, Military2Career.com for veterans, ProAble.net for professionals with disabilities, OutProNet.com for professionals in the gay community, and AsianCareerNetwork.com for Asian professionals. For more info, visit www.prodivnet.com.
Media Contact : Sonika Nayak, [email protected], +91-80-42790802, Marketing Manager, MyParichay
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