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OPPO Launches 'F5 Youth' for the Young Generation That Demands Intelligent and Real Selfies


News provided by

OPPO

08 Dec, 2017, 14:48 IST

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OPPO F5 Youth (PRNewsfoto/OPPO)
OPPO F5 Youth (PRNewsfoto/OPPO)

MUMBAI, December 8, 2017 /PRNewswire/ --

OPPO, the Selfie Expert and Leader, unveiled the OPPO F5 Youth especially targeted towards the next generation, the youth. The F5 Youth is the first smartphone that sports the FHD+ full screen display model in its price segment here in India and features the groundbreaking A.I. Beauty technology - a technology designed to personalize beautification for subjects on a selfie image, has been designed to meet the demands of the youth of India. Priced at INR 16,990, the F5 Youth will go on sale from December 8th and will be available both online and offline.

     (Photo: http://mma.prnewswire.com/media/617322/OPPO_F5_Youth.jpg )

OPPO F5 Youth edition was launched in the presence of the gorgeous superstar, Sonakshi Sinha, at a specially designed Selfie Experience Zone-OPPO Selfie Cafe in Mumbai. This selfie cafe is a dream come true for all the young selfie lovers. Keeping the youth in mind, OPPO is also sponsoring the most famous music festival, Sunburn. With this association, OPPO wants to connect with their young consumers and give them an opportunity to have a good time and click perfect selfies with OPPO F5.

"Our focus has always been on bringing the best photography and Selfie experience to the Indian consumers, especially the youth. We believe that the youth demands a device that represents them and syncs well with their youthful and fashionable personality. We have been leading the Selfie industry in the Indian market and with the first A.I. Beauty technology in India, we are confident of going further ahead in this journey," said Sky Li, Global VP, OPPO and President of OPPO India.

The OPPO Selfie Cafes have been installed in Delhi and Mumbai for 3 days (8th, 9th and 10th December) for young consumers to experience and click perfect Selfies across unique and interesting set ups. The Selfie Cafes have been designed to be young, fashionable and colorful to appeal to the young generation. The consumers have a chance to click selfies with the celebrity during the event.

OPPO and Sunburn had organized a contest, before the event: OPPO Sunburn Angels. This gave female contestants an opportunity to win tickets to the Sunburn festival by uploading their selfies with the hashtag #OPPOSunburnAngels. In this, winners also joined the F5 Youth event and there it was declared who will go for the festival in Pune. They have a chance to perform in OPPO's Christmas video.

Selfie Expert Going Smart, Built-in A.I. Find the Real Beauty Inside Out 

Priced more affordably, the OPPO F5 Youth features a high quality 16MP Selfie camera (f/2.0), a 13MB rear camera and an extraordinary 6-inch full-screen of 2160x1080 resolution(FHD+), bringing worthy visual and mobile Selfie experience. As the well-known Selfie Expert and Leader, OPPO is stepping forward and has upgraded the built-in beautification technology with the smart artificial intelligence and optimizations. 

The F5 Youth takes enhanced and natural Selfies that reflect the beauty of the users from inside out. Based on its global human face database and advanced algorithms, OPPO A.I. Beauty Technology can detect the photo shooters' facial features instantly and result in attractive photos as if being clicked by a professional photographer.

With more than 200 facial recognition spots that reference the image against a global database of human faces to learn facial features, shapes and structures, F5 can distinguish each person's face features from skin tone and type, gender, age and more. After facial recognition, the AI Beauty technology will customize beautify based on one's features from skin, eyes, lips, to face shape. Along with the Bokeh effects and the HDR backlight optimization, each user can get his or her own Selfie. 

Cool Features like Full-screen, Facial Unlock and Back Fingerprint Reader 

Through the 6 inch full-screen display, the same model on the F5, the users can interact with a wider screen giving the user a vivid visual enjoyment. It features a high-resolution 2160 x 1080 dpi screen with 18:9 aspect ratio.

The F5 Youth comes with Facial Unlock, the new face recognition technology that will recognize its user and unlock the phone. If the user prefers to use the fingerprint unlock function, the fingerprint reader is now on the back of the phone, giving way to a full front screen.

OPPO Design Continues and the Smooth-ever ColorOS 3.2 

The F5 Youth follows OPPO's streamlined design philosophy - the sleek unibody offers a visually slim appearance without any cut-offs, with a gracefully curved body that fits well in the palm, expressing a simple and elegant look. A user's palm will not feel tired even after using the phone for a long time, either from playing games or chatting.

OPPO's ColorOS 3.2, together with 3G RAM and a 16nm Octa-core CPU processor, results in a minimum 20% raise in performance and 10% less energy spend. New functions and upgrades enable more efficiency. With the Do Not Disturb function, the gaming experience will be smooth. Incoming calls will be shown in the form of a banner without interrupting the game. Users won't even miss a phone call from a loved one or work.

Other Interesting Features 

The F5 Youth battery life is exceptional, thanks to the 3200Ah battery and the Continuous Optimizing technology which manages the apps running on the device, allowing the user up to 12 hours of continuous use (in a simulated test). A triple slot tray supports two Nano cards and one TF card simultaneously helping you have a smooth experience.

About OPPO  

OPPO is a camera phone brand enjoyed by more than 20 crore young people around the world now. For the last ten years, OPPO has been focusing on manufacturing camera phones, while innovating mobile photography technology breakthroughs. OPPO is the first brand to launch smartphones with 16MP front cameras. OPPO is also the first brand to introduce the motorized rotating camera, the Ultra HD feature and the 5x Dual Camera Zoom technology. In line with its deep insight of young people's behavior, OPPO first launched selfie-focused smartphones in 2015 - Selfie Expert F series in India and other markets. Its first batch of products received a warm welcome, and the brand leads the trend in the industry. In 2016, OPPO was ranked as the number 4 smartphone brand globally, according to IDC. In India, OPPO became the official sponsor of Team India, Men's and Women's National Cricket Team in 2017. It is also the official global partner of ICC in the mobile category for four years starting 2016. The market share of OPPO in India's offline market ranks No.2 in Dec 2016 according to GFK.

For more information, please visit http://www.oppo.com/in/


Media Contact:
Roger Rayappan
[email protected]
+91-9711017605
Genesis Burson Marsteller

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