OSRAM Rejuvenates the Ancient Indian City of Jaipur with Modern Lighting Technology
SHANGHAI, July 11, 2018 /PRNewswire/ -- Following the success of lighting up the renowned Golden Temple, OSRAM Lighting Solutions once again has beautified another iconic site in India with cutting edge lighting products, making Jaipur City a true ruby on the country's map.
Founded by Rajput rulers and the royal families, Jaipur is rich in culture and the home of heritage monuments, preserving mythological ancient Rajasthani culture to this day. Widely recognized as the Pink City due to its distinctive pink architecture like the arresting City Palace complex, Jaipur is one of the most unique and marvelous destinations in Asia.
This historic city was long overdue for a new renaissance in lighting. OSRAM Lighting Solutions has come aboard to fulfill this mission. 6613 lights, including the Traxon Nano Linear Allegro, Traxon Washer Allegro, OSRAM ARCHISHAPE® Washer, and the OSRAM ARCHISHAPE® Linear Wall Washer Mini, are now illuminating the City Palace and the avenues nearby with fascinating effect, bettering the nightlife of Jaipur residents.
"We built something that didn't exist before," said Mr. Ashok, Head of Sales in OSRAM Lighting Solutions India. "In a 5.7 km stretch of the city comprising 425 heritage monuments, 30 different type of lights were designed in 15 different beam angles and 8 different color temperatures to restore life to the architecture. Now, the heritage monuments hypnotize the walking crowd at night and speak aloud about the core and culture of the city.
The success of this project transforms Jaipur City into an iconic site at night just as it is in the day. With a wonderful combination of ancient heritage and culture, as well as ultra-modern technology, Jaipur now glows with the combination of new and old lifestyles.
PRESS CONTACTS
Lena Wang
Tel. +86 21 5331 8705
E-mail: [email protected]
Jun Wu
Tel. +86 21 5331 8728
E-Mail: [email protected]
ABOUT OSRAM
OSRAM, based in Munich, is a leading global high-tech company with a history dating back more than 110 years. Primarily focused on semiconductor-based technologies, our products are used in highly diverse applications ranging from virtual reality to autonomous driving and from smartphones to networked, intelligent lighting solutions in buildings and cities. OSRAM utilizes the infinite possibilities of light to improve the quality of life for individuals and communities. OSRAM's innovations will enable people all over the world not only to see better, but also to communicate, travel, work, and live better. As of the end of fiscal year 2017 (September 30), OSRAM had approximately 26,400 employees worldwide. It generated revenue of more than €4.1 billion in fiscal year 2017. The company is listed on the stock exchanges in Frankfurt and Munich (ISIN: DE000LED4000; WKN: LED400; trading symbol: OSR). Additional information can be found at www.osram.com.
Photo - https://photos.prnasia.com/prnh/20180710/2183055-1
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