Sachin Tendulkar to Enter the World of Digital Gaming

PUNE, India, July 21, 2016 /PRNewswire/ --

Trailer of 'Sachin Saga', the First Official Game of Sachin Tendulkar Released 

Mobile phones being treated as a distraction may soon have an exception. Considered one of the greatest cricketers to have played the game, Master Blaster Sachin Tendulkar is now making a foray into the world of digital gaming for the first time through his official game titled 'Sachin Saga'.

The announcement was made by Rajan Navani, Vice-Chairman and Managing Director of Pune-based JetSynthesys Private Limited in the city today. JetSynthesys' gaming arm, PlayIzzOn Technologies Pvt. Ltd, is transforming this extraordinary idea into an exciting game destination for the legendary cricketer. The partnership has been initiated in association with Fluence, India's leading celebrity digital network.

Commenting on his foray into the world of digital gaming, Sachin Tendulkar said, "It is exciting to have my first digital game being developed. We have partnered with PlayIzzOn to create 'Sachin Saga', an exclusive gaming experience for all. I am involved with different things and this experience will be something all of us will enjoy together."

Speaking on the occasion Rajan Navani said, "We are proud to be collaborating with Sachin Tendulkar to design, develop and distribute the first official game of one of the greatest sportsmen of the century. With a highly-qualified and dedicated team of professionals from India and the US, we are confident of developing this game into a world-class product and doing justice to the legacy Sachin has left behind in the field of cricket."

"This is about Sachin coming to your home, Sachin coming closer to you through your smart phone. With 'Sachin Saga' one can experience his cricketing journey for the first time in the digital gaming world. You will get to play as Sachin in his favourite 100 matches. This will help you to learn, to think like him. He will be your coach, mentor and guide through the game. As Sachin, you will get to choose your team and play against your friends to win the World Cup. The game is being designed in such a way that it will not only entertain and engage but will also train you to compete at the highest levels in cricket. It will also subtly impart the values on which Sachin stood firmly throughout his career and will be a source of inspiration to every lover of cricket in the world," he added.

Rishi Negi, Fluence added, "With Sachin Saga, Fluence has brought together the technological capabilities of PlayIzzOn and the universal appeal of Sachin Tendulkar to create a virtual connection between the Master Blaster and the end-consumer. Further expanding Sachin's presence in the digital domain, this partnership will be a great way for millions of fans to engage with their hero and walk a mile in his shoes via mobile gaming."

'Sachin Saga' would be made available on smart phones on Android, iOS, Windows and will also be released on Consoles.

About JetSynthesys:

JetSynthesys Pvt. Ltd. is part of the Navani family owned JetLine Group of Companies. JetSynthesys is the group's most innovative company in the promising digital and technology business world with a vision to create world class digital products, platforms and services in India and play an active role in the digital daily life of 1.3 billion Indians extending that to all individuals on the planet through very powerful targeted big data analytics and unbeatable content and user experiences. The company is currently attempting to reach every household member in India with content that is curated responsibly and resonates with the aspirational needs of its consumers.

Over time these will become next generation globally-trusted digital platforms and have the immense potential to transform the daily lives of people by solving complex problems using digital technologies. JetSynthesys currently operates through MereeDhun for music, PlayIzzOn for gaming, Wakau in partnership with CA Media Digital for celebrity video blogging, DigiAdz for targeted digital advertising, dataLytiX for big data analytics and Jetlabs/Jetventures for incubating, accelerating and investing in disruptive businesses in India and Silicon Valley with a holistic co-working space, 'Garage' in Mumbai being the latest addition. Infosys Co-founder and Former Vice Chairman and CEO of Infosys, Kris Gopalakrishnan is the Non-Executive Chairman of the Company, Rajan Navani is the Vice Chairman, Managing Director and CEO, Parimit Parmar serves as the Executive Director and COO and Rakesh Navani is the Finance Director of the Company.

About CA Media Digital (India) Pvt. Ltd. 

At the forefront of the digital entertainment curve, CA Media Digital (India) Pvt. Ltd., majority owned by TCG (The Chernin Group) is India's only organization with exclusive digital rights of India's top talents in the fields of film, sports, entertainment and music. CA Media Digital is creating disruptive products and platforms for targeted audiences and brands across the world, with a leading edge in digital media, influencer marketing and content creation. CA Media Digital's first venture Fluence is India's leading celebrity digital network which connects India's biggest celebrities including Amitabh Bachchan, Sachin Tendulkar, Salman Khan, Priyanka Chopra and Ranveer Singh with their fans and brands through their digital presence across different platforms. CA Media Digital has also introduced the first of its kind, celebrity video blogging app - Wakau, the ultimate celebrity hotspot to catch original, candid 'direct dil se' videos of celebrities across genres.

For further details, please visit: http://www.JetSynthesys.com

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Media Contact:
Sharan Singh
[email protected]
+91-20-66806680
Manager Corporate Communication
JetSynthesys Private Limited