Six New Faces Emerge as the Face of Honor; Will Walk the Ramp for Amazon India Fashion Week in Association With Nexa Autumn Winter 2018

NEW DELHI, February 23, 2018 /PRNewswire/ --

The winners were shortlisted from 26 finalists at the 'Hunt for the Face of Honor' - an initiative by Honor and Cosmopolitan 

Honor, Huawei's Smartphone e-brand for digital natives, today announced 6 winners from 26 contestants at 'Hunt for the Face of Honor' campaign - a partnered initiative with Cosmopolitan, one of India's leading fashion and lifestyle magazines. The association witnessed Honor and Cosmopolitan coming together to identify fresh faces and newer talent to walk the ramp in the upcoming Amazon India Fashion Week in association with Nexa Autumn Winter 2018 in New Delhi.

An eminent jury comprising Nandini Bhalla, Editor, Honor team, Cosmopolitan, Sunil Sethi, President, Fashion Design Council of India (FDCI) and designer Rina Dhaka judged 26 contestants on different parameters. After a careful evaluation and discussion, six winners were selected who will walk the ramp for Rina Dhaka, one of the leading fashion designers of India in the upcoming Amazon India fashion week.

Speaking on the occasion, Nandini Bhalla, Editor, Cosmopolitan India, said, "Cosmopolitan is thrilled to associate with Honor 9 Life for the #FaceofHonor campaign, which gives an opportunity to aspiring models to walk the ramp at Amazon India Fashion Week. The other judges and I were thrilled with the participants who joined us at the auditions today, and we truly had a tough time selecting the three Male and three Female finalists. We are pleased with our selection, which covers different 'standards of beauty' to arrive at a final line-up of models that shows tremendous promise." 

P. Sanjeev, Vice President, Sales, Consumer Business Group, Honor India commented, "We are delighted with our association with an apex fashion magazine like Cosmopolitan. As our tagline suggests, Honor is a brand for the brave and this is one such initiative, where we aim at encouraging the youth to pursue their talent to the fullest. With this journey, we aim to bring to life the dreams of our tech-savvy millennials." 

Commenting on the association, Sunil Sethi, President, FDCI said, "Face of Honor is a unique initiative undertaken by Honor, reiterating their commitment to be in sync with the pulse of youth. Platforms like these are important to identify, promote & nurture new talent in the modelling industry and give a fresh perspective. I congratulate all the contestants & winners who participated in the campaign and did their best."

'Face of Honor' is an initiative of Honor where the brand collaborated with Cosmopolitan India magazine to encourage youth to showcase their style and fashion stories. The much coveted contest has established itself as a platform for the young aspiring models to showcase their style and fashion game on the digital platform resulting in being featured on the Cosmopolitan 'Wall of Honor'.

About Honor: 

Honor is a leading smartphone e-brand under the Huawei Group. In line with its slogan, 'For the Brave', the brand was created to meet the needs of digital natives through internet-optimized products that offer superior user experiences, inspire action, foster creativity and empower the young to achieve their dreams. In doing this, Honor has set itself apart by showcasing its own bravery to do things differently and to take the steps needed to usher in the latest technologies and innovations for its customers. Honor led the online smartphone market with a global shipment value of 2.5 billion USD to become the number 1 online smartphone brand, as per International Data Corporation (IDC) in Q1 2017. Huawei's Consumer Business Group, comprising of its dual brands Huawei and Honor, shipped 139 million smartphones globally in 2016 and reported an increase of 44% in its annual revenue.

About FDCI 

A non-profit organisation, the Fashion Design Council of India (FDCI), is the apex body of fashion design in India, represented by over 400 members. Founded on the premise of promoting, nurturing, and representing the best of fashion and design talent in the country; its prime objective is to propagate the business of fashion. FDCI stays true to its commitment to promote the 'Make in India' label as handlooms take centre stage, in a country, who's heritage is soaked in the flavours of indigenous crafts. 

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